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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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Wyld is stocked at 3,661 licensed dispensaries across California, Michigan, and 20 other states, 606 of them in California, with the deepest coverage in Los Angeles, Sacramento, San Diego, San Francisco, and Santa Ana. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In September 2026, Wyld’s mix was overwhelmingly concentrated in Edible, holding 99.97% share and ranking at 1 in Edible within Arizona, while Edible sales declined 1.57% year over year and 3.77% month over month. Brand-level sales fell 1.59% year over year as average price rose 7.07%, indicating volume softness alongside a price step-up. The pattern implies a single-category dependency where a modest price increase did not offset a mid-single-digit monthly pullback, concentrating risk within Edible despite maintaining a number 1 rank position in at least one state.
Given near-total reliance on Edible at 99.97% share and a 3.77% month-over-month decline alongside a 7.07% pricing lift, Wyld is positioned as a premium-priced Edible specialist rather than a multi-category player. Holding rank 1 in Arizona while posting a 1.59% brand sales decline year over year indicates brand equity can sustain top placement, but the -1.57% Edible YoY and -3.77% MoM trends imply sensitivity to short-term demand shifts; strategically, this positions pricing and pack-architecture as the primary levers, not category diversification, as long as rank leadership is preserved.
Competitive Landscape
Wyld holds rank #1 in CA Edible in September 2026 with no YoY rank change from #1, and no 3-month movement from #1, indicating stable leadership while competitors shuffle in growth rates. Camino sits at #2 with a 9.3% YoY sales increase but no rank change from #2, and Kanha / Sunderstorm remains #3 with a 12.4% YoY lift yet no rank improvement from #3, while Lost Farm holds #4 with a -0.5% YoY decline and Good Tide is #5 with an 8.9% YoY increase, creating a gap where rivals post positive percentages without rank gains. The pattern—Wyld fixed at #1 while #2 through #5 record mixed YoY changes but zero rank movement—implies a durable lead where rivals’ growth rates have not translated into share-taking, so the rank trajectory points to continued incumbent advantage unless a double-digit acceleration converts into rank shifts.
Notable Products
Wyld’s sales in September 2026 are tightly concentrated in a few gummies, with the top 10 products accounting for 65.9% of brand revenue and the leading Boysenberry SKU alone at 15.6%. All sales come from Gummies, so most of its sales ride on a narrow set of edible formats and flavors.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
