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Jun-2024
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Overview
Market Insights Snapshot
Jeeter has shown remarkable consistency in the Pre-Roll category across several states and provinces. In Arizona, Jeeter has maintained the top position from March to June 2024, despite a gradual decline in sales from $4,447,128 in March to $3,669,758 in June. Similarly, in California, Jeeter has held the number one spot in the Pre-Roll category for the same period, demonstrating robust performance with sales fluctuating but overall remaining strong. In Michigan, Jeeter's Pre-Roll products have also consistently ranked first, reflecting their dominance in this category. Meanwhile, in Ontario, Jeeter has shown impressive upward mobility, rising from the fifth position in March to consistently holding the second position from April to June, indicating a strong growth trajectory in this market.
In the Vapor Pens category, Jeeter's performance has been more varied. In Arizona, the brand experienced a decline, dropping from fifth place in March to eighth place by June, suggesting increased competition or shifting consumer preferences. In California, Jeeter has maintained a relatively stable but lower ranking, fluctuating between the 16th and 17th positions, indicating room for growth in this category. Notably, Jeeter was absent from the top 30 Vapor Pens brands in British Columbia and Ontario, highlighting areas where the brand could potentially expand its market presence. This mixed performance across different regions and categories suggests that while Jeeter excels in Pre-Rolls, there is significant potential to improve and capture more market share in the Vapor Pens segment.
Competitive Landscape
In the highly competitive California pre-roll market, Jeeter has consistently maintained its top position from March to June 2024, showcasing its dominance and strong brand loyalty. Despite facing stiff competition from brands like STIIIZY, which has held the second rank throughout the same period, and Presidential, which has consistently ranked third, Jeeter's sales figures have remained robust. Notably, Jeeter's sales have shown a slight but steady increase, peaking at over 9 million in April 2024. This upward trend indicates a growing consumer preference for Jeeter's products, even as competitors like STIIIZY also experience significant sales volumes. The consistent ranking and sales growth highlight Jeeter's effective market strategies and strong brand presence in the California pre-roll category.
Notable Products
For Jun-2024, the top-performing product from Jeeter is Baby Jeeter - Multi-Pack Infused Pre-Roll 5-Pack (2.5g) in the Pre-Roll category, maintaining its rank at number one with sales of 54,255 units. Following closely is Baby Jeeter - Bubba G Infused Pre-Roll 5-Pack (2.5g), which held steady at the second position, showing a significant increase in sales to 51,470 units. Baby Jeeter - Blue Zkittles Infused Pre-Roll 5-Pack (2.5g) remained consistent at the third rank with continued strong performance. Baby Jeeter - Strawberry Sour Diesel Infused Pre-Roll 5-Pack (2.5g) also held its fourth position, indicating stable demand. Notably, Baby Jeeter - Shirley Temple Infused Pre-Roll 5-Pack (2.5g) entered the rankings for the first time at fifth place, suggesting a positive reception in the market.
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