Jul-2025
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Overview
Market Insights Snapshot
Escape Artists has shown a strong and consistent performance in the Colorado market, particularly in the Topical category where it has maintained the top position from April through July 2025. The brand's sales in this category have seen significant growth, with a remarkable increase from $286,427 in April to $514,045 in July. Their performance in the Tincture & Sublingual category has also been notable, consistently holding the fourth position over the same period. This suggests a stable foothold in the Colorado market across multiple product categories, reflecting both consumer trust and brand strength. In contrast, the brand's presence in the Michigan market is less pronounced, as it only appeared in the rankings for the Topical category in June, securing the sixth position. This indicates potential for growth but also highlights the challenges of establishing a competitive edge in a new market.
In Missouri, Escape Artists has consistently held the second position in the Topical category from April to July 2025, demonstrating a strong market presence and consistent consumer demand. However, the sales figures show a slight decline from June to July, which could suggest increased competition or seasonal variations. Meanwhile, in New Jersey, the brand has also maintained the second position in the Topical category, but unlike Missouri, there has been a noticeable decline in sales over the months, which could be indicative of market saturation or shifting consumer preferences. In Nevada, Escape Artists achieved the top rank in the Topical category in June, although it slipped back to third place in July, reflecting a highly competitive environment. This fluctuation in rankings and sales across different states showcases the dynamic nature of the cannabis market and the varying consumer preferences and competitive landscapes that brands like Escape Artists must navigate.
Competitive Landscape
In the competitive landscape of the Colorado topical cannabis market, Escape Artists has maintained a dominant position, consistently ranking first from April to July 2025. This leadership is underscored by a significant upward trend in sales, culminating in a notable increase by July 2025. In contrast, Mary's Medicinals, which held the second position from April to June, experienced a decline in rank to third place in July, alongside a decrease in sales. Meanwhile, Mary Jane's Medicinals has shown resilience, maintaining a steady third place before climbing to second in July, with a corresponding increase in sales. These shifts highlight Escape Artists' robust market presence and growth trajectory, while competitors face fluctuating ranks and sales, emphasizing the brand's stronghold in the Colorado topical category.
Notable Products
In July 2025, the top-performing product from Escape Artists was the CBD/CBG/THC 2:1:2 Cedar & Black Pepper Relief Cream, maintaining its number one rank for four consecutive months with notable sales of 2109 units. The CBD/CBG/THC 8:1:1 Menthol Relief Cream Tube climbed to the second position from fifth in June, showing a significant sales increase. The CBD/CBG/CBN/THC 5:1:1:5 Eucalyptus + Lavender Relief Cream also improved its rank to third, marking its first appearance in the top five since May. The CBD/CBG/THC 2:1:2 Lavender Relief Cream remained steady at the fourth position since June. Meanwhile, the CBD/THC 1:1 Lavender Relief Cream dropped to fifth place, reflecting a decrease in sales from the previous month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.