.svg){kind=small}
Apr-2026
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Betty's Eddies has shown a consistent performance in the Illinois market, maintaining a steady rank in the top 15 for the Edible category from January through April 2026. Their highest rank was 10th in February, with sales peaking at that time, suggesting a positive reception or possibly a successful marketing push during that period. In Massachusetts, the brand has demonstrated remarkable stability, consistently holding the 4th position in the Edible category across all months. This consistent ranking in Massachusetts, coupled with relatively stable sales figures, highlights a strong foothold in this market.
In Maryland, Betty's Eddies has secured a solid position, maintaining the 2nd rank in the Edible category throughout the first four months of 2026. However, sales figures indicate a downward trend, which could be a point of concern if it continues. Meanwhile, in Missouri, the brand did not make it to the top 30 in January and April, appearing only briefly in February with a rank of 39. This suggests that while Betty's Eddies is a strong contender in some states, there is significant room for growth in others, particularly in Missouri where their presence is currently minimal.
Competitive Landscape
In the Maryland edible market, Betty's Eddies consistently held the second rank from January to April 2026, indicating a stable position in the competitive landscape. Despite maintaining its rank, Betty's Eddies faced a decline in sales over this period, with April sales dropping to approximately 1.22 million from January's 1.45 million. This decline contrasts with the steady sales growth of top competitor Incredibles, which maintained its first-place rank and saw sales increase from 1.50 million to 1.65 million. Meanwhile, Wyld, another competitor, showed resilience by reclaiming its third-place rank in March and April after missing the top 20 in February. The consistent fourth-place rank of In House also highlights the competitive pressure in the market. These dynamics suggest that while Betty's Eddies remains a strong contender, it may need to strategize to counteract declining sales and strengthen its market position against these growing competitors.
Notable Products
In April 2026, the top-performing product from Betty's Eddies was Bedtime Betty's - CBD/THC/CBN 2:1:1 Raspberry Creme Fruit Chews 10-Pack, maintaining its rank as number one since January with sales of 12,105. Bedtime Betty's - Lemon Agave Fruit Chews 10-Pack (50mg) held steady at second place for four consecutive months. Ache Away - CBD/THC/CBC 4:1:1 Cherry Fruit Chews 10-Pack consistently ranked third, showing stable performance. Bedtime Betty's - Lemon Agave Fruit Chews 10-Pack (100mg) remained in fourth place, indicating a consistent demand. Ache Away PM - THC/CBN/CBC 2:1:1 Orange Creme Fruit Chews 10-Pack debuted in fifth place in April, marking its entry into the top ranks.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
