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Apr-2025
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Overview
Market Insights Snapshot
Jetty Extracts has shown a varied performance across different categories and states. In California, they maintain a strong presence in the Vapor Pens category, consistently ranking around the 6th position from January to April 2025. This stability suggests a solid consumer base and continued demand for their vapor products. However, their performance in the Concentrates category is less robust, with a drop from 24th in January to 31st in April, indicating potential challenges in maintaining market share. Notably, they were absent from the top 30 in February, which could signal a need for strategic adjustments. The Pre-Roll category also shows a downward trend, with rankings slipping from 56th to 75th, further emphasizing the need for focus in this segment.
Looking at other states, Jetty Extracts has made notable progress in Colorado, where their Vapor Pens have climbed from 41st in January to 25th in April, showcasing a positive upward trajectory. This improvement suggests successful market penetration and growing consumer interest. In New Jersey, their performance in Vapor Pens was inconsistent, with a notable absence from the top 30 in March, followed by a return to 35th in April. This fluctuation might indicate volatility in consumer preferences or competitive pressures. Meanwhile, in New York, Jetty Extracts has seen a gradual decline in the Vapor Pens category, moving from 23rd to 28th over the same period, suggesting potential areas for improvement in market strategies.
Competitive Landscape
In the competitive landscape of vapor pens in California, Jetty Extracts has maintained a consistent presence, ranking 6th in January, March, and April 2025, with a slight improvement to 5th in February. This stability in rank is noteworthy given the fluctuating positions of competitors like Gramlin, which saw a significant rise from 7th in February to 4th in March and April, and Heavy Hitters, which improved from 8th to 7th in April. Meanwhile, Turn experienced a decline, dropping from 6th in February to 8th in April. Despite these shifts, Jetty Extracts' sales have shown a positive trajectory, particularly in April, indicating a robust market presence. However, they still trail behind CAKE she hits different, which consistently ranks higher, suggesting Jetty Extracts could benefit from strategic initiatives to enhance its competitive edge and capture more market share.
Notable Products
In April 2025, Jetty Extracts maintained its top position with the Pineapple Express Live Resin Distillate Cartridge (1g) leading the sales for four consecutive months, reaching a sales figure of 10,202 units. The Blue Dream Unrefined Live Resin Cartridge (1g) consistently held the second spot throughout the months, showing steady performance. The Gelato Distillate Cartridge (1g) secured the third position, recovering from a slight dip in February. Maui Wowie Distillate Cartridge (1g) climbed back to fourth place after a brief rise in February. Northern Lights #5 Distillate Cartridge (1g) re-entered the rankings in April at fifth place, showing a resurgence in sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
