Massachusetts Cannabis Sales

Jul, 2025

Cannabis Market Data

Overview

The Massachusetts cannabis market has shown a resilient growth pattern, with a notable increase in total sales and unit sales over the past year. As of July 2025, the state recorded a total of $144.99 million in cannabis sales, marking a 5.4% month-over-month growth and a 1.3% year-over-year growth. This growth is supported by a consistent rise in unit sales, which increased by 4.9% month-over-month and 13.5% year-over-year. The average item price in July 2025 stood at $17.25, slightly up from $17.18 in June 2025, indicating a stable pricing environment amidst the growing sales volume.

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$144.95M

Jul, 2025

Sales

1.3 %

Year Over Year

Growth

Data Snapshot Aug 03, 2025

Market Comparison

When comparing Massachusetts to other key markets such as California and New York, distinct patterns emerge. California, with $309.94 million in sales in July 2025, experienced a 4.2% month-over-month growth but a 10.7% year-over-year decline. New York, on the other hand, saw a dramatic increase with $148.77 million in sales and an 81.6% year-over-year growth. Massachusetts maintains a moderate but steady growth trajectory with a focus on unit sales increase, unlike New York's explosive growth or California's declining year-over-year sales.

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Massachusetts Weed Prices

Flower (Gram)

$11.90

4.20%

Flower (Eighth)

$18.54

4.20%

Edible (10mg)

$17.14

4.20%

Concentrate (Gram)

$25.03

4.20%

Top Strain

PK Crasher

| State | Total Sales (Millions $) | MoM Sales Growth | YoY Sales Growth | |-------|--------------------------|------------------|------------------| | MA | 144.99 | 5.4% | 1.3% | | CA | 309.94 | 4.2% | -10.7% | | NY | 148.77 | 4.6% | 81.6% |

Data Snapshot Aug 03, 2025

Category Performance

Flower

59.45

-2.6

Pre-Roll

32.19

7.4

Vapor Pens

29.44

4.8

Edible

15.37

-0.8

Concentrates

4.79

2.8

Beverage

1.74

-4.9

Tincture & Sublingual

1.26

12.5

Capsules

0.44

-26.7

Topical

0.27

-15.6

The Pre-Roll category in Massachusetts presents an interesting case. In July 2025, this category achieved $32.19 million in sales with a substantial 7.2% month-over-month sales growth and a 17.0% increase in units sold. The average price of a Pre-Roll item was $9.17, reflecting a slight increase from the previous month. This category's performance is particularly noteworthy as it contrasts with the overall slight decline in other categories such as Capsules and Topicals, which saw year-over-year declines in both sales and unit growth.

| Month | Total Sales (Millions $) | MoM Sales Growth | YoY Sales Growth | |-------|--------------------------|------------------|------------------| | July 2025 | 32.19 | 7.2% | 17.0% |

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Data Snapshot Aug 03, 2025

Top Cannabis Brands in Massachusetts

Wyld

Rythm

Jeeter

Rove

Select

High Supply / Supply

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Market Trends

Product Category Market Share In Massachusetts

Monthly Cannabis Sales

Historical Cannabis Sales In Massachusetts

Massachusetts Cannabis Reports

Report

September 8, 2022

A deep dive of the Massachusetts cannabis market

In this report we take a close look at the Massachusetts cannabis market, exploring cannabis sales growth, product categories, brand consolidation in the market, demographics, and more.

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