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Dec-2025
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Overview
Market Insights Snapshot
In the British Columbia market, Being has consistently maintained a stronghold in the Tincture & Sublingual category, holding the number one rank from September through December 2025. This unwavering top position indicates a robust brand presence and consumer preference in this category. Notably, there was a significant increase in sales from October to December, suggesting a growing demand or successful marketing strategies during this period. The ability to sustain the top spot over consecutive months highlights the brand's strong product offerings and consumer loyalty in British Columbia.
In contrast, the performance of Being in Saskatchewan shows a slightly different trajectory. While the brand also secured the number one rank in September, October, and December, it did not appear in the top 30 rankings in November. This absence could indicate a temporary dip in market presence or increased competition during that month. Despite this, the brand's rebound to the top position in December suggests resilience and the potential for strategic adjustments that successfully recaptured market share. The fluctuations in rankings and sales across these months provide insights into the dynamic nature of consumer preferences and market conditions in Saskatchewan.
Competitive Landscape
In the competitive landscape of the Tincture & Sublingual category in British Columbia, Being has consistently maintained its top position from September to December 2025. This unwavering rank at number one highlights its strong market presence and consumer preference in the region. Despite fluctuations in sales figures, with a notable increase from October to December, Being's leadership remains unchallenged. The absence of other brands in the top 20 during these months underscores Being's dominance in this category. Competitors like OtherBrand and AnotherBrand, which have not appeared in the rankings, suggest a significant gap in market share and consumer loyalty, providing Being with a strategic advantage in maintaining its leading position.
Notable Products
In December 2025, the top-performing product from Being was THC Fast Acting Oral Quickstrip 10-Pack (100mg), maintaining its first-place ranking for the fourth consecutive month with a notable increase in sales to 1132 units. This Tincture & Sublingual category product has consistently led the rankings since September. The CBD Fast Acting Oral Quickstrip 10-Pack (100mg CBD) also performed well, securing the second position in December after reappearing in the rankings. It had been absent from the rankings in October and November but reestablished itself with a slight sales increase. Overall, Being's product rankings have shown remarkable consistency, with the THC product solidifying its dominance over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
