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Jun-2024
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Overview
Market Insights Snapshot
Seed & Strain Cannabis Co. has shown varied performance across different states and categories. In Arizona, their ranking in the Flower category has seen some fluctuations, dropping from 16th in March 2024 to 24th in May 2024 before improving to 19th by June 2024. This indicates some recovery after a decline in sales. Conversely, in Colorado, the brand has maintained a consistent top position in the Flower category, holding the number one spot from March through June 2024. Their performance in the Pre-Roll category in Colorado has also been notable, climbing from 11th in March to 4th in June, suggesting a strong upward trend in this segment.
However, not all regions reflect the same success. In Illinois, Seed & Strain Cannabis Co. struggled to secure a top 30 position in the Vapor Pens category for March and April 2024, only appearing in May at 31st before dropping out again. This indicates challenges in penetrating the market. On the other hand, in Ohio, the brand has shown significant strength in the Flower category, reclaiming the top spot in June 2024 after a brief dip to 5th in May. The Vapor Pens category in Ohio, however, shows inconsistency, with the brand not making the top 30 in May 2024 but reappearing at 14th in June. These mixed results highlight the varying levels of market penetration and consumer preference across different states and product categories.
Competitive Landscape
In the highly competitive Colorado Flower category, Seed & Strain Cannabis Co. has consistently maintained its top rank from March to June 2024, demonstrating strong market leadership. This stability is particularly notable given the consistent performance of its closest competitors, Good Chemistry Nurseries and Triple Seven, which have held the second and third ranks respectively during the same period. Despite the fierce competition, Seed & Strain Cannabis Co.'s sales have shown a steady upward trend, indicating robust consumer demand and effective market strategies. The consistent ranking and sales growth suggest that Seed & Strain Cannabis Co. is not only retaining its customer base but also expanding it, positioning the brand favorably against its competitors in the Colorado market.
Notable Products
In June 2024, the top-performing product for Seed & Strain Cannabis Co. was Cannalope Haze Distillate Cartridge (1g) in the Vapor Pens category, maintaining its first-place ranking from previous months with a sales figure of $14,884. Cherry Pie Distillate Cartridge (1g), also in the Vapor Pens category, held steady in second place, though its sales decreased from May. Strawnana Distillate Cartridge (1g) remained in third place, continuing its consistent performance. New entries in the top rankings include White GMO OG (14g) and Lemonhead Delight (3.5g) in the Flower category, which secured the fourth and fifth positions, respectively. These Flower products did not appear in the top rankings in prior months, indicating a shift in consumer preference or successful new product launches.
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