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Oct-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
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Ozone is stocked at 374 licensed dispensaries across Illinois, New Jersey, and 5 other states, 142 of them in Illinois, with the deepest coverage in Chicago, Springfield, Normal, Quincy, and Champaign. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, Ozone’s mix leaned into Flower at 52.08% share despite a -10.69% year-over-year decline, while month over month Flower rose 3.89%, signaling partial in-month recovery. Vapor Pens expanded to 23.13% share with 25.43% YoY growth and 6.50% MoM lift, and Pre-Roll climbed to 17.70% share on 24.99% YoY and 12.68% MoM gains. Edible contributed 5.81% share with 10.68% YoY and 1.36% MoM increases, whereas Concentrates remained 1.29% of sales with -8.54% YoY and 0.18% MoM movement. With overall brand sales up 2.48% YoY amid an -8.59% YoY average price decrease to $25.81, the pattern implies mix-driven volume gains in Vapor Pens and Pre-Roll are offsetting Flower’s YoY contraction and cushioning the 24-month sales decline of -13.29%.
These shifts reposition Ozone toward inhalable convenience formats: Vapor Pens and Pre-Roll together now account for 40.83% share, rising alongside 6.50% and 12.68% MoM growth respectively, while Flower’s 3.89% MoM uptick trails Pre-Roll’s acceleration and follows a -10.69% YoY drop. The price compression of -8.59% YoY aligns with growth in lower-ticket units such as Pre-Roll at $12.27 average price and Edible at $9.89, contrasted with Flower at $44.58, indicating a trade-down that still expands unit throughput. Holding rank 2 in Flower in New Jersey alongside a 25.43% YoY rise in Vapor Pens suggests Ozone can use Flower visibility to funnel shoppers into faster-growing form factors; the implication is that sustaining share gains will depend on maintaining value tiers in Pre-Roll and Vapor Pens while stabilizing premium Flower price points.
Competitive Landscape
Ozone ranks #2 in New Jersey Flower in October 2026, unchanged year over year at #2 but down from #1 three months ago, indicating a recent slip after a peak at #1 in August 2026; meanwhile, Find. sits at #1 after improving from #3 year over year and posts a 48.7% YoY sales increase, while RYTHM trails at #3 after moving from #4 with a -13.4% YoY decline, and Simply Herb advanced to #4 from #12 on 57.7% YoY growth; the mix of Find.’s rank gain and RYTHM’s contraction, alongside Good Green’s 176.99% YoY surge from #23 to #5, implies Ozone’s flat YoY rank masks rising competitive pressure at the top that could compress share if the post-August slide continues.
Notable Products
Ozone’s lineup in October 2026 is broad but not top-heavy: the top 10 products account for 13.1% of sales, with Butterstuff Popcorn (7g) at 1.8%. Sales are anchored by formats, as Flower Hybrid - Popcorn alone contributes 24.0% of revenue, so most of its sales ride on popcorn Flower.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
