Jul-2025
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Overview
Market Insights Snapshot
Angel (OR) has demonstrated a consistent and dominant performance in the Oregon Tincture & Sublingual category, maintaining the number one rank from April through July 2025. This steady top position suggests a strong brand presence and consumer loyalty in this category, despite a slight fluctuation in sales figures over these months. The brand's ability to hold the leading spot indicates a successful strategy in product quality or marketing, but the exact reasons for this leadership are not entirely clear from the available data.
In contrast, Angel (OR) has shown significant upward movement in the Oregon Topical category, improving from the sixth position in April to securing the third rank by June and maintaining it through July. This upward trajectory reflects a positive reception and growing market share in the Topical space, which could be attributed to either product innovation or increased consumer demand. However, the brand's absence from the top 30 in other states or categories indicates potential areas for growth and expansion that the brand might explore in the future.
Competitive Landscape
In the competitive landscape of the Tincture & Sublingual category in Oregon, Angel (OR) has consistently maintained its top position from April to July 2025, showcasing its dominance in the market. Despite a slight dip in sales from April to May, Angel (OR) quickly rebounded, demonstrating resilience and an ability to sustain its leadership. In contrast, Farmer's Friend Extracts and Hapy Kitchen have been vying for the second and third positions, with Farmer's Friend Extracts slipping to third place in June and July, while Hapy Kitchen climbed to second. This jockeying for position among competitors highlights the competitive pressure Angel (OR) faces, yet its ability to maintain the number one rank suggests a strong brand loyalty and effective market strategy.
Notable Products
In July 2025, the top-performing product from Angel (OR) was THC Unflavored Tincture (1000mg) in the Tincture & Sublingual category, reclaiming its number one position after briefly dropping to second place in June. The CBD/THC 1:1 Flavorless Hemp Tincture (1000mg CBD, 1000mg THC, 30ml) maintained its strong performance, holding steady at the second rank with notable sales of 645 units. CBD Flavorless Hemp Tincture (1500mg CBD, 30ml) showed consistent improvement, moving up to third place from fourth in June. The CBD/THC/CBN/CBG 1:1:1:1 Rainbow Children Tincture dropped from the top spot in June to fourth place in July. Lastly, the CBD Flavorless Hemp Tincture (3000mg CBD, 30ml) entered the rankings for the first time at fifth place.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.