Ontario Cannabis Sales

Aug, 2025

Cannabis Market Data

Overview

Ontario's cannabis market continues to exhibit robust growth and dynamic pricing trends. As of August 2025, the province reported total sales amounting to $201.37 million, with a notable month-over-month sales growth of 2.0% and a slight year-over-year growth of 0.1%. The average item price in August 2025 stood at $21.01, reflecting a decrease from July 2025's $21.20, suggesting a competitive pricing strategy to attract more consumers. The total units sold reached approximately 9.58 million, indicating a healthy market demand.

The market's resilience is further underscored by its ability to maintain growth amidst fluctuating prices. This is particularly evident in the consistent increase in unit sales, which grew by 2.8% month-over-month and 4.2% year-over-year. Such trends highlight Ontario's capacity to expand its consumer base and enhance market penetration, making it a significant player in Canada's cannabis industry.

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$201.37M

Aug, 2025

Sales

0.1 %

Year Over Year

Growth

Data Snapshot Sep 03, 2025

Market Comparison

When compared to other provinces like Alberta (AB), British Columbia (BC), and Saskatchewan (SK), Ontario leads in both market size and growth dynamics. For instance, Alberta reported sales of $87.88 million with a year-over-year growth of 6.3%, while British Columbia and Saskatchewan reported lower sales figures of $73.32 million and $17.22 million respectively.

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Ontario Weed Prices

Flower (Gram)

$9.65

4.20%

Flower (Eighth)

$24.36

4.20%

Edible (10mg)

$4.58

4.20%

Concentrate (Gram)

$31.65

4.20%

Top Strain

GMO Cookies

| Province | Total Sales (Millions) | MoM Sales Growth | YoY Sales Growth | |----------|------------------------|------------------|------------------| | ON | $201.37 | 2.0% | 0.1% | | AB | $87.88 | 0.6% | 6.3% | | BC | $73.32 | 1.1% | 0.4% | | SK | $17.22 | -0.0% | 1.0% |

Data Snapshot Sep 03, 2025

Category Performance

Pre-Roll

69.98

5.1

Flower

69.57

-3.0

Vapor Pens

35.58

-0.5

Edible

9.77

-5.0

Concentrates

6.82

-0.3

Beverage

4.57

-6.5

Capsules

2.4

8.1

Topical

0.62

-4.6

Tincture & Sublingual

0.06

50.0

The Flower category in Ontario presents a complex landscape with varying trends across its segments. In August 2025, the total sales for Flower were $69.57 million, with an average price per item of $43.60. Despite a general decline in year-over-year sales and units by -3.0% and -6.8% respectively, certain segments like 'Hybrid - Popcorn' and 'Indica - Popcorn' showed extraordinary growth.

| Segment | Avg. Item Price | Total Sales (Millions) | MoM Sales Growth | YoY Sales Growth | |---------------------|-----------------|------------------------|------------------|------------------| | Hybrid | $49.85 | $38.18 | 3.6% | -1.6% | | Indica | $42.57 | $13.32 | -0.9% | -11.6% | | Sativa | $48.92 | $6.83 | 0.5% | -10.4% | | Hybrid - Popcorn | $36.94 | $0.82 | -4.5% | 493.7% | | Indica - Popcorn | $41.49 | $0.15 | 42.9% | 249.0% |

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Data Snapshot Sep 03, 2025

Top Cannabis Brands in Ontario

Wyld

Jeeter

Spinach

Back Forty / Back 40 Cannabis

General Admission

Gron / Grön

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Market Trends

Product Category Market Share In Ontario

Monthly Cannabis Sales

Historical Cannabis Sales In Ontario

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