Oregon Cannabis Sales
Aug, 2026
Overview
Oregon’s cannabis market remains a significant player in the U.S., with August 2026 sales reaching $78.4 million. Over the past year, the market has experienced mild contraction, with sales down 3.1% year-over-year and average item prices dropping from $12.98 (August 2025) to $11.40 (August 2026). This price compression is a continuation of a multi-year trend, reflecting intense competition and a mature retail environment. Despite these headwinds, Oregon’s unit sales have grown 10.3% year-over-year, indicating that lower prices are fueling higher consumer demand and accessibility.
Monthly sales have shown some volatility, with periods of both contraction and modest recovery. The market’s resilience is evident in its ability to maintain high transaction volumes even as average prices decline. Oregon’s pricing is among the lowest in the country, making it an attractive market for value-driven consumers.
Aug, 2026
Sales
Year Over Year
Growth
Market Comparison
Oregon’s cannabis market is notable for its low average item price ($11.40), which is among the lowest in the nation. For comparison, California’s average is $18.01, Michigan’s is $8.67, and Washington’s is $11.73. Oregon’s total August 2026 sales of $78.4 million place it below larger markets like California ($326.3M), Michigan ($263.5M), and Washington ($95.9M), but ahead of states like Nevada ($51.1M) and Connecticut ($25.2M).
Growth-wise, Oregon’s -3.1% YoY sales decline is similar to other mature markets such as Washington (-3.3%) and Colorado (-4.6%), but contrasts with newer or expanding markets like Ohio (+18.9%) and New York (+6.4%). Oregon’s 10.3% YoY unit growth stands out, indicating that while dollar sales are down, consumer engagement remains strong.
Oregon’s market is defined by affordability and high transaction volume, but faces ongoing price compression and competitive pressures. For more granular insights into consumer behavior, pricing strategies, and brand performance, Headset Insights offers advanced analytics and custom reporting.
Oregon Weed Prices
Category Performance
While most categories in Oregon are experiencing flat or negative growth, the Pre-Roll category is bucking the trend. Pre-Rolls posted 2.1 million units sold in August 2026 (up 36.6% YoY), with total sales of $12.9 million. The average item price for Pre-Rolls has dropped sharply to $5.75, down from $7.86 a year prior, making them one of the most accessible product types for consumers.
Within Pre-Rolls, the Hybrid - Single Strain and Connoisseur / Infused segments are driving growth, both in sales and units. Hybrid - Single Strain Pre-Rolls saw a 53.2% YoY increase in units sold, while Connoisseur / Infused Pre-Rolls grew 36.3% YoY in units. This suggests consumers are trading up for more premium or innovative products even as prices fall.
For a deeper look at leading brands and innovation in Pre-Rolls, Headset Insights can provide detailed brand and SKU-level analysis.
Top Cannabis Brands in Oregon
Product Category Market Share In Oregon
Historical Cannabis Sales In Oregon
Oregon Cannabis Reports
Understanding the recent sales declines in legacy cannabis markets

The Oregon market industry report
Oregon Cannabis News
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A look at last year's 4/20
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