Alberta Cannabis Sales

Feb, 2026
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Overview

Alberta's cannabis market generated $66.99 million in sales in February 2026, making it one of the largest provincial markets in Canada. Over the past year, Alberta has experienced some volatility, with sales peaking above $87 million in mid-2025 before trending downward in early 2026. The most recent month saw a 13.4% decline in sales compared to January 2026 and an 8.5% decrease year-over-year. Despite these headwinds, Alberta remains a key player in the national landscape, with average item prices stabilizing at $23.64.

Pricing in Alberta has remained competitive, with only modest increases over the past year. The average item price in February 2026 is slightly below the national average, which helps maintain consumer interest even as overall sales volumes soften. This price stability, combined with a broad product assortment, continues to attract a diverse consumer base, though the market is clearly feeling the effects of broader economic pressures and increased competition.

$66.97M

Feb, 2026

Sales

-8.4 %

Year Over Year

Growth

Data Snapshot Mar 03, 2026

Market Comparison

Alberta's February 2026 sales of $66.99 million place it just ahead of British Columbia ($65.89 million) and well behind Ontario ($146.42 million). Saskatchewan, by comparison, is much smaller at $15.44 million. Alberta's average item price of $23.64 is in line with other provinces, slightly below BC and SK, and just above ON.

Growth rates, however, tell a different story. Alberta's -8.5% year-over-year sales decline is steeper than BC's +7.0% growth, and slightly better than Ontario's -11.1%. Unit sales in Alberta are also down -17.6% year-over-year, indicating that while pricing has held, consumer demand has softened more than in BC, which saw a modest +2.5% unit growth.

Alberta Weed Prices

Product
Feb, 2026
YoY
Flower (Gram)
$18.22
Flower (Eighth)
$24.96
Edible (100mg)
$18.39
Concentrate (Gram)
$31.64
Top Strain
Liquid Imagination
| Province | Sales (Millions) | Avg. Item Price | MoM Sales Growth | YoY Sales Growth | |----------|------------------|-----------------|------------------|------------------| | Alberta (AB) | $66.99 | $23.64 | -13.4% | -8.5% | | British Columbia (BC) | $65.89 | $22.74 | -11.5% | +7.0% | | Ontario (ON) | $146.42 | $22.05 | -13.3% | -11.1% | | Saskatchewan (SK) | $15.44 | $23.48 | -10.6% | -9.8% |
Data Snapshot Mar 03, 2026

Category Performance

Category
Feb, 2026
YoY
$
22.02
M
-5.4
%
$
17.54
M
-12.9
%
$
17.03
M
-7.3
%
$
4.31
M
0.7
%
$
2.97
M
-11.1
%
$
1.26
M
-13.7
%
$
0.78
M
-17.0
%
$
0.37
M
-7.5
%

While most categories in Alberta saw declining sales and units in February 2026, the Edible category stands out for its resilience and nuanced growth. Edibles posted $4.31 million in sales, with a slight 0.7% year-over-year increase—a stark contrast to the double-digit declines seen in Flower and Pre-Roll. The average item price for Edibles has risen to $8.87, reflecting both premiumization and shifting consumer preferences.

Within Edibles, Gummies dominate, accounting for the vast majority of sales and units, but segments like Caramels, Chews and Taffy and Cookies have shown notable growth. For example, Cookies saw a 207.6% year-over-year sales increase, albeit from a small base. The top brands in Edibles are led by Wyld and Spinach, both commanding significant market share and offering a wide range of SKUs.

| Brand | Sales (Millions) | Units Sold | Avg. Item Price | |------------------|------------------|------------|-----------------| | [Wyld](https://www.headset.io/brands/wyld) | $1.21 | 78,859 | $15.32 | | [Spinach](https://www.headset.io/brands/spinach) | $1.08 | 134,201 | $8.05 | | [Shred](https://www.headset.io/brands/shred) | $0.29 | 30,271 | $9.46 | | [Gron / Grön](https://www.headset.io/brands/gron-gron) | $0.27 | 41,598 | $6.47 | | [No Future](https://www.headset.io/brands/no-future) | $0.27 | 49,065 | $5.48 | | [Olli](https://www.headset.io/brands/olli) | $0.26 | 46,068 | $5.71 | | [Monjour](https://www.headset.io/brands/monjour) | $0.15 | 11,313 | $12.91 | | [Leisure Club](https://www.headset.io/brands/leisure-club) | $0.14 | 6,575 | $21.64 |
Market Trends

Product Category Market Share In Alberta

Monthly Cannabis Sales

Historical Cannabis Sales In Alberta

Alberta Cannabis Reports

Report
June 27, 2023

Canadian cannabis overview: a look at the last 5 years of recreational sales

This report provides insight into sales growth, pricing, brand development, and product innovation within Canada.
Report
February 9, 2021

Canada cannabis sales: A close look at recent trends

his report explores sales trends in Canada, specifically sales since November 2020.
Report
August 4, 2020

The current state of Canada’s Cannabis 2.0 products

Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business analytics software.

Alberta Cannabis News

Blog
April 21, 2023

A look at last year's 4/20

A recap of last year's 4/20 sales trends across US and Canada.
Blog
August 1, 2022

5 rising cannabis Beverage brands in the US & Canada

With so many new products entering the Beverages category, we compiled a list of a few rising stars that have been turning heads.
User rating
AB
Canadian

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