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Feb-2026
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Overview
Market Insights Snapshot
Cookies, a prominent cannabis brand, has demonstrated varied performance across different states and product categories. In California, the brand has faced challenges maintaining its ranking in the Flower category, slipping from 43rd in November 2025 to falling out of the top 30 by February 2026. This decline is mirrored in their Vapor Pens and Pre-Roll categories, where they also failed to make the top 30 by February 2026. Conversely, in Illinois, Cookies has shown resilience in the Flower category, climbing from 33rd in November 2025 to 28th by February 2026, indicating a positive trend despite the competitive market landscape.
Meanwhile, in New Jersey, Cookies has made significant strides, especially in the Flower category, where they improved their ranking from 21st in November 2025 to 13th in January 2026, before settling at 18th in February 2026. This upward movement is accompanied by a notable increase in sales, reflecting growing consumer interest. In Ohio, the brand has maintained a steady presence in the Flower category, consistently ranking within the top 20, showcasing a stable market foothold. However, the Vapor Pens category in Ohio presents a mixed picture, with the brand re-entering the top 30 in January 2026 after being absent in December 2025, indicating a volatile yet potentially lucrative market segment.
Competitive Landscape
In the competitive landscape of the flower category in Ohio, Cookies has shown a steady improvement in its ranking from November 2025 to February 2026, moving from 19th to 15th place. This upward trajectory in rank is indicative of a positive trend in sales performance, as evidenced by the increase in sales from November to January, although there was a slight dip in February. Notably, High Supply / Supply has emerged as a significant competitor, climbing from 26th to 14th place, surpassing Cookies in February 2026. Meanwhile, Good Green maintained a relatively stable position, consistently ranking around 16th, while Meigs County Grown has shown consistent strength, holding a rank of 13th in both January and February. Certified (Certified Cultivators) experienced fluctuations, peaking at 10th in December but dropping to 17th by February. These dynamics suggest that while Cookies is gaining ground, it faces stiff competition from brands like High Supply / Supply and Meigs County Grown, which are also showing strong sales momentum.
Notable Products
In February 2026, Blue Raz (2.83g) maintained its top position among Cookies products, leading the sales in the Flower category with a sales figure of 4361 units. Blue Suede Pre-Roll (1g) climbed to the second rank from fourth place in January, showcasing its rising popularity in the Pre-Roll category. Blue Raz Smalls (14.15g) entered the rankings for the first time, securing the third position. Cheetah Piss Pre-Roll (1g) also made its debut in the rankings, coming in fourth. Mexican Flan (3.5g) reappeared in the rankings at fifth place, having previously ranked fifth in December 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
