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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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In September 2026, Spinach’s mix tilted toward Vapor Pens at 37.46% share with 97.55% year-over-year growth but a 4.42% month-over-month decline, while Flower held 27.12% share with 13.85% year-over-year growth and an 8.22% month-over-month dip. Edible contributed 18.81% share with 6.75% year-over-year growth and a 6.49% month-over-month pullback, and Pre-Roll reached 16.57% share with 49.06% year-over-year growth and a 0.23% month-over-month decline. With overall brand sales up 39.70% year over year alongside a 31.74% increase in average price and a top-state concentration in Ontario, the pattern implies Spinach is trading into higher-value formats while absorbing broad-based month-over-month softness across all categories.
The shift toward a higher Vapor Pens share alongside Pre-Roll’s 49.06% year-over-year growth signals a portfolio gravitating to inhalable convenience, while Flower’s 27.12% share paired with a rank of 1 in Ontario positions the brand to anchor traffic and trade up on price. Given average price inflation of 31.74% alongside category-specific month-over-month declines of 4.42% in Vapor Pens and 8.22% in Flower, the implication is that Spinach’s pricing power and format mix are carrying year-over-year gains but will require targeted retention in Flower and cross-selling from Vapor Pens and Pre-Roll to stabilize month cadence.
Competitive Landscape
Spinach is ranked #1 in ON Flower in September 2026, up 2 places year over year from #3, and it held #1 across the most recent three-month window while peaking at #1 in September 2026; meanwhile, Shred sits at #2 with an 11.7% year-over-year sales increase but did not gain rank versus last year’s #2, and Back Forty / Back 40 Cannabis slipped from #1 to #3 with a 8.0% sales decline year over year. FIGR advanced from #14 to #5 alongside a 49.4% year-over-year sales increase, while Big Bag O' Buds held #4 with a 6.6% sales lift, indicating that Spinach’s ascent to #1 despite upward pressure from a fast-rising #5 and a stabilizing #2 suggests its gains are driven by share capture from retreating leaders rather than category expansion alone.
Notable Products
Spinach leans on vaping formats in September 2026, with Vapor Pen Cartridges at 24.8% of brand sales and All-in-one Disposables at 12.6%. That mix puts over a third of revenue in pens, so much of its sales come from vapor products rather than flower or edibles.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
