Being Cannabis Brand Logo

Being

Data Snapshot: Jun 02, 2026
<$50K

May-2026

Sales

Decline

Trend

6-Month

1

Product Count

SKUs

$33.81

Avg Price

-72.9%

YoY Sales Change

0.6%

YoY Price Change

"Being" is a notable brand within the cannabis industry, recognized under the umbrella of Tilray Brands following an 8-brand acquisition by Anheuser-Busch. Noted for its commitment to quality and safety since 2014, "Being" offers consumers a range of marijuana products specifically designed to enhance individual well-being. The brand adheres to strict regulatory guidelines, ensuring legitimate trade practices, environmental compliance, and a steadfast devotion to establishing certified organizations focused on customer wellness.
Being Sales

Market Insights Snapshot

Being Historical Sales by Category

In May 2026, Being concentrated entirely in Tincture & Sublingual, with a 100.0% category share and a rank position of 1 in British Columbia. The category’s year-over-year sales change was -72.9% while month-over-month declined -44.7%, and average price in the period rose 0.6% YoY to $33.81. This combination of a 100.0% mix and a rank of 1, alongside simultaneous -72.9% YoY and -44.7% MoM contractions, implies a narrow but leading foothold that is volume-constrained rather than price-driven.

The shift toward a single-category footprint at 100.0% and a maintained category rank of 1 suggests a positioning anchored in niche dominance rather than portfolio breadth, even as volumes retreat by -72.9% YoY and -44.7% MoM. With price up 0.6% YoY alongside a 100.0% category mix, the brand is absorbing demand loss without discount-led share defense, implying an emphasis on price integrity and retention of top-of-shelf presence in British Columbia rather than cross-category expansion.

May-2026 Rank
Tincture & Sublingual
1
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Tincture & Sublingual
100.0%
$33.81
-72.9%
-44.7%
Being

Competitive Landscape

Being ranks #1 in BC Tincture & Sublingual in May 2026, unchanged from #1 in May 2025, and also held #1 in February 2026, indicating a flat YoY rank change of 0 positions and a 0-position change over the last three months; with no listed competitors in this dataset to benchmark against via rank movement, the stability at #1 across multiple months and a peak rank of #1 in May 2026 implies entrenched category leadership that will likely persist absent visible challenger momentum.

Being market ranking for BC Tincture & Sublingual

Being

Notable Products

Being’s THC Fast Acting Oral Quickstrip 10-Pack (100mg) led the portfolio by rank at 1 but contracted sharply at -44.7% month over month from April 2026 to May 2026, indicating demand consolidation at the top even as absolute dollars likely fell to $12,565. With Tincture & Sublingual as the only represented category among top SKUs, the assortment is concentrated in a single form factor while rank leadership and volume diverge. The pattern implies Being is over-indexed in one delivery format where top-rank visibility is not translating to growth, signaling a need to diversify formats or refresh the lead SKU to stabilize momentum.

Product
Category
Jan-2026
Feb-2026
Mar-2026
Apr-2026
May-2026
MoM %
THC Fast Acting Oral Quickstrip 10-Pack (100mg)
Tincture & Sublingual
1
1
1
1
1
-44.7%
CBD Fast Acting Oral Quickstrip 10-Pack (100mg CBD)
Tincture & Sublingual
>10
2
>10
>10
>10
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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