Nevada Cannabis Sales

Dec, 2025

Cannabis Market Data

Overview

Nevada’s cannabis market has experienced a period of contraction over the past year, with total sales in December 2025 reaching $51.4 million, down from $54.4 million in December 2024. This represents a year-over-year decline of 5.5%. The average item price in December 2025 was $21.26, slightly below the previous year’s $21.77, indicating some price compression alongside the sales decline. While the market saw some months of positive momentum, such as a 13.5% MoM jump in January 2025, the overall trend has been downward, with both sales and unit volumes softening.

Despite these headwinds, Nevada remains a significant cannabis market, with over 2.4 million units sold in December 2025. The state’s unique tourism-driven demand and mature retail landscape continue to support a diverse product mix and competitive pricing, though operators are clearly feeling the impact of shifting consumer preferences and broader economic pressures.

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$51.45M

Dec, 2025

Sales

-5.5 %

Year Over Year

Growth

Data Snapshot Jan 03, 2026

Market Comparison

Compared to other major cannabis markets, Nevada’s performance in December 2025 places it in the middle tier by total sales, but its -5.5% YoY sales decline is steeper than the national average. For example, California posted a slight 0.6% YoY increase with $348.4 million in sales, while Michigan saw a -1.2% YoY decline but with a much larger market size at $262.4 million. Nevada’s average item price of $21.26 is higher than price-competitive states like Michigan ($8.45) and Oregon ($12.38), but below premium markets such as New York ($31.70) and New Jersey ($31.42).

Nevada’s market is characterized by higher average prices and a recent contraction in both sales and units, contrasting with the growth seen in emerging markets like New York. However, the state’s beverage category is a bright spot, outperforming both local and national trends. For a deeper dive into Nevada’s evolving product mix and competitive landscape, Headset Insights offers further granularity at the category, segment, and brand level.

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Nevada Weed Prices

Flower (Gram)

$12.63

4.20%

Flower (Eighth)

$23.25

4.20%

Edible (100mg)

$15.03

4.20%

Concentrate (Gram)

$21.85

4.20%

Top Strain

Kush Cake

| State | Total Sales ($M) | Avg. Item Price | YoY Sales Growth | Units Sold (M) | |-------|------------------|-----------------|------------------|----------------| | CA | $348.4 | $18.41 | 0.6% | 18.9 | | MI | $262.4 | $8.45 | -1.2% | 31.1 | | NV | $51.4 | $21.26 | -5.5% | 2.4 | | WA | $98.5 | $11.92 | -3.1% | 8.3 | | NY | $160.3 | $31.70 | 37.8% | 5.1 | | IL | $135.5 | $26.65 | -7.2% | 5.1 | | OR | $75.8 | $12.38 | -3.8% | 6.1 | | AZ | $92.4 | $16.57 | -13.5% | 5.6 |

Data Snapshot Jan 03, 2026

Category Performance

Flower

21.76

-2.5

Vapor Pens

12.46

-11.4

Pre-Roll

7.81

-0.5

Edible

5.93

-2.9

Concentrates

2.12

-17.5

Beverage

0.77

4.1

Topical

0.23

-14.8

Capsules

0.22

-29.0

Tincture & Sublingual

0.15

-25.0

One standout category in Nevada is Beverages, which is bucking the overall market trend. While most major categories like Flower and Vapor Pens saw year-over-year sales declines, Beverages posted a 4.3% YoY sales increase and an impressive 18.6% YoY unit growth in December 2025. The average beverage item price dropped to $8.34, making it one of the most accessible categories for consumers.

Within Beverages, the Carbonated and Water segments are driving growth, with Carbonated sales up 57.9% YoY and Water up 80.1% YoY. Leading brands in this space include Sip Elixirs, Keef Cola, and HaHa, each capturing significant share through innovation and approachable price points.

| Segment | Avg. Item Price | Total Sales ($M) | YoY Sales Growth | |--------------------------------|-----------------|------------------|------------------| | Carbonated | $8.80 | $0.23 | 57.9% | | Drops, Mixes, Elixirs, Syrups | $8.10 | $0.38 | -6.3% | | Water | $4.51 | $0.02 | 80.1% | | Mocktails | $12.02 | $0.02 | -6.9% | | Sports and Energy | $9.01 | $0.11 | -12.8% | | Iced Tea, Lemonade, Fruit | $9.29 | $0.02 | -46.7% | | Brand Name | Total Sales ($M) | Units Sold | Avg. Item Price | |-----------------|------------------|------------|-----------------| | [Sip Elixirs](https://www.headset.io/brands/sip-elixirs) | $0.38 | 46,845 | $8.10 | | [Keef Cola](https://www.headset.io/brands/keef-cola) | $0.14 | 12,620 | $10.77 | | [HaHa](https://www.headset.io/brands/haha) | $0.09 | 8,083 | $10.74 | | [Drink Loud](https://www.headset.io/brands/drink-loud) | $0.07 | 8,136 | $9.12 | | [Uncle Arnie's](https://www.headset.io/brands/uncle-arnies)| $0.05 | 5,780 | $8.88 | | [Wyld](https://www.headset.io/brands/wyld) | $0.002 | 381 | $5.09 |

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Data Snapshot Jan 03, 2026

Top Cannabis Brands in Nevada

STIIIZY

Wyld

RYTHM

Rove

Select

Gron / Grön

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Market Trends

Product Category Market Share In Nevada

Monthly Cannabis Sales

Historical Cannabis Sales In Nevada

Nevada Cannabis Reports

Report

January 12, 2023

A deep dive of the Nevada cannabis market

This report is created in partnership with Dai Truong of Arlington Capital Advisors. Please read more about him and his work covering the cannabis space at the bottom of the report.

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