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Nov-2025
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Overview
Market Insights Snapshot
Jetty Extracts has shown a notable performance in the California market, particularly in the Pre-Roll category. Over the past few months, the brand has climbed the rankings from 58th in August 2025 to 37th by November 2025. This upward movement is indicative of a strong market presence and increasing consumer preference. However, it's worth mentioning that despite this positive trend, the brand is still outside the top 30, which suggests there is room for further growth and improvement. In the Vapor Pens category, Jetty Extracts has maintained a consistent 4th position in California, indicating a strong hold in this segment with substantial sales figures to back it up.
In other states, Jetty Extracts has experienced varying levels of success. For instance, in Colorado, the brand's performance in the Vapor Pens category has seen fluctuations, moving from 6th place in August to 12th in September, and then back to 6th by November. This variability could be reflective of competitive pressures or shifting consumer preferences. In New York, Jetty Extracts has made significant strides, particularly in October 2025, when it jumped to 10th place in the Vapor Pens category, although it slightly dipped to 14th in November. Such movements highlight the dynamic nature of the market and Jetty Extracts' ability to adapt and capture consumer interest across different regions.
Competitive Landscape
In the competitive landscape of vapor pens in California, Jetty Extracts consistently holds the fourth rank from August to November 2025, indicating a stable position in the market. However, it faces stiff competition from brands like Raw Garden and Plug Play, which maintain higher ranks at second and third, respectively, throughout the same period. Notably, Raw Garden consistently leads in sales, while Jetty Extracts sees a slight fluctuation in sales figures, peaking in October 2025. Meanwhile, CAKE she hits different and Gramlin are showing upward trends, with Gramlin moving up to the sixth position by November 2025. This competitive pressure highlights the need for Jetty Extracts to innovate and potentially expand its market strategies to enhance its sales and maintain its rank amidst the dynamic shifts in the California vapor pen market.
Notable Products
In November 2025, the top-performing product for Jetty Extracts was the Pineapple Express Live Resin Distillate Cartridge (1g) in the Vapor Pens category, maintaining its first-place position consistently from August through November, with sales reaching 11,142 units. The Blue Dream Unrefined Live Resin Cartridge (1g) also held steady in second place across these months, showing strong consumer preference. Notably, the Northern Lights #5 High THC Distillate Cartridge (1g) climbed from fourth place in September and October to third in November, indicating a positive sales momentum. Meanwhile, the Maui Wowie Distillate Cartridge (1g) improved its ranking from fifth to fourth place, surpassing the Granddaddy Purple Distillate Cartridge (1g), which fell to fifth place. These shifts highlight a competitive market landscape within the Vapor Pens category for Jetty Extracts.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
