Understanding the 4/20 consumer: Get the most out of the industry's biggest holiday

We all know 4/20 is a very important day in cannabis retail, but how important is it exactly?

Join Headset analysts and Krista Raymer from the Vetrina Group for a free webinar where we’ll walk through the metrics that make the most sense for planning your 4/20 strategy - and the ones you should avoid! We’ll also dive into historical purchasing behavior and demographic insights to uncover who’s shopping on 4/20. Don’t leave money on the table with poorly planned promotions that miss out on an opportunity to grow your customer base by targeting segments outside of your champions and loyalists. Register to find out how to get the most out the industry’s biggest holiday!

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