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Jan-2026
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Overview
Market Insights Snapshot
Presidential has demonstrated a varied performance across different states in the pre-roll category. In California, the brand has consistently maintained a strong position, ranking 5th for three consecutive months before climbing to 4th in January 2026. This upward movement indicates a positive trend in one of the largest cannabis markets. Meanwhile, in Arizona, Presidential experienced a decline from 14th in November to 19th by January, suggesting potential challenges in maintaining its market share. Additionally, in Nevada, Presidential has performed impressively, holding steady at 3rd place before advancing to 2nd in January, highlighting its strong foothold in the region.
Conversely, Presidential's performance in Michigan and New York has shown room for improvement. In Michigan, the brand has not been able to break into the top 30, with rankings fluctuating outside the top tier, although a rise from 66th in December to 47th in January suggests some positive momentum. In New York, Presidential's rankings have been relatively stable, hovering around the 40th mark, indicating a consistent yet modest presence. The brand's ability to climb into the top rankings in these states could be a critical area to watch moving forward.
Competitive Landscape
In the competitive landscape of the California pre-roll market, Presidential has shown a consistent performance, maintaining a steady rank of 5th place from October to December 2025, before climbing to 4th place in January 2026. This upward movement in rank is indicative of a positive trend in sales, as Presidential's sales figures have consistently increased over this period. In contrast, Kingpen has maintained a stable 3rd place rank but experienced a decline in sales from October 2025 to January 2026. Meanwhile, STIIIZY has held a strong 2nd place rank with fluctuating sales, peaking in December 2025. Pure Beauty has shown a notable improvement, rising from 9th to 6th place by January 2026, while Sluggers Hit experienced a slight drop from 4th to 5th place. These dynamics highlight Presidential's competitive edge in gaining market share amidst fluctuating performances of its competitors.
Notable Products
In January 2026, the top-performing product for Presidential was the Waui Moon Rock Infused Blunt (1.5g) in the Pre-Roll category, maintaining its consistent number one rank from previous months, with sales of 11,148 units. The Presidential x Rove - Skywalker Moonrock Infused Pre-Roll (1g) climbed to the second position from fifth in December 2025, showing a notable increase in popularity. The Presidential x THC Design - Gorilla Goo Moonrock Infused Pre-Roll (1g) re-entered the rankings at third place, having been unranked in previous months. The Blue Raspberry Moonrock Infused Pre-Roll (1g) held steady at fourth place, showing consistent performance. Finally, the Grape Moonrock Infused Pre-Roll (1g) rounded out the top five, having dropped from its previous second-place rank in November 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
