Washington Cannabis Sales
Nov, 2025
Overview
Washington’s cannabis market remains one of the most mature in the United States, with total sales reaching $91.0 million in November 2025. Over the past year, the market has experienced a year-over-year decline of 8.6%, reflecting a broader trend of stabilization after years of rapid growth. Monthly sales have fluctuated, with some months showing modest rebounds, but the overall trajectory points to a cooling market. This is not unique to Washington, as several legacy markets are seeing similar patterns.
Pricing in Washington is among the lowest in the country, with the average item price at $11.94 in November 2025. This competitive pricing environment is a result of intense market saturation and mature retail infrastructure. While lower prices benefit consumers, they also put pressure on producers and retailers, contributing to consolidation and a focus on operational efficiency.
Nov, 2025
Sales
Year Over Year
Growth
Market Comparison
Washington’s market size of $91.0 million in November 2025 places it behind larger states like California ($308.5 million) and Michigan ($259.5 million), but ahead of Oregon ($75.5 million) and Nevada ($53.6 million). The average item price in WA ($11.94) is among the lowest nationally, with only Michigan and Oregon reporting lower prices. This low pricing is a hallmark of Washington’s competitive landscape.
Growth rates in Washington are negative, with an -8.6% YoY sales decline, which is steeper than Oregon (-4.0%) and California (-9.6%), but less severe than Colorado’s sharp drop in unit sales (-30.6%). In contrast, emerging markets like New York and Ohio are still posting double-digit growth, reflecting their earlier stage of market development.
Washington’s mature market status is reflected in its stable pricing, high unit sales, and slowing growth. For businesses and investors, the focus is shifting from expansion to differentiation and efficiency. For more granular insights, including brand and segment trends, Headset Insights offers comprehensive data solutions.
Washington Weed Prices
Category Performance
While most major categories in Washington are experiencing sales declines, Edibles stand out for their resilience. Edibles posted $9.7 million in sales in November 2025, holding steady with 0.0% year-over-year growth—a stark contrast to double-digit declines in categories like Flower and Concentrates. The average edible item price is $12.87, slightly above the state average, indicating consumers are willing to pay a premium for these products.
Within Edibles, Gummies dominate, accounting for over two-thirds of category sales and showing 4.8% year-over-year growth. Segments like "Brownie, Blondie, and Cereal Bars" and "Savory Edibles" have posted triple-digit growth, though from a smaller base, suggesting emerging consumer interest in novel formats.
For a deeper dive into the top edible brands and their performance, Headset Insights can provide detailed brand-level analytics.
Top Cannabis Brands in Washington
Product Category Market Share In Washington
Historical Cannabis Sales In Washington
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