How does the Maryland medical cannabis market compare to others in the US? When we compare basket sizes, we can see that Maryland's cannabis market had the second largest basket size over the last six months. The largest average basket size belongs to Pennsylvania, another medical-only cannabis market. Interestingly, the average Maryland basket has a slightly greater amount of products than in PA: 2.8 items per basket in MD compared to 2.6 in PA. Therefore, Maryland's customers have paid a significantly lower average price per item ($38.82) than Pennsylvania's customers ($51.20) over the previous six months.
Want to learn more about Maryland? Take a look at our Maryland market industry report, or sign up for a demo of Headset Insights and learn how you can stay ahead of Maryland and other legal cannabis markets.
Track cannabis sales and market performance
Key metrics defined
These six key metrics from the previous month will provide you with a pulse check on legal cannabis markets. Below, you'll find data on year over year growth, basket size, and more.
Total monthly sales for the previously completed month.
YoY Sales Growth.
Year over year growth of sales (For example, November 2022 compared to November 2021).
Avg Item Price
The average price of a cannabis item in the most recently completed month.
Avg Basket Size
The average size (in sales $) of a retail basket in the most recently completed month.
Median Store SKU Counts
The number of distinct SKUs sold in the median store in the most recently completed month. Median was used instead of an average to remove the effects of outlier stores.
Median store Like-Store-Sales-Growth MoM - The month over month growth in sales for the median sample store (for example, January 2022 vs. December 2021). “Like stores” are filtered to exclude any newly opened stores or recently disconnected stores.