Cannabis sales by age & gender in Michigan

When we drill down to the age group and gender level, we can see that Michigan's demographic landscape is very similar to the rest of the US. The group with the largest difference is Millennial Males, contributing 32.4% of sales in Michigan and 34.6% of sales in the rest of the US. To keep track of more demographics data in these markets, sign up for a demo of Headset Insights.