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Oct-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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Ayrloom is stocked at 376 licensed dispensaries across New York, Connecticut, and 2 other states, 373 of them in New York, with the deepest coverage in New York, Brooklyn, Queens, Buffalo, and Staten Island. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, Ayrloom’s mix leaned on Vapor Pens at 37.88% share with a month-over-month gain of 12.96% but a year-over-year decline of 15.81%, while Beverage held 21.96% share with 4.52% MoM growth and 3.01% YoY growth. Edible accounted for 14.36% share with -0.28% MoM and -14.82% YoY, and Pre-Roll sat at 13.19% share with 1.94% MoM and -3.13% YoY; meanwhile, Tincture & Sublingual represented 9.61% share with 2.93% MoM and 3.58% YoY, and Topical was 2.98% share with 9.83% MoM and -4.67% YoY. With overall brand sales down 8.42% YoY but up 12.27% over 24 months and average price down 13.04% YoY to $15.10, the pattern implies a price-enabled, MoM-led shift toward faster-turn segments (Vapor Pens, Beverage) even as YoY softness in Vapor Pens and Edible pulls on annual comps, concentrating near-term momentum in a narrower set of categories.
These shifts suggest Ayrloom is positioning to defend basket frequency and trial through lower average prices and a tilt toward Vapor Pens and Beverage, while de-emphasizing slower or declining Edible and marginal Topical scale; the 12.96% MoM rise in Vapor Pens alongside a 3.01% YoY gain in Beverage indicates near-term share capture in convenience-led formats despite a 15.81% YoY dip in the core pen segment. Holding rank 4 in Vapor Pens in New York while Beverage grows 4.52% MoM and Tincture & Sublingual grows 2.93% MoM implies focus on maintaining top-quartile pens presence in New York and layering incremental volume from adjacent ingestibles, which narrows the brand’s route to growth to price-competitive, quick-replenish formats rather than broad-based category expansion.
Competitive Landscape
Ayrloom is ranked #4 in October 2026 in NY Vapor Pens, a 2-place decline from October 2025, and down 1 spot from #3 in July 2026, while still trailing its peak of #1 in December 2024; in contrast, Fernway advanced to #1 from #3 year over year with sales up 24.3%, and Jaunty slid to #2 from #1 with sales down 30.6%, indicating Ayrloom’s sideways-to-down rank trajectory amid competitors’ divergent momentum implies share defense rather than recovery without a catalyst.
Notable Products
Ayrloom leans on a few core items: the top 10 products deliver 32.4% of October 2026 sales, with Up High Dose Drops (1000mg THC, 30ml) alone at 5.7%. That concentration means a minority of SKUs carry outsized weight, so most of its sales ride on a relatively small slice of the lineup.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
