Washington Cannabis Sales

Sep, 2026
Jump to:
Overview
Comparison
Categories
Historical Data
News / Reports
Cannabis Market Data

Overview

Washington's cannabis market continues to be a major player in the U.S., with September 2026 sales reaching $92.6 million and over 7.8 million units sold. The market has shown resilience, with a slight year-over-year growth of 0.6% in sales and 3.8% growth in units sold, despite ongoing price compression. The average item price in Washington has stabilized at $11.78, down from $12.14 a year prior, reflecting a broader trend of competitive pricing and consumer value-seeking.

While the market has experienced some monthly fluctuations, overall sales have remained steady over the past year. This consistency, even amid modest price declines, signals a mature and competitive landscape where brands and retailers are focused on volume and customer retention rather than price increases.

$92.55M

Sep, 2026

Sales

0.6 %

Year Over Year

Growth

Data Snapshot Oct 03, 2026

Market Comparison

Washington's September 2026 sales of $92.6 million place it in the upper-middle tier among U.S. cannabis markets. Its average item price of $11.78 is among the lowest nationally, reflecting a highly competitive environment and mature retail landscape. By comparison, states like California and Michigan have higher total sales but also face steeper price declines or more volatility. States such as New York and Illinois command much higher average prices, but with different regulatory and supply dynamics.

Washington stands out for its low prices and stable growth, making it a bellwether for mature, price-sensitive markets. While not the largest by sales, its consistent performance and competitive pricing set it apart from both newer and more volatile markets.

Washington Weed Prices

Product
Sep, 2026
YoY
Flower (Gram)
$7.13
Flower (Eighth)
$15.81
Edible (100mg)
$13.00
Concentrate (Gram)
$8.38
Top Strain
Wedding Cake
| State | Total Sales ($M) | Avg. Item Price ($) | YoY Sales Growth (%) | YoY Unit Growth (%) | |------------|------------------|---------------------|---------------------|---------------------| | [California](https://www.headset.io/markets/california) | 329.5 | 17.72 | 0.6 | 8.1 | | [Michigan](https://www.headset.io/markets/michigan) | 242.2 | 8.31 | -3.6 | 1.4 | | [Illinois](https://www.headset.io/markets/illinois) | 131.2 | 27.22 | 10.8 | 14.2 | | [New York](https://www.headset.io/markets/new-york) | 160.8 | 28.62 | 10.0 | 21.6 | | [Washington](https://www.headset.io/markets/washington) | 92.6 | 11.78 | 0.6 | 3.8 | | [Oregon](https://www.headset.io/markets/oregon) | 74.8 | 11.12 | 0.2 | 15.1 | | [Colorado](https://www.headset.io/markets/colorado) | 97.3 | 14.30 | 2.0 | 2.2 | | [Massachusetts](https://www.headset.io/markets/massachusetts) | 142.3 | 16.51 | 4.9 | 13.2 |
Data Snapshot Oct 03, 2026

Category Performance

Category
Sep, 2026
YoY
$
29.11
M
8.6
%
$
25.37
M
-6.0
%
$
17.91
M
1.2
%
$
9.53
M
1.6
%
$
6.98
M
-3.6
%
$
2.49
M
-3.5
%
$
0.7
M
-7.9
%
$
0.16
M
-11.1
%

Unlike the overall market, which is relatively flat, the Vapor Pens category is showing robust growth. Vapor Pens posted $29.1 million in sales for September 2026, up 8.6% year-over-year—the highest growth among major categories. Unit sales surged 14.2%, indicating strong consumer demand and possibly increased trial or switching from other formats. Average prices in this category have dipped slightly, supporting the idea that value is driving volume.

Within Vapor Pens, the All-in-one Disposable segment is the clear growth engine, with $13.8 million in sales and a 14.2% year-over-year increase. Cartridges remain the largest segment by sales, but Disposables are gaining share rapidly.

Vapor Pens are outperforming the broader market, driven by innovation and aggressive pricing. For deeper insights into segment trends and consumer preferences, Headset Insights offers detailed breakdowns.

| Brand Name | Total Sales ($M) | Units Sold | Avg. Item Price ($) | |-----------------|------------------|------------|---------------------| | [Crystal Clear](https://www.headset.io/brands/crystal-clear) | 2.0 | 104,090 | 18.82 | | [Mfused](https://www.headset.io/brands/mfused) | 1.8 | 83,540 | 21.20 | | [Plaid Jacket](https://www.headset.io/brands/plaid-jacket) | 1.5 | 50,490 | 30.21 | | [Full Spec](https://www.headset.io/brands/full-spec) | 1.4 | 71,178 | 19.64 | | [Phat Panda](https://www.headset.io/brands/phat-panda) | 1.3 | 96,619 | 13.07 | | [Micro Bar](https://www.headset.io/brands/micro-bar) | 1.2 | 48,442 | 23.79 | | [Dabstract](https://www.headset.io/brands/dabstract) | 1.1 | 67,449 | 16.71 | | [Flipside](https://www.headset.io/brands/flipside) | 1.1 | 52,510 | 21.21 |
Data Snapshot Oct 03, 2026

Top Cannabis Brands in Washington

Market Trends

Product Category Market Share In Washington

Monthly Cannabis Sales

Historical Cannabis Sales In Washington

Washington Cannabis Reports

Report
September 12, 2022

Understanding the recent sales declines in legacy cannabis markets

When we dig into the underlying causes of the overall cannabis sales declines in the US, we find some notable patterns contributing to the market retraction.
Report
January 17, 2020

Washington’s Growing CBD Market: The Secret Is Out

This report is your guide to the steadily growing Washington State market for products high in Cannabidiol, more commonly known as CBD.
Report
January 17, 2020

The 2016 Washington Cannabis Industry: No Signs of Slowing Down

Welcome to Headset’s year-end report on the 2016 cannabis industry.

Washington Cannabis News

Blog
February 20, 2026

mFused × Headset Bridge – Turning Inventory Chaos into a 20% Sales Lift

How mFused used Headset Bridge to build a vendor-managed inventory program across 300+ stores, achieving a 20% average sales lift, zero partner churn in five years, and $90M+ in annually managed retail revenue.
Blog
April 21, 2023

A look at last year's 4/20

A recap of last year's 4/20 sales trends across US and Canada.
Blog
September 19, 2022

5 cannabis brands outperforming current market trends in CO & WA

These cannabis brands are succeeding in Washington and Colorado, two of the most competitive and mature cannabis markets in the US.
User rating
WA
Legacy

Get More Washington Cannabis Market Data

Sign-up to track retail sales, product market share, and see today’s best selling cannabis products.
Header image