Mary's Medicinals

Data Snapshot: May 04, 2024
Mary's Medicinals Cannabis Brand Logo
$1M+

Apr-2024

Sales

Neutral

Trend

6-Month

213

Product Count

SKUs

Mary's Medicinals

Overview

Mary's Medicinals is a renowned cannabis brand best recognized for its innovative, award-winning transdermal patch, transforming perceptions of how cannabis is utilized. Leveraging a science-backed approach, the company develops and distributes a range of products, including full-spectrum CBD oil extracts and a top-selling 1:1 CBD/THC transdermal compound, harnessing the therapeutic potential of both cannabinoids. Its focus on patented technology and the delivery of pure, high-quality, naturally occurring CBD oil products underlines a commitment to excellence in the expanding cannabis wellness sector.
Markets

Mary's Medicinals Locations

Product Trends

Mary's Medicinals Categories

Mary's Medicinals Sales

Market Insights Snapshot

Mary's Medicinals Historical Sales by Category

In the competitive landscape of the cannabis market, Mary's Medicinals has demonstrated notable performance across various categories and states, with a particular stronghold in the Topical and Tincture & Sublingual categories. For instance, in California, the brand maintained its position in the top 5 for Tincture & Sublingual from January to April 2024, albeit with a slight dip to the 5th spot in April. This slight decline could suggest increased competition or shifts in consumer preferences. Conversely, in the Topical category within the same state, Mary's Medicinals consistently held the 2nd rank, showcasing remarkable stability and consumer loyalty in this segment. The sales trends in California, particularly in the Topical category, which saw an increase from January to March before a minor decrease in April, reflect a strong market presence and consumer trust in the brand's product quality.

Expanding the analysis to other states, Mary's Medicinals has also solidified its presence. In Colorado and Michigan, the brand again excelled in the Topical category, maintaining the 2nd position consistently over the four months. This is indicative of the brand's effective market strategies and high-quality product offerings that resonate well across different demographics. Particularly impressive is the brand's performance in Missouri, where it clinched the top spot in the Topical category from January to April 2024, not just maintaining but also slightly increasing its sales figures in the initial months before a slight decrease in April. This dominance in the Missouri market underscores Mary's Medicinals' ability to effectively capture and retain the top position in a competitive category, highlighting the brand's significant market penetration and consumer acceptance in varying regional markets.

Apr-2024 Rank
Tincture & Sublingual
Topical
5
2
2
3
2
1
Mary's Medicinals

Competitive Landscape

In the competitive landscape of the topical cannabis market in California, Mary's Medicinals has consistently maintained its position as the second-ranked brand through the first four months of 2024. Despite its strong position, it trails behind Papa & Barkley, the leading brand, which not only holds the top spot but also shows a significant lead in sales, indicating a robust market preference. On the other hand, Mary's Medicinals leads comfortably over its other competitors, such as Buddies and Sweet ReLeaf (CA), which rank third and fourth respectively. The sales gap between Mary's Medicinals and these brands suggests a solid foothold in the market, with Mary's Medicinals showing a consistent upward sales trend, underscoring its strong market presence and consumer trust. This positioning highlights the brand's potential for growth and the importance of strategic marketing efforts to either challenge the leader or further distance itself from lower-ranked competitors.

Mary's Medicinals market ranking for CA Topical

Mary's Medicinals

Notable Products

In April 2024, Mary's Medicinals saw the Indica Transdermal Patch (20mg) maintain its position as the top-selling product, with sales peaking at 9697 units. Following closely was the Sativa Energy Transdermal Patch (20mg), which climbed to the second spot, indicating a growing consumer preference for energy-inducing cannabis products. The CBD/THC/CBN 2:3:1 Formula Transdermal Patch (10mg CBD, 15mg THC, 5mg CBN) secured the third rank, slightly dropping in preference from the previous month. The CBD/THC 1:1 Transdermal Patch (10mg CBD, 10mg THC) consistently held the fourth position, demonstrating steady demand among consumers. Notably, the introduction of the CBD Transdermal Patch (10mg CBD) to the market immediately captured the fifth rank, showcasing the expanding interest in CBD-focused products.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Indica Transdermal Patch (20mg)
Topical
1
1
1
1
Sativa Energy Transdermal Patch (20mg)
Topical
3
2
3
2
CBD/THC/CBN 2:3:1 Formula Transdermal Patch (10mg CBD, 15mg THC, 5mg CBN)
Topical
2
3
2
3
CBD/THC 1:1 Transdermal Patch (10mg CBD, 10mg THC)
Topical
4
4
4
4
CBD Transdermal Patch (10mg CBD)
Topical
>5
>5
>5
5
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