Jul-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Mary Jane's Medicinals has demonstrated a strong performance in the topical category within the state of Colorado. Over the observed period from April to July 2025, the brand consistently maintained a high ranking, beginning at third place and improving to second by July. This upward movement in rankings is indicative of the brand's strengthening presence in the market, supported by a consistent increase in sales figures. Notably, sales in Colorado rose from approximately $99,056 in April to $157,620 in July, reflecting a robust growth trajectory for the brand in this specific category and state.
However, the performance of Mary Jane's Medicinals across other states and categories is less clear, as the brand did not appear in the top 30 rankings outside of Colorado during this period. This absence suggests that while the brand is flourishing in Colorado's topical category, it may face challenges in gaining similar traction in other markets or product categories. The data highlights the importance of regional strategies and the potential need for Mary Jane's Medicinals to explore opportunities to expand its market presence beyond its current stronghold.
Competitive Landscape
In the competitive landscape of the Colorado topical cannabis market, Mary Jane's Medicinals has shown a notable upward trend in sales and rank over the recent months. Initially holding the third position from April to June 2025, Mary Jane's Medicinals climbed to second place by July 2025, surpassing Mary's Medicinals, which dropped to third. This shift indicates a positive momentum for Mary Jane's Medicinals, as it managed to increase its sales while its competitor experienced a decline. Despite this progress, Escape Artists remains the dominant leader in the market, consistently holding the top rank with significantly higher sales figures. Meanwhile, Care Division has also shown improvement, moving up to fourth place in July. The competitive dynamics suggest that while Mary Jane's Medicinals is gaining ground, it still faces strong competition from established brands in the market.
Notable Products
In July 2025, the CBD/CBG/THC 5:1:5 Super Strength Nano Cream emerged as the top-performing product for Mary Jane's Medicinals, moving up from 2nd place in June with sales reaching 579 units. The CBD/THC 1:1 Cloud 9 Bath Bomb, which held the top spot for three consecutive months, slipped to 2nd place. The CBD/THC 1:1 Super Strength Salve maintained its 3rd place position, showing consistent performance over the months. The CBD/THC 2:1 Lip Bong remained in 4th place, demonstrating stable sales figures. Notably, the previously unnamed product dropped to 5th place, indicating a decline in its popularity from its 2nd place rank in May.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.