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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Wana is stocked at 2,000 licensed dispensaries across Colorado, Michigan, and 18 other states, 288 of them in Colorado, with the deepest coverage in Denver, Colorado Springs, Boulder, Durango, and Aurora. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
In August 2026, Wana operated as a single-category brand with Edible at 100.0% of mix, while Edible sales declined 23.09% year over year and 5.61% month over month; simultaneously, average price rose 1.78% year over year with a flat month-to-month pricing signal implied by the absence of a MoM price shift. The brand’s overall year-over-year sales change of -23.09% matched the Edible category’s decline and the 24-month trend of -34.27% adds a longer-run contraction, implying concentration risk where volume softness in Edible directly transmits to total performance.
Positioning-wise, a 100.0% Edible concentration combined with a 5.61% month-over-month contraction and a 23.09% year-over-year drop indicates limited buffer against seasonal or promotional swings, even as prices edged up 1.78% year over year; this mix compresses strategic options to price, format, and regional depth rather than cross-category diversification. Holding rank position 3 in Edible within Colorado while experiencing a 23.09% year-over-year decline suggests that share defense hinges on stabilizing repeat rates and pack/price architecture rather than chasing breadth, implying that near-term gains depend on recapturing Edible-specific velocities in Colorado more than expanding into adjacent categories.
Competitive Landscape
Wana sits at rank #3 in Colorado Edible for August 2026, down one spot year over year from #2, and down one place versus its three-month position of #2, while its peak of #2 in June 2026 underscores a recent slip in placement. In contrast, Wyld held #1 both this year and in August 2026 despite a -29.0% year-over-year sales change, and Dialed In Gummies climbed from #3 to #2 on +29.7% year-over-year sales, indicating Wana is losing relative rank share even as a declining leader remains ahead and a faster-rising challenger has passed it. The pattern implies Wana’s trajectory is flattening: without regaining the June 2026 peak rank of #2 or countering competitors’ momentum, the brand risks further rank erosion in upcoming months.
Notable Products
Classic - Sour Blueberry Gummies 10-Pack (100mg) posted the standout movement in August 2026 with a +7.7% MoM increase while rising to rank 6, contrasting with CBD/THC/CBG/CBN 4:2:1:1 Optimals Stay Asleep Dreamberry Gummies 10-Pack (200mg CBD, 100mg THC, 50mg CBG, 50mg CBN) slipping -4.4% at rank 1. The sleep-focused CBD/CBN/CBG/THC 5:1:1:1 Optimals Fast Asleep Dream Berry Gummies 10-Pack (100mg CBD, 20mg CBN, 20mg CBG, 20mg THC, 10mg Melatonin) held rank 2 with a flat -0.1% MoM, while Quick - Sativa Peach Bellini Gummies 20-Pack (100mg) declined -5.5% at rank 3. With ten of the top ten coming from Edibles and the top two anchored in sleep formulations, the mix points to Wana prioritizing functional, outcome-led gummies over flavor-led Quick SKUs as the brand’s commercial focus in August 2026.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
