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Oct-2025
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Overview
Market Insights Snapshot
STIIIZY has demonstrated consistent performance in several states, maintaining strong positions across various categories. In Arizona, the brand has held steady at the second rank in the Pre-Roll category over the past four months, indicating a robust market presence. However, in the Vapor Pens category, STIIIZY's ranking slipped from fourth to fifth between July and October 2025, suggesting a potential area for improvement. Meanwhile, in California, STIIIZY has dominated the Vapor Pens category, consistently securing the top spot, which underscores their stronghold in this product line. Their performance in the Flower and Pre-Roll categories in California also remains impressive, consistently holding the second rank, reflecting their broad appeal and market penetration.
In Nevada, STIIIZY has performed well, particularly in the Pre-Roll category, where it has maintained the number one position throughout the observed period. However, the Flower category saw a slight decline, with the brand dropping from the second to the third rank in October 2025, which could be indicative of increasing competition or shifting consumer preferences. Interestingly, in New York, STIIIZY appeared in the top 30 for Vapor Pens for the first time in October 2025, ranking at number twelve, which may signify a growing footprint in new markets. This entry into the New York market, although not at the top, represents a significant opportunity for STIIIZY to expand its influence and adapt its strategies to capture a larger share of this emerging market.
Competitive Landscape
In the competitive landscape of vapor pens in California, STIIIZY has consistently maintained its top position from July to October 2025, showcasing its robust market dominance. Despite facing strong competition from brands like Raw Garden and Plug Play, which held steady at the second and third ranks respectively, STIIIZY's sales have shown a notable upward trend, particularly in October 2025. This suggests a strategic advantage or successful marketing initiatives that have bolstered its market presence. While Raw Garden and Plug Play have maintained their ranks, their sales figures have either slightly decreased or remained stable, indicating that STIIIZY's growth may be capturing a larger share of the market, potentially at the expense of its competitors.
Notable Products
In October 2025, the top-performing product for STIIIZY was the Blue Dream Distillate STIIIZY Pod (1g) in the Vapor Pens category, maintaining its number one rank from previous months with sales of 38,562 units. Following closely, the Blue Burst BDT Distillate STIIIZY Pod (1g) held steady in the second position, showing a slight increase in sales from September. The Skywalker OG CDT Distillate STIIIZY Pod (1g) moved up to the third rank from fourth, indicating a positive sales trend. The 40's - Blue Dream Infused Pre-Roll 5-Pack (2.5g) experienced a slight drop to fourth place, while the Strawberry Cough Distillate STIIIZY Pod (2g) maintained its fifth-place ranking. Overall, the rankings demonstrate consistent performance in the Vapor Pens category, with minor shifts in Pre-Roll products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
