Data Snapshot: Sep 04, 2026
$25M+

Aug-2026

Sales

Decline

Trend

6-Month

782

Product Count

SKUs

$15.02

Avg Price

-5.1%

YoY Sales Change

9.9%

YoY Price Change

Wyld is currently America's leading cannabis edibles producer, recognized for its line of high-end gummies that are infused with cannabis and crafted with real-fruit ingredients. The company, which is the country's largest cannabis edible producer, is also notable for its commitment to sustainable practices, being the first cannabis brand family to be Climate Neutral Certified. Oregon-based Wyld was launched with the mission to fill a perceived gap in the market for cannabis edibles that offered genuine taste and quality.
Wyld

Where to Buy

Wyld is stocked at 3,816 licensed dispensaries across California, Michigan, and 21 other states, 678 of them in California, with the deepest coverage in Los Angeles, Sacramento, San Diego, San Francisco, and Santa Ana. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/885.json?v=20260904
Wyld Sales

Market Insights Snapshot

Wyld Historical Sales by Category

Edible holds 99.97% share in August 2026 with year-over-year at -5.09% and month-over-month at -2.62%, while Beverage is 0.03% share with -47.10% YoY and -37.37% MoM, and Tincture & Sublingual is 0.00% share with -88.26% YoY and -44.93% MoM; average price rose 9.90% YoY to $15.02 as total brand sales fell -5.12% YoY. In Alberta Edible rank is 1, and Edible’s 99.97% mix versus Beverage’s 0.03% signals a near-single-category identity; the pattern implies Wyld is consolidating into Edible while peripheral categories are contracting at double‑digit rates.

With Edible down -5.09% YoY but only -2.62% MoM, compared to Beverage at -47.10% YoY and -37.37% MoM, the relative stability in the core alongside steep declines in adjacencies indicates price-led defense rather than portfolio expansion, reinforced by a 9.90% YoY price increase alongside a -5.12% YoY sales decline. Holding a rank of 1 in Alberta Edible while Beverage and Tincture & Sublingual shares sit at 0.03% and 0.00% respectively suggests the brand is positioned as a category specialist, implying future share outcomes will hinge more on sustaining Edible velocity and price architecture than on diversification.

Category
Share of Sales
Avg Item Price
YoY %
MoM %
Edible
100.0%
$15.03
-5.1%
-2.6%
Beverage
0.0%
$4.56
-47.1%
-37.4%
Tincture & Sublingual
0.0%
$27.49
-88.3%
-44.9%
Wyld

Competitive Landscape

Wyld sits at rank #1 in CA Edible in August 2026, unchanged from #1 a year earlier, while its peak rank also being #1 in August 2026 indicates no slippage versus last year’s position; by contrast, Camino holds at #2 year over year and Kanha / Sunderstorm remains #3, even as Camino’s sales grew 13.3% YoY and Kanha / Sunderstorm rose 6.8% YoY. With additional pressure from Good Tide at #5 on 17.4% YoY growth and Lost Farm fixed at #4 on 5.1% YoY growth, Wyld’s flat rank trajectory at #1 across both August 2025 and August 2026 implies leadership durability but also a need to defend share against faster-growing followers.

Wyld market ranking for CA Edible

Wyld

Notable Products

The steepest decline in August 2026 came from Sativa Raspberry Gummies 10-Pack (100mg), which fell 187.98% month over month and still held rank 3, while THC/CBN 2:1 Indica Elderberry Gummies 10-Pack (100mg THC, 50mg CBN) dropped 70.09% to rank 2. CBD/CBN/THC 1:1:1 Indica Boysenberry Gummies 10-Pack (100mg CBD, 100mg CBN, 100mg THC) slid 58.22% yet remained rank 1, and Hybrid Huckleberry Gummies 10-Pack (100mg) declined 7.69% at rank 8, indicating broad compression even among leaders. All ten top SKUs are Edibles, with four of the top five ranked in August 2026 carrying minor-cannabinoid blends, pointing to a portfolio concentrated in functional formulations over classic single-cannabinoid sativas. This mix implies Wyld is leaning into multi-cannabinoid, effect-led gummies while tolerating sharper volatility in legacy sativa flavors to protect share at the top of the rankings and defend scale near $5,157,217 for the leading SKU.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
CBD/CBN/THC 1:1:1 Indica Boysenberry Gummies 10-Pack (100mg CBD, 100mg CBN, 100mg THC)
Edible
1
1
1
1
1
-0.6%
THC/CBN 2:1 Indica Elderberry Gummies 10-Pack (100mg THC, 50mg CBN)
Edible
2
2
2
2
2
-0.7%
Sativa Raspberry Gummies 10-Pack (100mg)
Edible
3
3
3
3
3
-1.9%
Sativa Sour Apple Gummies 10-Pack (100mg)
Edible
6
4
4
4
4
-5.1%
CBG/THC 1:1 Hybrid Pear Enhanced Gummies 10-Pack (100mg CBG, 100mg THC)
Edible
5
5
5
5
5
-4.4%
Indica Marionberry Gummies 10-Pack (100mg)
Edible
4
6
6
6
6
-4.3%
CBD/THC 20:1 Hybrid Strawberry Gummies 20-Pack (200mg CBD, 10mg THC)
Edible
9
8
8
8
7
-2.5%
Hybrid Huckleberry Gummies 10-Pack (100mg)
Edible
7
7
7
7
8
-7.7%
Indica Sour Cherry Gummies 10-Pack (100mg)
Edible
8
9
9
9
9
-3.1%
CBD/THC 1:1 Sweet Hybrid Pomegranate Gummies 10-Pack (100mg CBD, 100mg THC)
Edible
10
10
10
10
10
-1.6%
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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