Oregon Cannabis Sales

Dec, 2025
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Overview

Oregon’s cannabis market closed December 2025 with sales of $75.8 million, reflecting a modest month-over-month increase of 1.7%. However, the market is still contending with a year-over-year decline of 3.8%. Over the past 24 months, Oregon’s sales have fluctuated, with periods of both growth and contraction, indicating a mature market that’s stabilizing after years of rapid expansion. Average item prices in December 2025 stood at $12.38, slightly down from the previous year, suggesting ongoing price compression as competition remains fierce and consumers become increasingly price-sensitive.

Despite these headwinds, Oregon’s market demonstrates resilience. Unit sales grew 4.2% year-over-year, signaling that while total revenue is down, more products are moving through the system—likely a result of lower prices and increased consumer access. This dynamic points to a highly competitive retail environment where value and product differentiation are key drivers for both retailers and brands.

$75.76M

Dec, 2025

Sales

-3.8 %

Year Over Year

Growth

Data Snapshot Jan 03, 2026

Market Comparison

Oregon’s December 2025 sales of $75.8M place it behind larger markets like California ($348.4M), Michigan ($262.4M), and Massachusetts ($141.9M). Oregon’s average item price of $12.38 is among the lowest nationally, just above Washington ($11.92) and Michigan ($8.45), and well below states like New York ($31.70) and Illinois ($26.65). This low pricing is a double-edged sword: it drives high unit volumes but compresses margins and total revenue.

Oregon’s year-over-year sales decline of -3.8% is similar to other mature markets such as Colorado (-3.5%) and Washington (-3.1%), while emerging or recently expanded markets like New York (+37.8%) and Ohio (+18.4%) are seeing robust growth. Oregon’s unit growth (-2.2% YoY) is slightly better than Colorado (-26.3%) but lags behind states like Michigan (+13.8%) and New York (+58.1%).

Oregon Weed Prices

Product
Dec, 2025
YoY
Flower (Gram)
$14.45
Flower (Eighth)
$12.90
Edible (100mg)
$7.53
Concentrate (Gram)
$11.40
Top Strain
Bananas
**Market Comparison Table (December 2025)** | State | Sales ($M) | Avg. Price ($) | YoY Sales Growth | YoY Unit Growth | |---------|:----------:|:--------------:|:----------------:|:---------------:| | [CA](https://www.headset.io/markets/california) | 348.4 | 18.41 | 0.6% | 4.0% | | [MI](https://www.headset.io/markets/michigan) | 262.4 | 8.45 | -1.2% | 13.8% | | [MA](https://www.headset.io/markets/massachusetts) | 141.9 | 17.46 | 0.8% | 5.1% | | [WA](https://www.headset.io/markets/washington) | 98.5 | 11.92 | -3.1% | 1.8% | | [OR](https://www.headset.io/markets/oregon) | 75.8 | 12.38 | -3.8% | -2.2% | | [IL](https://www.headset.io/markets/illinois) | 135.5 | 26.65 | -7.2% | -0.0% | | [NY](https://www.headset.io/markets/new-york) | 160.3 | 31.70 | 37.8% | 58.1% | | [CO](https://www.headset.io/markets/colorado) | 97.6 | 15.48 | -3.5% | -26.3% |
Data Snapshot Jan 03, 2026

Category Performance

Category
Dec, 2025
YoY
$
22.87
M
-10.1
%
$
21.74
M
1.0
%
$
11.26
M
2.0
%
$
10.53
M
-5.5
%
$
6.94
M
-3.1
%
$
1.35
M
-0.7
%
$
0.38
M
0.0
%

While the overall market saw a dip in sales, the Pre-Roll category bucked the trend with a 2.0% year-over-year sales increase and a 5.1% rise in units sold. This growth is notable against the backdrop of declining sales in core categories like Flower (-10.1% YoY) and Edibles (-5.5% YoY). Pre-Rolls are benefiting from consumer demand for convenience and innovation, especially in the Connoisseur / Infused segment, which posted a striking 42.5% YoY sales growth and a 75.2% jump in units sold.

**Pre-Roll Segment Performance (December 2025)** | Segment | Avg. Price ($) | Sales ($M) | YoY Sales Growth | |--------------------------|:--------------:|:----------:|:----------------:| | Connoisseur / Infused | 7.57 | 4.56 | 42.5% | | Hybrid - Single Strain | 5.52 | 3.77 | -17.0% | | Mixed Strain | 17.12 | 1.77 | 1.9% | | Indica - Single Strain | 6.11 | 0.56 | -16.5% | | Sativa - Single Strain | 7.14 | 0.45 | -19.9% | | Cannagars / Blunts | 7.67 | 0.11 | -64.2% | | CBD - Single Strain | 11.28 | 0.03 | 84.9% | **Top Brands: Connoisseur / Infused Pre-Rolls (December 2025)** | Brand Name | Sales ($M) | Units Sold | Avg. Price ($) | |-----------------|:----------:|:----------:|:--------------:| | [STiCKS](https://www.headset.io/brands/sticks) | 0.95 | 205,903 | 4.61 | | [Hellavated](https://www.headset.io/brands/hellavated) | 0.78 | 105,953 | 7.35 | | [Portland Heights](https://www.headset.io/brands/portland-heights) | 0.62 | 36,597 | 16.84 | | [Dougie](https://www.headset.io/brands/dougie) | 0.24 | 19,894 | 11.95 | | [National Cannabis Co.](https://www.headset.io/brands/national-cannabis-co) | 0.20 | 38,451 | 5.12 | | [Entourage Cannabis / CBDiscovery](https://www.headset.io/brands/entourage-cannabis-cbdiscovery) | 0.17 | 12,985 | 13.39 | | [Mule Extracts](https://www.headset.io/brands/mule-extracts) | 0.14 | 30,421 | 4.65 | | [Oregrown](https://www.headset.io/brands/oregrown) | 0.14 | 11,401 | 12.39 |
Data Snapshot Jan 03, 2026

Top Cannabis Brands in Oregon

Market Trends

Product Category Market Share In Oregon

Monthly Cannabis Sales

Historical Cannabis Sales In Oregon

Oregon Cannabis Reports

Report
September 12, 2022

Understanding the recent sales declines in legacy cannabis markets

When we dig into the underlying causes of the overall cannabis sales declines in the US, we find some notable patterns contributing to the market retraction.
Report
August 25, 2020

The Oregon market industry report

After becoming legal in the second half of 2015, recreational cannabis sales in Oregon have grown rapidly.

Oregon Cannabis News

Blog
April 21, 2023

A look at last year's 4/20

A recap of last year's 4/20 sales trends across US and Canada.
Blog
December 30, 2020

Noteworthy cannabis brands to watch in 2021

We're recognizing nine brands that had a successful year in their respective markets.
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