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Aug-2025
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Overview
Market Insights Snapshot
In the state of Arizona, Mfused has shown consistent performance in the Vapor Pens category, maintaining a steady third-place ranking from May through August 2025. This stability is indicative of strong brand loyalty and market presence, despite a slight fluctuation in sales figures. The Pre-Roll category, however, tells a different story, with Mfused climbing from eighth to seventh place by August. This upward movement in the rankings, paired with an increase in sales from July to August, suggests a growing consumer interest in their pre-roll offerings. Such trends highlight the brand's potential for further growth in this category.
Meanwhile, in Washington, Mfused dominates the Vapor Pens category, consistently holding the top spot from May to August 2025. This leadership position underscores their strong foothold in the market, with sales figures reinforcing their dominance. However, their performance in the Pre-Roll category is less robust, starting outside the top 30 in May and gradually moving up to 30th by August. This incremental improvement indicates a positive trajectory, though it also highlights a competitive challenge in this category. In New York, Mfused made a notable entry into the Vapor Pens category, jumping from outside the top 30 in June to 24th by August, showcasing a rapid uptake in consumer acceptance and market penetration.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, Mfused has consistently maintained its position as the top-ranked brand from May to August 2025. This stability in rank underscores its strong market presence and consumer preference. Notably, Mfused's sales figures have shown an upward trend, peaking in August 2025, which suggests effective market strategies and possibly increased consumer demand or product offerings. In contrast, Crystal Clear, ranked second, experienced a decline in sales over the same period, indicating potential challenges in maintaining consumer interest or market share. Meanwhile, Sticky Frog, consistently ranked third, saw a sales increase in August, yet still significantly trails behind Mfused in terms of overall sales volume. These dynamics highlight Mfused's robust competitive advantage in the Washington vapor pen market, positioning it well against its closest competitors.
Notable Products
In August 2025, the top-performing product from Mfused was Super Fog - Twisted - Wild Watermelon Natural Terpene Liquid Live Diamonds Disposable (1g), which ranked second with sales of 5,592 units. Super Fog - Twisted - Galactic Grape Natural Terpene Liquid Diamonds Disposable (2g) ranked third, showing a decline from its first position in May 2025. New to the top ranks, Super Fog - Twisted - Galactic Grape Natural Terpene Liquid Diamonds Disposable (1g) entered the list at fourth place. Super Fog - Twisted - Rainbow Cloud Natural Terpene Liquid Diamonds Jefe Disposable (1g) followed closely, debuting at fifth place. Notably, Super Fog - Twisted - Lemon Loopz Natural Terpene Liquid Diamonds Jefe Disposable (1g) did not maintain its previous top ranking positions and was absent from the August top ranks.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
