Washington Cannabis Sales

Jul, 2026
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Cannabis Market Data

Overview

Washington’s cannabis market generated $96.1 million in sales in July 2026, reflecting a modest rebound with 5.4% month-over-month growth after a period of volatility. Over the past year, the market has experienced a -2.4% year-over-year decline in sales, signaling a mature and competitive environment. Average item prices have continued their gradual descent, now at $11.68, down from $12.12 a year ago. This price compression is a consistent trend, driven by intense competition and consumer price sensitivity.

Despite the overall sales dip, Washington remains one of the largest and most established cannabis markets in the U.S. The market’s stability is underpinned by high unit volumes—over 8.2 million units sold in July 2026—demonstrating robust consumer demand even as dollar growth slows. Retailers and brands are responding with aggressive pricing and innovation to maintain share in this mature landscape.

$96.11M

Jul, 2026

Sales

-2.4 %

Year Over Year

Growth

Data Snapshot Aug 04, 2026

Market Comparison

Washington’s July 2026 sales of $96.1 million place it among the top 10 cannabis markets in the U.S., but it trails larger states like California ($332.9M), Michigan ($260.6M), and Massachusetts ($162.2M). WA’s average item price of $11.68 is among the lowest nationally, reflecting a highly competitive, price-driven market. In contrast, states like New York ($28.81), Illinois ($26.87), and Ohio ($29.96) maintain much higher average prices, often due to newer market status or supply constraints.

Growth-wise, Washington’s -2.4% YoY sales decline contrasts with double-digit growth in emerging markets such as Ohio (+22.0%), New York (+10.4%), and Massachusetts (+12.6%). However, WA’s unit sales growth (+1.3% YoY) suggests that while consumers are buying more, they are spending less per item—a sign of ongoing price compression and value-seeking behavior.

Washington Weed Prices

Product
Jul, 2026
YoY
Flower (Gram)
$6.77
Flower (Eighth)
$15.93
Edible (100mg)
$12.98
Concentrate (Gram)
$8.40
Top Strain
Wedding Cake
| State | Sales ($M) | Avg. Price ($) | MoM Growth | YoY Growth | |------------|------------|----------------|------------|------------| | [California](https://www.headset.io/markets/california) | 332.9 | 17.85 | +3.0% | +2.7% | | [Michigan](https://www.headset.io/markets/michigan) | 260.6 | 8.65 | +3.0% | -5.1% | | [Massachusetts](https://www.headset.io/markets/massachusetts) | 162.2 | 16.58 | +3.7% | +12.6% | | [New York](https://www.headset.io/markets/new-york) | 162.0 | 28.81 | +5.8% | +10.4% | | [Illinois](https://www.headset.io/markets/illinois) | 137.6 | 26.87 | +5.0% | +5.9% | | [Washington](https://www.headset.io/markets/washington) | 96.1 | 11.68 | +5.4% | -2.4% | | [Oregon](https://www.headset.io/markets/oregon) | 79.7 | 11.67 | +5.4% | +0.1% | | [Nevada](https://www.headset.io/markets/nevada) | 52.7 | 20.74 | +7.8% | -10.0% |
Data Snapshot Aug 04, 2026

Category Performance

Category
Jul, 2026
YoY
$
29.16
M
3.8
%
$
26.59
M
-8.1
%
$
18.91
M
-1.7
%
$
10.12
M
1.1
%
$
7.34
M
-6.3
%
$
2.71
M
-7.8
%
$
0.75
M
-8.5
%
$
0.16
M
-23.8
%

While most categories in Washington saw flat or negative year-over-year growth, Vapor Pens bucked the trend with a 3.8% YoY sales increase and a notable 10.6% YoY unit growth. This outperformance is driven by both innovation in product formats and competitive pricing, with average item prices dropping to $15.60 (down from $16.62 last year).

Within Vapor Pens, the Cartridge and All-in-one Disposable segments dominate, together accounting for nearly all category sales. Cartridges remain the largest segment, but All-in-one Disposables are growing faster, with 5.8% YoY sales growth and 11.4% YoY unit growth. Leading brands such as Crystal Clear, Mfused, and Full Spec are capturing significant share, each generating over $1 million in monthly sales.

| Segment/Brand | Sales ($M) | Units Sold | Avg. Price ($) | |-----------------------|------------|------------|----------------| | Cartridge | 15.7 | 1,160,509 | 13.52 | | All-in-one Disposable | 13.5 | 708,472 | 19.01 | | [Crystal Clear](https://www.headset.io/brands/crystal-clear) | 2.0 | 107,467 | 18.44 | | [Mfused](https://www.headset.io/brands/mfused) | 2.0 | 95,715 | 20.70 | | [Full Spec](https://www.headset.io/brands/full-spec) | 1.5 | 79,911 | 19.19 | | [Plaid Jacket](https://www.headset.io/brands/plaid-jacket) | 1.5 | 51,120 | 29.81 | | [Phat Panda](https://www.headset.io/brands/phat-panda) | 1.4 | 110,161 | 12.81 | | [Micro Bar](https://www.headset.io/brands/micro-bar) | 1.2 | 47,548 | 24.28 |
Data Snapshot Aug 04, 2026

Top Cannabis Brands in Washington

Market Trends

Product Category Market Share In Washington

Monthly Cannabis Sales

Historical Cannabis Sales In Washington

Washington Cannabis Reports

Report
September 12, 2022

Understanding the recent sales declines in legacy cannabis markets

When we dig into the underlying causes of the overall cannabis sales declines in the US, we find some notable patterns contributing to the market retraction.
Report
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Washington’s Growing CBD Market: The Secret Is Out

This report is your guide to the steadily growing Washington State market for products high in Cannabidiol, more commonly known as CBD.
Report
January 17, 2020

The 2016 Washington Cannabis Industry: No Signs of Slowing Down

Welcome to Headset’s year-end report on the 2016 cannabis industry.

Washington Cannabis News

Blog
February 20, 2026

mFused × Headset Bridge – Turning Inventory Chaos into a 20% Sales Lift

How mFused used Headset Bridge to build a vendor-managed inventory program across 300+ stores, achieving a 20% average sales lift, zero partner churn in five years, and $90M+ in annually managed retail revenue.
Blog
April 21, 2023

A look at last year's 4/20

A recap of last year's 4/20 sales trends across US and Canada.
Blog
September 19, 2022

5 cannabis brands outperforming current market trends in CO & WA

These cannabis brands are succeeding in Washington and Colorado, two of the most competitive and mature cannabis markets in the US.
User rating
WA
Legacy

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