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Oct-2025
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Overview
Market Insights Snapshot
Being has demonstrated a strong performance in the Tincture & Sublingual category, particularly in British Columbia where it consistently held the top rank from July through October 2025. This sustained leadership position reflects a robust market presence and consumer preference in the region. Despite a noticeable dip in sales in September, the brand quickly rebounded in October, indicating resilience and possibly effective strategic adjustments. In contrast, the performance in Saskatchewan also maintained a first-place ranking throughout the same period, although there was a steady decline in sales, suggesting potential challenges in maintaining consumer engagement or competitive pressures in the local market.
While Being has dominated the Tincture & Sublingual category in both British Columbia and Saskatchewan, it is important to note that the brand's presence in other categories or states is not reflected in the top 30 rankings, which could be seen as a limitation or an area for potential growth. The absence from other category rankings might indicate a focused strategy on Tinctures & Sublinguals or a need to diversify their product offerings to capture a broader market share. Observing how Being navigates these dynamics in the coming months could provide insights into their strategic direction and adaptability in a competitive landscape.
Competitive Landscape
In the Tincture & Sublingual category within British Columbia, Being has consistently maintained its top position from July to October 2025, demonstrating a strong hold on the market despite fluctuating sales figures. This unwavering rank suggests a loyal customer base and effective brand strategies that keep it ahead of competitors. While specific competitors are not listed in the top 20 for these months, the absence of other brands in the rankings indicates that Being's dominance may be due to a lack of significant competition in this category. This presents an opportunity for Being to capitalize on its market leadership by expanding its product offerings or enhancing marketing efforts to further solidify its position and potentially increase sales, especially given the notable dip in September 2025. Understanding the dynamics of this market can provide valuable insights for stakeholders looking to invest in or compete within the Tincture & Sublingual category in British Columbia.
Notable Products
In October 2025, the top-performing product for Being was the THC Fast Acting Oral Quickstrip 10-Pack (100mg) in the Tincture & Sublingual category, maintaining its number one rank consistently since July 2025. It achieved sales of 1330 units in October. The CBD Fast Acting Oral Quickstrip 10-Pack (100mg CBD) also maintained its second-place position from August and September 2025, despite not being ranked in July. Notably, the THC Quickstrip experienced a dip in sales in September but bounced back in October. The consistent ranking of these products highlights their strong market presence and consumer preference.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
