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Sep-2025
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Overview
Market Insights Snapshot
Presidential has demonstrated varied performance across different states in the Pre-Roll category. In Arizona, the brand has seen a positive trajectory, climbing from the 21st rank in June 2025 to the 15th rank by August and September 2025, indicating a growing presence and acceptance in the market. Conversely, in Michigan, Presidential's ranking was not within the top 30, highlighting a potential area for improvement or a challenging market environment. The brand's consistent second-place ranking in Nevada showcases its strong foothold and sustained demand in this region.
In California, Presidential has maintained a steady position at the 4th rank in the Pre-Roll category from July to September 2025, suggesting a stable consumer base and competitive performance in one of the largest cannabis markets. Meanwhile, New York has seen a significant rise in Presidential's ranking, moving from 83rd in June 2025 to 44th by September 2025, indicating increasing consumer interest and market penetration. However, the decline in Michigan from 35th to 49th between June and September 2025 suggests challenges that may require strategic adjustments to regain market share.
Competitive Landscape
In the competitive landscape of California's pre-roll category, Presidential has maintained a consistent rank of 4th place from July to September 2025, after improving from 5th place in June. This stability in ranking suggests a strong brand presence, yet it faces stiff competition from brands like Kingpen, which consistently holds the 3rd position, and STIIIZY, which dominates the 2nd position. Despite this, Presidential's sales figures show a slight decline from June to September, indicating potential challenges in market penetration or consumer retention. Meanwhile, CannaBiotix (CBX) has shown upward mobility, moving from 7th to 5th place by September, suggesting an increase in consumer preference or effective marketing strategies. Claybourne Co. experienced fluctuations, ranking 4th in June but dropping to 6th in subsequent months, which could indicate volatility in their sales strategy or market appeal. These dynamics highlight the competitive pressures Presidential faces and underscore the importance of strategic marketing and product differentiation to maintain and improve its market position.
Notable Products
In September 2025, the Waui Moon Rock Infused Blunt (1.5g) maintained its top position as the best-selling product for Presidential, despite a decrease in sales to 9536 units. The Strawberry Moonrock Infused Pre-Roll (1g) climbed to second place, showing strong performance with 6364 units sold. The Presidential x THC Design - Gorilla Goo Moonrock Infused Pre-Roll (1g) made a notable entry into the rankings, securing the third spot in its debut month with 6285 units. The XXX Moonrock Infused Blunt (1.5g) improved its ranking to fourth place, even though sales slightly dipped compared to the previous month. Lastly, the Cherry Gelato Moonrock Infused Pre-Roll (1g) entered the rankings at fifth place, indicating a new interest in this product category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
