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Aug-2025
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Overview
Market Insights Snapshot
Being has demonstrated a strong and consistent performance in the Tincture & Sublingual category across both British Columbia and Saskatchewan. In both provinces, Being has maintained the top rank from May through August 2025, indicating a dominant presence in this category. However, it's interesting to note that while the brand has held its rank, there has been a noticeable fluctuation in sales figures. For instance, in British Columbia, sales peaked in June before declining by August. This could suggest a seasonal trend or market saturation, factors that could be crucial for strategic planning and forecasting.
Conversely, in Saskatchewan, the sales trend for Being also shows variability, with a peak in July followed by a decline in August. Despite these fluctuations, the brand's ability to maintain its number one rank suggests a strong consumer base and brand loyalty in the Tincture & Sublingual category. The absence of Being in the top 30 in other states or provinces could be seen as a potential area for growth or a reflection of different market dynamics. Understanding these patterns and the reasons behind them could provide valuable insights for market expansion and competition strategy.
Competitive Landscape
In the competitive landscape of the Tincture & Sublingual category in British Columbia, Being has consistently maintained its top position from May to August 2025, showcasing its strong market presence and brand loyalty. Despite a slight decline in sales from July to August, Being's ability to retain the number one rank indicates a robust brand strategy and customer base. The absence of other brands in the top 20 during this period highlights Being's dominance in this category, suggesting that competitors may need to innovate or adjust their strategies to challenge Being's leadership. This consistent ranking underscores the brand's effective market penetration and could serve as a benchmark for other brands aiming to increase their visibility and sales in the region.
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Notable Products
In August 2025, the top-performing product for Being was the THC Fast Acting Oral Quickstrip 10-Pack (100mg) in the Tincture & Sublingual category, maintaining its number one rank for four consecutive months with sales reaching 1501 units. The CBD Fast Acting Oral Quickstrip 10-Pack (100mg CBD) also showed strong performance, holding the second position in August 2025, consistent with its rank in June 2025, and improved from not being ranked in May and July 2025. This indicates a stable demand for the THC variant while the CBD variant gained traction in the market. The THC product's sales figures saw a slight decrease from July 2025, where it recorded 1666 units. Overall, Being's Quickstrip products continue to dominate the sales charts in their category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
