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Jan-2026
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Overview
Market Insights Snapshot
Mfused has demonstrated a strong presence in the Vapor Pens category across multiple states, notably maintaining the top position in both Arizona and Washington throughout the observed months. This consistent ranking at number one suggests a dominant market presence and consumer preference in these regions. However, in New York, Mfused's position in the Vapor Pens category experienced a decline, dropping from 8th to 15th place by January 2026. This downward trend in New York could indicate increased competition or shifting consumer preferences, which might require strategic adjustments to regain a higher ranking.
In the Pre-Roll category in Arizona, Mfused's performance has shown some fluctuations, moving between 7th and 9th place over the months. While they remain in the top 10, the variability in their ranking might suggest challenges in maintaining a steady competitive edge in this category. Notably, Mfused did not appear in the top 30 brands in the Pre-Roll category in other states, which could be seen as a gap in their market penetration. This absence in broader markets might present both a challenge and an opportunity for Mfused to expand their reach and strengthen their position in the Pre-Roll segment across other regions.
Competitive Landscape
In the Arizona Vapor Pens category, Mfused has consistently maintained its top position from October 2025 to January 2026, showcasing its strong market presence and consumer preference. Despite fluctuations in sales figures, with a notable peak in December 2025, Mfused's leadership remains unchallenged. Competitors such as Select and Dime Industries have alternated between the second and third ranks, indicating a competitive tussle for the runner-up position. Select experienced a dip in November 2025, dropping to third place, but rebounded in January 2026, suggesting a recovery in consumer demand. Meanwhile, Dime Industries showed a consistent performance, closely trailing Select. These dynamics highlight Mfused's robust brand strength, as it remains unaffected by the competitive shifts below, reinforcing its dominance in the Arizona market.
Notable Products
In January 2026, the top-performing product for Mfused was the Super Fog - Twisted - Galactic Grape Natural Terpene Liquid Diamonds Jefe XL Disposable (2g) in the Vapor Pens category, maintaining its number one rank from the previous month with sales reaching 10426. The Super Fog - Twisted - Lemon Loopz Liquid Diamonds Jefe XL Disposable (2g) climbed to the second position, showing a significant rise from its fifth place in December 2025. The Super Fog - Twisted - Swirly Temple Liquid Diamonds Jefe XL Disposable (2g) secured the third spot, despite being unranked in November 2025. A new entry, the Super Fog - Twisted - Baja Blazed Natural Terpene Liquid Diamonds Disposable (2g), debuted at fourth place, followed by the Super Fog - Twisted - Baja Blazed Natural Terpene Liquid Diamonds Jefe Disposable (1g) in fifth. These shifts highlight a dynamic change in consumer preferences within the Vapor Pens category for Mfused.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
