Oregon Cannabis Sales

Jul, 2025

Cannabis Market Data

Overview

Oregon's cannabis market has shown a nuanced trajectory over the past year. Despite a slight decline in year-over-year sales growth by -2.6%, the market has experienced a modest month-over-month growth of 4.7% as of July 2025. The average item price in Oregon has decreased from $13.57 in July 2024 to $11.90 in July 2025, indicating a potential increase in market competition or a shift in consumer preferences towards more affordable products. This price adjustment aligns with an 11.1% increase in total units sold year-over-year, suggesting that lower prices may be driving higher volume sales.

The cannabis market in Oregon is characterized by its resilience and adaptability. Despite the overall sales dip on a yearly basis, the market has managed to rebound on a monthly scale, demonstrating consumer loyalty and sustained demand. The pricing strategy appears to be a significant factor in maintaining market stability, with the reduced average item price potentially serving as a catalyst for increased unit sales.

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$80.05M

Jul, 2025

Sales

-2.6 %

Year Over Year

Growth

Data Snapshot Aug 03, 2025

Market Comparison

When comparing Oregon to other major markets like California and Washington, Oregon's market size is smaller with total sales of $80.13 million in July 2025 compared to California's $309.94 million and Washington's $97.35 million. However, Oregon shows a higher month-over-month growth rate than both, suggesting a faster short-term recovery or growth potential. The average item price in Oregon is also one of the lowest, which could be attracting more volume sales compared to states with higher pricing.

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Oregon Weed Prices

Flower (Gram)

$12.92

4.20%

Flower (Eighth)

$13.34

4.20%

Edible (10mg)

$10.40

4.20%

Concentrate (Gram)

$11.40

4.20%

Top Strain

Jack Herer

| State | Total Sales (July 2025) | MoM Sales Growth | Avg. Item Price (July 2025) | |-------|-------------------------|------------------|-----------------------------| | OR | $80.13 million | 4.7% | $11.90 | | CA | $309.94 million | 4.2% | $18.79 | | WA | $97.35 million | 4.6% | $11.80 |

Data Snapshot Aug 03, 2025

Category Performance

Flower

25.28

-11.4

Vapor Pens

22.4

6.9

Pre-Roll

12.66

2.2

Edible

10.57

0.6

Concentrates

6.7

-6.4

Beverage

1.3

-5.1

Tincture & Sublingual

0.75

-1.3

Topical

0.39

-22.0

The Flower category in Oregon has faced a challenging environment with a significant year-over-year sales drop of -11.4%. However, the segment analysis within the Flower category reveals interesting dynamics: - Hybrid and Hybrid - Popcorn segments show a mixed response with a slight decrease in YoY sales for Hybrid but an increase for Hybrid - Popcorn. - Notably, the Ground Flower segment displayed an extraordinary increase in YoY sales and unit growth, suggesting a niche but rapidly growing consumer interest.

| Segment | Avg. Item Price (July 2025) | Total Sales (July 2025) | MoM Sales Growth | YoY Sales Growth | |---------|-----------------------------|-------------------------|------------------|------------------| | Hybrid | $15.37 | $19,611,585 | 5.4% | -4.2% | | Ground Flower | $21.43 | $22,165 | -40.3% | 34000.0% | | Indica | $16.60 | $2,654,326 | 1.7% | -30.5% | | Sativa | $15.10 | $2,229,117 | 5.4% | -30.8% |

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Data Snapshot Aug 03, 2025

Top Cannabis Brands in Oregon

Wyld

Gron / Grön

Smokiez Edibles

Hellavated

Good Tide

Buddies

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Market Trends

Product Category Market Share In Oregon

Monthly Cannabis Sales

Historical Cannabis Sales In Oregon

Oregon Cannabis Reports

Report

September 12, 2022

Understanding the recent sales declines in legacy cannabis markets

When we dig into the underlying causes of the overall cannabis sales declines in the US, we find some notable patterns contributing to the market retraction.

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