We know that cannabis stores can be different, but what separates the top players from the average store? We analyzed about 1700 stores across the US and Canada that have been open for 365 days and found that there is a wide variance in the average sales revenue of a store. In Illinois for example, median stores have $1 million/month in revenue compared to Oklahoma, where stores have about $60k/month. Top performers often see over double the revenue of an average store. For example, stores in the top 10% of earners see over $10 million annually in IL, AZ, MA, and CA. You can find information like this in our Store Trends reports in order to make strategic decisions about opening new stores with realistic projections.