.svg){kind=small}
Feb-2026
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the realm of cannabis brands, RYTHM has demonstrated a varied performance across different states and product categories. Notably, in the state of Connecticut, the brand has seen a remarkable ascent in the Flower category, moving from fourth place in November 2025 to securing the top rank by February 2026. This upward trajectory in Connecticut is mirrored in Illinois where RYTHM has consistently held the number one spot in the Pre-Roll category over the same period, indicating a strong consumer preference. Conversely, in Massachusetts, the brand's position in the Flower category has declined, dropping from 11th to 16th place. This suggests potential challenges in maintaining market share in Massachusetts, despite a generally robust performance elsewhere.
Looking at the broader market dynamics, RYTHM's performance in the Vapor Pens category varies significantly by state. In Illinois, the brand has maintained a steady position, ranking between fourth and fifth place over the observed months. However, in Nevada, RYTHM's presence in the Vapor Pens category disappeared from the top 30 rankings by February 2026, indicating a potential decline in consumer interest or increased competition. Meanwhile, in New York, the brand reappeared in the rankings, moving to 18th place in February 2026 after being absent in January. These fluctuations suggest that while RYTHM is a strong player in certain markets, it faces challenges in others, highlighting the importance of strategic adjustments to capture and maintain market share across different regions.
Competitive Landscape
In the competitive landscape of the Flower category in Illinois, RYTHM consistently maintained its position as the second-ranked brand from November 2025 to February 2026. Despite a slight decline in sales from December 2025 to February 2026, RYTHM's rank remained stable, indicating strong brand loyalty and market presence. The leading competitor, High Supply / Supply, consistently held the top position with significantly higher sales figures, suggesting a substantial gap between the two brands. Meanwhile, Simply Herb and Grassroots showed notable upward mobility, with Simply Herb climbing from seventh to third place and Grassroots making a significant leap from ninth to fourth place by February 2026. These shifts highlight the dynamic nature of the market and underscore the importance for RYTHM to innovate and strategize to maintain its competitive edge amidst rising competitors.
Notable Products
In February 2026, Animal Face (3.5g) maintained its top rank as RYTHM's best-selling product, despite a decline in sales to 26,062 units. Brownie Scout (3.5g) also held steady in second place, showing consistent popularity across multiple months. Afternoon Delight #4 (3.5g) returned to the rankings at third place, while Remix - Pineapple Express Infused Pre-Roll 5-Pack (2.5g) slipped from third to fourth. Animal Scout (3.5g) rounded out the top five, falling from fourth to fifth place. The rankings suggest stability in consumer preferences for RYTHM's Flower category, with Pre-Rolls gaining traction.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
