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Dec-2025
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Overview
Market Insights Snapshot
RYTHM has demonstrated notable performance in various states, particularly in the flower category. In Illinois, RYTHM consistently maintained a strong second-place ranking in the flower category from September to December 2025, indicating a stable and dominant presence in the market. Meanwhile, in Nevada, RYTHM held the top spot in the flower category throughout the same period, showcasing their leadership in this segment. However, in Connecticut, RYTHM only appeared in the rankings in December, debuting at fourth place, which suggests a late entry or resurgence in the market. This mixed performance across states highlights RYTHM's varying market strategies and consumer reception in different regions.
In the vapor pen category, RYTHM's performance varied significantly across states. In Illinois, the brand showed a fluctuation in ranks, starting at fifth place in September, improving to third in November, and then returning to fifth in December. This indicates a competitive market environment and possible shifts in consumer preferences. Conversely, in Nevada, RYTHM entered the rankings in October at fourth place but slipped to sixth by December, suggesting challenges in maintaining market share. Notably, RYTHM was absent from the top 30 rankings in Nevada's vapor pen category in September, which could imply initial difficulties in establishing a foothold in that segment. These movements underscore the dynamic nature of the cannabis market and the need for brands to adapt to changing conditions.
Competitive Landscape
In the competitive landscape of the Illinois flower category, RYTHM consistently holds the second rank from September to December 2025, showcasing its strong market presence. Despite maintaining a steady position, RYTHM faces stiff competition from High Supply / Supply, which consistently ranks first, indicating a significant lead in sales. Meanwhile, Daze Off and Good Green fluctuate between third and fourth positions, with Daze Off overtaking Good Green in November. RYTHM's stable ranking suggests a loyal customer base and effective brand strategy, yet the sales gap with the leading brand highlights an opportunity for growth and innovation to capture more market share.
Notable Products
In December 2025, Animal Face (3.5g) maintained its top position in the Flower category for RYTHM, showing consistent performance with sales reaching 32,560. Brownie Scout (3.5g) held the second rank, although its sales figures saw a decline from previous months. Afternoon Delight #4 (3.5g) remained steady at third place, despite a drop in sales compared to November. The Strawberry Sour Diesel Remix Infused Pre-Roll 5-Pack (2.5g) held its position at fourth in the Pre-Roll category, while the Remix - Maui Wowie Infused Pre-Roll 5-Pack (2.5g) entered the rankings at fifth place. Overall, the rankings for these products have shown stability with minor fluctuations in sales figures over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
