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Dec-2024
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Overview
Market Insights Snapshot
Chime & Chill has shown a notable presence in the New York market, particularly in the Tincture & Sublingual category. After not being in the top 30 for September and October 2024, the brand made a significant entry by ranking 8th in November and maintaining a 9th position in December. This upward trajectory suggests a growing consumer interest and acceptance in this category. However, the absence from the top 30 in the earlier months indicates a potential challenge in gaining initial traction or a strategic entry into the market later in the year.
In the Topical category within New York, Chime & Chill has consistently held a strong position, ranking 3rd from October to December 2024. This consistency highlights their robust performance and possibly a loyal customer base for their topical products. Unlike the Tincture & Sublingual category, their sustained presence in the top rankings suggests effective marketing or product differentiation that resonates well with consumers. The brand's ability to maintain its rank over several months indicates a stable demand and a competitive edge in this particular category.
Competitive Landscape
In the competitive landscape of the topical cannabis category in New York, Chime & Chill has shown a consistent presence, maintaining the third rank from October to December 2024. Despite not being in the top 20 in September, Chime & Chill quickly ascended to the third position, indicating a strong market entry and growth. This upward trend is noteworthy, especially when compared to the top two brands. Ayrloom has maintained a dominant first place throughout the period, with sales increasing significantly each month, suggesting a robust consumer base and brand loyalty. Meanwhile, Veterans Choice Creations (VCC) has held steady in second place, although their sales figures show some fluctuation. Chime & Chill's stable rank amidst these strong competitors highlights its potential to capture a larger market share if it can continue to leverage its growth momentum and differentiate itself from these leading brands.
Notable Products
In December 2024, the top-performing product for Chime & Chill was the CBD/CBN 2:1 PM Lotion (300mg CBD, 150mg CBN) under the Topical category, maintaining its first-place ranking consistently throughout the last four months with sales of 353 units. The CBD/CBG 2:1 AM Cream (300mg CBD, 150mg CBG) also retained its second-place position in the Topical category. The CBD Tincture K.O. Double Dose (4500mg CBD, 30ml) saw an improvement, climbing from fifth place in October to third in December in the Tincture & Sublingual category. Meanwhile, the CBD/CBN 2:1 PM Oral Solution 10-Pack (200mg CBD, 100mg CBN) maintained its fourth-place rank. Lastly, the CBD/THC Calm & Chill PM Bath Salts (100mg CBD, 100mg THC) stayed in fifth place, showing a slight increase in sales compared to the previous month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
