Ayrloom

Data Snapshot: Jun 11, 2024
Ayrloom Cannabis Brand Logo
$1M+

May-2024

Sales

Strong Growth

Trend

6-Month

81

Product Count

SKUs

Ayrloom

Overview

Markets

Ayrloom Locations

Ayrloom Sales

Market Insights Snapshot

Ayrloom Historical Sales by Category

Ayrloom has demonstrated a strong performance across various categories in New York. Particularly noteworthy is their dominance in the Beverage and Topical categories, where they have consistently held the number one rank from February to May 2024. This sustained top position in these categories indicates a strong brand presence and consumer preference. Additionally, Ayrloom's performance in the Tincture & Sublingual category has been stable, maintaining the second rank throughout the same period. This consistency across multiple categories suggests a well-rounded portfolio and effective market strategies.

In the Edible and Vapor Pens categories, Ayrloom has shown solid performance, holding the third rank from March to May 2024. Despite not reaching the top spot, maintaining a position within the top three signifies a competitive edge in these popular categories. However, it is important to note that Ayrloom was not in the top 30 brands in any other states or provinces during this period, which could be seen as a limitation in their market reach. Overall, Ayrloom's stronghold in New York highlights their significant impact in a key market, though there is room for expansion and improvement in other regions.

May-2024 Rank
Beverage
Edible
Tincture & Sublingual
Topical
Vapor Pens
1
3
2
1
3
Ayrloom

Competitive Landscape

In the highly competitive Vapor Pens category in New York, Ayrloom has consistently maintained its 3rd place rank from February to May 2024. Despite this stability, Ayrloom faces significant competition from top-ranked brands such as Rove and Jaunty, which have held the 1st and 2nd positions, respectively, throughout the same period. Ayrloom's sales have shown a positive trend, increasing from February to May, but the brand still trails behind Rove and Jaunty in terms of overall sales volume. Meanwhile, Magnitude has demonstrated remarkable growth, climbing from 23rd place in February to 5th place in May, which could pose a future threat to Ayrloom's position. Another competitor, Mfny (Marijuana Farms New York), has consistently ranked 4th, closely following Ayrloom. These dynamics suggest that while Ayrloom has a solid foothold in the market, it must continue to innovate and strategize to maintain and potentially improve its standing amidst rising competition.

Ayrloom market ranking for NY Vapor Pens

Ayrloom

Notable Products

In May-2024, Ayrloom's top-performing product was CBD/THC 1:2 Up Honeycrisp Cider (5mg CBD, 10mg THC), maintaining its first-place ranking from the previous months with sales reaching 9558 units. The CBD/THC 1:2 Lemonade Up (5mg CBD, 10mg THC) remained in the second position, showing a consistent upward trend in sales. CBD/THC 1:2 Up Black Cherry Sparkling Water (5mg CBD, 10mg THC) climbed to the third position, reflecting a significant increase from its fourth-place ranking in April-2024. THC/CBN 2:1 Up Pillow Talk Blueberry Lavendar Gummies 10-Pack (100mg THC, 50mg CBN) dropped to fourth place after previously holding the top spot in February-2024. Lastly, CBD/THC 1:1 Pineapple Mango Infused Sparkling Water (5mg CBD, 5mg THC) entered the rankings at fifth place in May-2024, indicating a strong debut.

Product Rank
Category
Feb-2024
Mar-2024
Apr-2024
May-2024
CBD/THC 1:2 Up Honeycrisp Cider (5mg CBD, 10mg THC)
Beverage
2
1
1
1
CBD/THC 1:2 Lemonade Up (5mg CBD, 10mg THC)
Beverage
>5
3
2
2
CBD/THC 1:2 Up Black Cherry Sparkling Water (5mg CBD, 10mg THC)
Beverage
>5
>5
4
3
THC/CBN 2:1 Up Pillow Talk Blueberry Lavendar Gummies 10-Pack (100mg THC, 50mg CBN)
Edible
1
2
3
4
CBD/THC 1:1 Pineapple Mango Infused Sparkling Water (5mg CBD, 5mg THC)
Beverage
>5
>5
>5
5
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