Colorado Cannabis Sales
Aug, 2025
Overview
Colorado's cannabis market has shown a nuanced trajectory over the recent months. As of August 2025, the average item price in the state has seen a slight increase to $14.43 from $14.23 in July 2025, suggesting a stabilization in pricing after a period of fluctuation. However, total sales have dipped slightly by 0.9% month-over-month, with a more pronounced 7.3% decline year-over-year. This indicates a cooling off from previous highs, possibly due to market saturation or shifting consumer preferences.
The state sold approximately $100.96 million worth of cannabis in August 2025, with a total of about 6.99 million units sold during the same period. This volume decrease of 2.3% month-over-month alongside the sales drop suggests both a decrease in consumer demand and a potential oversupply in the market. These factors combined point towards a need for Colorado's cannabis businesses to adjust their strategies, possibly by enhancing product differentiation or improving consumer engagement.
Aug, 2025
Sales
Year Over Year
Growth
Market Comparison
When comparing Colorado to other major markets like California and Washington, distinct differences emerge. California, with sales amounting to $306.89 million in August 2025, experienced a sharper year-over-year sales decline of 13.0%. In contrast, Washington saw a sales volume of $96.63 million with a year-over-year decline of 8.0%. Colorado's market size is smaller but shows a similar trend in declining sales year-over-year. The average item price in Colorado ($14.43) remains competitive, lower than California's ($18.83) but higher than Washington's ($11.82), suggesting a middle-ground market positioning.
Category Performance
Focusing on the Pre-Roll category in Colorado, it presents an interesting case of resilience and diversity. In August 2025, this category achieved a slight growth in sales by 0.3% month-over-month, despite a 5.3% drop in units sold, indicating an increase in average item price to $8.4 from $8.39 in July 2025. This resilience is particularly notable in the segment of Connoisseur / Infused pre-rolls, which saw a 3.2% increase in sales and a 2.3% rise in units sold month-over-month. Brands like Kaviar and Stratos are leading this segment, suggesting a consumer preference for premium, infused products.
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Product Category Market Share In Colorado
Historical Cannabis Sales In Colorado
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