Illinois Cannabis Sales

Apr, 2024
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Cannabis Market Data

Overview

The Illinois cannabis market is experiencing a dynamic landscape marked by a steady growth in sales and a slight decrease in average item price. As of April 2024, the state reported total cannabis sales of $168.79 million, with a year-over-year sales growth of 5.5%. This growth is particularly notable given the average item price has decreased from $33.45 in April 2023 to $31.13 in April 2024, suggesting that consumer demand remains strong despite price fluctuations. The market has demonstrated resilience with a consistent upward trajectory in total units sold, which increased by 13.3% year over year.

The Illinois market stands out for its higher average item price compared to other states, reflecting a premium on cannabis products within the state. Despite a month-over-month sales dip of 1.9%, the market has not seen a corresponding decline in unit sales, indicating a robust consumer base. The market's ability to maintain growth in unit sales while facing price reductions underscores the potential for volume-driven revenue increases and the importance of strategic pricing in sustaining market expansion.

$168.8M

Apr, 2024

Sales

5.5 %

Year Over Year

Growth

Data Snapshot May 03, 2024

Market Comparison

Comparing Illinois to other markets in the country, it is evident that Illinois has a unique position. With total sales of $168.79 million, Illinois surpasses states like Colorado and Oregon, which reported $103.82 million and $83.30 million, respectively. However, it trails behind California, the largest market, with sales of $358.69 million. Illinois' year-over-year growth rate of 5.5% is also noteworthy, especially when compared to states like Nevada and Arizona, which have seen declines of 14.7% and 13.5%, respectively.

Illinois' average item price remains significantly higher than other states, which could be attributed to a variety of factors including market maturity, regulatory environment, and consumer preferences. For a more in-depth analysis and to uncover additional insights, consider leveraging Headset Insights.

For further information and detailed analytics on the cannabis market, visit Headset Insights.

Illinois Weed Prices

Product
Apr, 2024
YoY
Flower (Gram)
$14.91
Flower (Eighth)
$36.48
Edible (10mg)
$13.37
Concentrate (Gram)
$36.83
Top Strain
Brownie Scout
| State | Total Sales (Millions) | MoM Sales Growth | YoY Sales Growth | Avg. Item Price (April 2024) | |-------|------------------------|------------------|------------------|------------------------------| | [IL](https://www.headset.io/markets/illinois) | $168.79 | -1.9% | 5.5% | $31.13 | | [CA](https://www.headset.io/markets/california) | $358.69 | -1.6% | -7.1% | $20.12 | | [CO](https://www.headset.io/markets/colorado) | $103.82 | -6.3% | -9.6% | $15.68 | | [OR](https://www.headset.io/markets/oregon) | $83.30 | 1.1% | 1.2% | $13.29 |
Data Snapshot May 03, 2024

Category Performance

Category
Apr, 2024
YoY
$
73.19
M
9.1
%
$
43.72
M
4.0
%
$
20.67
M
-1.0
%
$
17.95
M
19.3
%
$
8.98
M
-18.1
%
$
1.99
M
45.3
%
$
1.4
M
-16.2
%
$
0.62
M
-4.6
%

One category that exhibits an interesting trend is Beverages, which has shown remarkable growth in both sales and units sold. In April 2024, the Beverage category saw a month-over-month sales growth of 10.7% and a staggering year-over-year unit growth of 88.2%. The average item price has declined from $15.00 in April 2023 to $11.55 in April 2024, yet the category continues to thrive, indicating a surge in consumer interest and consumption.

Drilling down into the Beverage category, the Sports and Energy segment has outperformed with a month-over-month sales growth of 64.0% and year-over-year unit growth of 253.0%. This segment's success can be attributed to its competitive pricing and appealing product offerings.

| Brand Name | Total Sales (Millions) | Total Units | Average Item Price | |------------|------------------------|-------------|--------------------| | [CQ (Cannabis Quencher)](https://www.headset.io/brands/cq-cannabis-quencher) | $0.26 | 18,517 | $14.17 | | [Thunder & Lightning](https://www.headset.io/brands/thunder-lightning) | $0.007 | 974 | $7.43 | | [CANN Social Tonics](https://www.headset.io/brands/cann-social-tonics) | $0.0005 | 60 | $9.38 |
Data Snapshot May 04, 2024

Top Cannabis Brands in Illinois

Market Trends

Product Category Market Share In Illinois

Monthly Cannabis Sales

Historical Cannabis Sales In Illinois

Illinois Cannabis Reports

Report
July 26, 2023

A deep dive into the Illinois cannabis market

This report provides a detailed analysis of the Illinois cannabis market, examining sales growth, product categories, pricing, demographics, and more.

Illinois Cannabis News

Blog
April 21, 2023

A look at last year's 4/20

A recap of last year's 4/20 sales trends across US and Canada.
User rating
IL
Emerging

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