Michigan Cannabis Sales

May, 2026
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Cannabis Market Data

Overview

Michigan’s cannabis market continues to be one of the largest and most dynamic in the United States. In May 2026, total sales reached $259.9 million, with over 30.6 million units sold. While the market has seen some volatility over the past year, including a slight year-over-year sales decline of -4.7%, unit sales have actually grown by 5.2%. This suggests that while overall revenue has dipped, more consumers are purchasing cannabis products, likely driven by falling prices. The average item price in Michigan dropped to $8.49 in May 2026, down from $9.37 a year prior, making it one of the most affordable cannabis markets in the country.

Despite the modest sales contraction, Michigan’s market remains robust, with monthly sales consistently above $250 million for the past year. Price compression is a key theme, as increased competition and a maturing market have driven prices down, fueling higher unit sales and broadening consumer access. This environment has created opportunities for both value-focused and premium brands to capture share.

$259.81M

May, 2026

Sales

-4.6 %

Year Over Year

Growth

Data Snapshot Jun 03, 2026

Market Comparison

Michigan ranks as the second-largest cannabis market in the US by monthly sales, trailing only California. Its $259.9 million in May 2026 sales is well ahead of states like Illinois ($129.9M), Massachusetts ($142.5M), and New York ($155.0M). What sets Michigan apart is its low average item price of $8.49, the lowest among major markets, making cannabis highly accessible to a broad consumer base.

For a deeper dive into Michigan’s evolving consumer trends, category innovation, and competitive landscape, Headset Insights offers comprehensive, real-time analytics.

Michigan Weed Prices

Product
May, 2026
YoY
Flower (Gram)
$10.06
Flower (Eighth)
$14.72
Edible (100mg)
$9.86
Concentrate (Gram)
$11.59
Top Strain
Runtz
| State | Total Sales ($M) | Avg. Item Price ($) | MoM Sales Growth | YoY Sales Growth | |:--------------|:----------------:|:-------------------:|:----------------:|:----------------:| | California | 309.5 | 18.31 | -0.5% | -7.5% | | **Michigan** | **259.9** | **8.49** | 0.5% | -4.7% | | New York | 155.0 | 29.60 | 4.3% | 15.4% | | Massachusetts | 142.5 | 16.98 | 3.4% | 0.1% | | Illinois | 129.9 | 26.80 | 3.3% | -8.1% | | Missouri | 132.3 | 26.61 | 2.1% | -0.4% | | Arizona | 101.0 | 17.55 | 0.5% | -4.2% | | Colorado | 100.0 | 13.94 | 3.6% | -0.7% |
Data Snapshot Jun 03, 2026

Category Performance

Category
May, 2026
YoY
$
113.3
M
-9.3
%
$
56.1
M
3.1
%
$
46.73
M
-1.0
%
$
25.14
M
-7.4
%
$
15.47
M
-2.9
%
$
1.82
M
27.3
%
$
0.89
M
-1.1
%
$
0.04
M
-60.0
%

While traditional categories like Flower and Pre-Rolls dominate in size, the Beverage category stands out for its rapid growth and unique consumer appeal. Beverage sales in May 2026 hit $1.82 million, up 27.8% year-over-year—the fastest growth among all categories. Average item prices in Beverages have remained stable, even ticking up slightly to $8.68.

Within Beverages, the Carbonated segment is the clear leader, accounting for over half of category sales and posting a remarkable 54.8% year-over-year growth. Other segments like Sports and Energy drinks and Iced Tea/Lemonade are also seeing strong double-digit gains, signaling expanding consumer interest in alternative consumption formats.

Beverages are carving out a niche with innovative products and branding, and the segment’s growth far outpaces the overall market. For deeper insights into emerging segments, Headset Insights can provide a more granular breakdown.

| Brand Name | Total Sales ($M) | Units Sold | Avg. Item Price ($) | |:-----------|:----------------:|:----------:|:-------------------:| | [Mary Jones](https://www.headset.io/brands/mary-jones) | 0.38 | 30,033 | 12.71 | | [Keef Cola](https://www.headset.io/brands/keef-cola) | 0.35 | 30,024 | 11.75 | | [CQ (Cannabis Quencher)](https://www.headset.io/brands/cq-cannabis-quencher) | 0.13 | 12,024 | 10.66 | | [Armada Cannabis Co.](https://www.headset.io/brands/armada-cannabis-co) | 0.05 | 6,690 | 7.56 | | [Sweet Justice](https://www.headset.io/brands/sweet-justice) | 0.01 | 1,869 | 5.33 | | [Feel / Feel Energy](https://www.headset.io/brands/feel-feel-energy) | 0.003 | 802 | 4.35 | | [Pleasantea](https://www.headset.io/brands/pleasantea) | 0.0007 | 136 | 5.18 | | [Franklin Fields](https://www.headset.io/brands/franklin-fields) | 0.0003 | 72 | 3.84 |
Data Snapshot Jun 03, 2026

Top Cannabis Brands in Michigan

Market Trends

Product Category Market Share In Michigan

Monthly Cannabis Sales

Historical Cannabis Sales In Michigan

Michigan Cannabis Reports

Report
November 2, 2022

A deep dive of the Michigan cannabis market

A deep dive of the Michigan cannabis market
Report
August 11, 2021

The Michigan cannabis market : A high-level overview

This report provides a high-level overview of the Michigan adult-use and medical cannabis markets, exploring various sales and market trends from this year.

Michigan Cannabis News

Blog
February 27, 2026

Michigan's 24% Wholesale Cannabis Tax: What the Data Shows

Following the implementation of Michigan's wholesale cannabis tax in January 2026, we take a look at what the data reveals about its impact on market performance, and where the industry stands today.
Blog
July 7, 2025

Can Michigan Dethrone California as North America's Cannabis Leader?

Michigan is on the brink of overtaking California as the cannabis king, how did the smaller state pull it off?
Blog
April 21, 2023

A look at last year's 4/20

A recap of last year's 4/20 sales trends across US and Canada.
User rating
MI
Emerging

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