Webinars

How can you position your holiday strategy to avoid competing on price alone? We'll walk through how to put together a competitive promotional calendar in this webinar.

Join Headset analysts & Krista Raymer from the Vetrina Group as we discuss the metrics that make the most sense for planning your 4/20 strategy.

This webinar will walk you through the importance of inventory management, pricing fundamentals, and how to align your pricing strategy with inventory management.

We show retailers how to determine the right product assortment for their store and which brands matter most in 2021.

This 4/20, make sure you have a thorough understanding of your store's customer base to make your holiday promotions as successful as possible. We use the Recency, Frequency, Monetary Value segmentation model (RFM) to create lists for your most loyal customers aka 'Champions', new customers, hibernating customers, and other segment categories. Using these segment categories you can tailor your 4/20 promotions to amplify your holiday sales.

Join our analysts for a look back on how the cannabis consumer landscape has evolved throughout 2020.

In this webinar, we talk about how to create and monitor an effective basket expansion strategy.

Succeeding in 2021 all comes down to how & what you focus your business on. With endless distractions and new opportunities, how can cannabis businesses navigate the constant flux of the industry and effectively determine where to focus their 2021 efforts?

Our analysts show you how a data-driven strategy can help you prepare for seasonal product trends for the holidays. Cannabis 2.0 products have changed the way Canadian consumers can enjoy cannabis. To help you understand how to optimize your efforts this holiday season for these new products, our analysts Liz, Cooper, and Cassie discuss how Cannabis 2.0 products will likely trend in the coming months.