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Oct-2025
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Overview
Market Insights Snapshot
Good Tide has shown varied performance across different states and categories, with notable consistency in some regions and fluctuations in others. In California, Good Tide has maintained a stable position, consistently ranking 5th in the Edible category from July to October 2025, showcasing a robust presence in this competitive market. Similarly, in Michigan, the brand held its ground with a steady 5th place ranking, indicating a strong foothold. On the other hand, Illinois saw a decline in rankings from 12th in July to 19th by October, reflecting a challenging market environment or increased competition. Meanwhile, in New Jersey, Good Tide made a notable entry into the top 30 in August, achieving a peak rank of 9th in September before settling at 13th in October, suggesting potential growth opportunities in this emerging market.
In Arizona, Good Tide maintained a consistent 10th place ranking from August to October, although their sales showed a gradual decline over these months, which might indicate market saturation or seasonal demand shifts. The brand's performance in Nevada was more dynamic, rising from 8th in July to 4th in September, before dropping to 7th in October, reflecting a competitive and fluctuating market landscape. In Oregon and Washington, Good Tide consistently ranked 4th and 7th, respectively, showing strong brand loyalty and market penetration. However, in New York, the brand was not in the top 30 in July but made significant progress by ranking 14th in August and maintaining around 12th place through October, indicating a successful market entry and potential for further growth.
Competitive Landscape
In the competitive landscape of the California edible cannabis market, Good Tide consistently maintained its position at rank 5 from July to October 2025. Despite stable rankings, Good Tide faces stiff competition from brands like Kanha / Sunderstorm, which consistently held the 3rd position, and Lost Farm, which secured the 4th spot throughout the same period. Good Tide's sales figures showed a steady increase from July to October, indicating a positive growth trajectory, although it still trails behind the sales volumes of these higher-ranked competitors. Meanwhile, brands like Heavy Hitters and Froot consistently ranked below Good Tide at 6th and 7th positions, respectively, suggesting that while Good Tide is not leading the market, it maintains a competitive edge over several other players in the California edible category.
Notable Products
In October 2025, the top-performing product from Good Tide was the Uplifting Sativa Pineapple Solventless Hash Rosin Gummies 10-Pack (100mg) in the Edible category, maintaining its first-place ranking with sales of 66,717 units. The CBN/CBD/THC 1:1:1 Passionfruit Solventless Hash Rosin Gummies 10-Pack (100mg CBN, 100mg CBD, 100mg THC) consistently held the second position, showing a slight increase in sales compared to September. Indica Mango Mellow Hash Rosin Gummies 10-Pack (100mg) remained steady in third place, with sales figures showing minimal fluctuation over the months. CBG/CBD/THC 1:1:1 Kiwi Strawberry Solventless Hash Rosin Gummies 10-Pack (100mg CBG, 100mg CBD, 100mg THC) stayed at fourth, with sales slightly improving from September. Finally, Hybrid Guava Solventless Hash Rosin Gummies 10-Pack (100mg) continued in fifth place, with a small decline in sales compared to previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
