.svg){kind=small}
Dec-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Presidential has demonstrated a varied performance across different states in the Pre-Roll category. In California, the brand has maintained a strong and stable position, consistently ranking within the top 5 over the observed months. This indicates a robust presence and consumer preference in the state. Conversely, in Michigan, Presidential's ranking has not been as favorable, consistently placing outside the top 30, which signals a challenging market environment for the brand. Notably, the brand experienced a steady increase in sales in Nevada, where it consistently held the third position, showcasing a strong foothold in this market.
In Arizona, Presidential's ranking fluctuated slightly, moving from 12th to 18th before stabilizing around the 15th and 16th positions. This indicates some volatility, although the brand remains within the top 20, highlighting a competitive landscape. Meanwhile, in New York, Presidential has shown a gradual improvement, climbing from the 48th position to the 38th, suggesting a growing acceptance and market penetration. The absence of a top 30 ranking in Michigan for the Pre-Roll category further emphasizes the brand's struggle in this particular state, contrasting with its success in others like California and Nevada.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in California, Presidential has maintained a stable position, consistently ranking 4th in September, November, and December 2025, with a slight dip to 5th in October. This stability in rank reflects a positive trend in sales, with a noticeable increase from September to December. Despite this, Presidential faces stiff competition from brands like Kingpen, which consistently holds the 3rd rank, and STIIIZY, which dominates the 2nd position with significantly higher sales figures. Meanwhile, Sluggers Hit shows dynamic movement, jumping from 7th in September to 4th in October, indicating a potential threat to Presidential's position. CannaBiotix (CBX) remains a consistent competitor at the 6th rank, closely trailing Presidential. This competitive environment suggests that while Presidential is performing well, there is a need for strategic initiatives to further boost its market position and sales growth.
Notable Products
In December 2025, the top-performing product for Presidential was the Waui Moon Rock Infused Blunt (1.5g) in the Pre-Roll category, maintaining its first-place ranking with notable sales of 13,654 units. The XXX Infused Pre-Roll (1g) debuted at the second position, showcasing a strong entry into the market. The Blue Raspberry Moonrock Infused Pre-Roll (1g) improved its ranking from fourth in November to third in December, indicating a positive sales trend. The Presidential x THC Design - Pink Cookies Moonrock Infused Blunt (1.5g) climbed to fourth place, showing an increase in popularity. Meanwhile, the Presidential x Rove - Skywalker Moonrock Infused Pre-Roll (1g) experienced a slight drop from third to fifth place, suggesting a shift in consumer preference.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
