Illinois Cannabis Sales

Sep, 2025
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Overview

Illinois remains a top-tier cannabis market in the United States, with September 2025 sales reaching $146.1 million. Over the past year, the market has experienced some turbulence, with sales in September 2025 down 7.6% year-over-year and average item prices dropping from $29.98 in September 2024 to $27.98 in September 2025. This price compression reflects increased competition and evolving consumer preferences, but Illinois still commands some of the highest average prices in the country.

Despite recent declines, Illinois has shown resilience. The market saw periods of growth earlier in the year, and the overall size remains substantial. The state’s pricing power is notable, especially compared to more mature markets where prices have dropped more sharply. However, the negative growth rates signal a need for operators to adapt quickly to shifting consumer demand and increased competition.

$146.12M

Sep, 2025

Sales

-7.6 %

Year Over Year

Growth

Data Snapshot Oct 11, 2025

Market Comparison

Illinois is the fourth-largest cannabis market in the U.S. by monthly sales, trailing only California, Michigan, and New York. However, Illinois stands out for its high average item price ($27.98), which is well above the national average and significantly higher than mature markets like Michigan ($8.44) and California ($18.87).

Illinois Weed Prices

Product
Sep, 2025
YoY
Flower (Gram)
$12.55
Flower (Eighth)
$30.48
Edible (100mg)
$14.86
Concentrate (Gram)
$32.47
Top Strain
Pineapple Express
| State | Total Sales ($M) | Avg. Item Price ($) | YoY Sales Growth (%) | Units Sold (M) | |------------|------------------|---------------------|----------------------|----------------| | California | 298.1 | 18.87 | -9.5 | 15.8 | | Michigan | 255.1 | 8.44 | -4.4 | 30.2 | | New York | 148.6 | 32.00 | 46.9 | 4.6 | | Illinois | 146.1 | 27.98 | -7.6 | 5.2 | | Massachusetts | 134.2 | 17.68 | -1.8 | 7.6 | | Missouri | 118.2 | 27.53 | 0.6 | 4.3 | | Maryland | 93.7 | 27.52 | 0.8 | 3.4 | | Colorado | 93.7 | 14.42 | -6.8 | 6.5 |
Data Snapshot Oct 11, 2025

Category Performance

Category
Sep, 2025
YoY
$
62.71
M
-7.6
%
$
38.34
M
-10.0
%
$
19.58
M
6.8
%
$
16.36
M
-10.2
%
$
5.93
M
-19.2
%
$
2.14
M
0.9
%
$
0.52
M
-44.7
%
$
0.39
M
-18.7
%

While most major categories in Illinois saw year-over-year declines in September 2025, the Pre-Roll category bucked the trend with a 6.8% increase in sales and a 9.1% increase in units sold. This growth stands out against declines in Flower (-7.6% sales YoY) and Vapor Pens (-10.0% sales YoY). Pre-Rolls are also seeing a slight dip in average price, from $18.27 to $17.89, making them more accessible to consumers.

Within Pre-Rolls, the Connoisseur / Infused segment is driving much of the growth, posting a 46.7% year-over-year sales increase and a 57.0% jump in units sold. This segment now accounts for over $8.5 million in monthly sales. Leading brands in this space include RYTHM, Dogwalkers, and 93 Boyz, each capturing significant market share with premium offerings.

| Brand Name | Total Sales ($M) | Units Sold | Avg. Item Price ($) | |-----------------|------------------|------------|---------------------| | [RYTHM](https://www.headset.io/brands/rythm) | 3.41 | 132,785 | 25.72 | | [Dogwalkers](https://www.headset.io/brands/dogwalkers) | 1.19 | 52,334 | 22.70 | | [93 Boyz](https://www.headset.io/brands/93-boyz) | 0.82 | 34,525 | 23.77 | | [Daze Off](https://www.headset.io/brands/daze-off) | 0.36 | 16,337 | 22.17 | | [Rove](https://www.headset.io/brands/rove) | 0.35 | 11,768 | 29.99 | | [Good News](https://www.headset.io/brands/good-news) | 0.34 | 14,776 | 23.32 | | [Kaviar](https://www.headset.io/brands/kaviar) | 0.20 | 8,186 | 24.98 | | [High Supply / Supply](https://www.headset.io/brands/high-supply) | 0.19 | 8,888 | 21.52 |
Data Snapshot Oct 11, 2025

Top Cannabis Brands in Illinois

Market Trends

Product Category Market Share In Illinois

Monthly Cannabis Sales

Historical Cannabis Sales In Illinois

Illinois Cannabis Reports

Report
July 26, 2023

A deep dive into the Illinois cannabis market

This report provides a detailed analysis of the Illinois cannabis market, examining sales growth, product categories, pricing, demographics, and more.

Illinois Cannabis News

Blog
April 21, 2023

A look at last year's 4/20

A recap of last year's 4/20 sales trends across US and Canada.
User rating
IL
Emerging

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