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Aug-2025
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Overview
Market Insights Snapshot
In the state of Illinois, Kalm Fusion (K Fusion) has maintained a consistent performance in the Capsules category, holding steady at the 5th rank from May through August 2025. Despite this stable ranking, there has been a noticeable decline in sales over these months, with August sales figures showing a significant decrease compared to May. This trend suggests that while the brand maintains its position, it might be facing challenges in sustaining its sales volume, possibly due to increased competition or market saturation in the Capsules category.
Interestingly, Kalm Fusion (K Fusion) does not appear in the top 30 rankings in any other state or category for the given period, which could indicate a limited geographical presence or focus primarily within Illinois. This absence in other markets could be seen as a potential area for growth or a strategic decision to concentrate resources in a single market. The consistent ranking in Illinois, despite declining sales, might prompt the brand to explore new strategies to invigorate its sales or expand its market reach beyond the state borders to strengthen its overall market position.
Competitive Landscape
In the competitive landscape of the Illinois capsules category, Kalm Fusion (K Fusion) consistently holds the 5th rank from May to August 2025. Despite maintaining its position, Kalm Fusion (K Fusion) faces significant competition from brands like Breez and Pure Essentials, which consistently rank higher at 4th and 3rd places, respectively. Notably, Pure Essentials leads with a substantial sales advantage, indicating a strong consumer preference. Meanwhile, Remedi, which ranks 6th in May and June, drops out of the top 20 by July, highlighting a potential opportunity for Kalm Fusion (K Fusion) to capture more market share. The consistent ranking of Kalm Fusion (K Fusion) suggests a stable but challenging position, as it needs to strategize to increase sales and climb the ranks amidst strong competition.
Notable Products
In August 2025, the top-performing product for Kalm Fusion (K Fusion) was the Orange Cream Chewable Tablets 20-Pack (100mg) in the Capsules category, which rose to the first rank with sales reaching 649 units. The Pineapple Chewable Tablets 20-Pack (100mg) also performed strongly, securing the second position, although it experienced a slight dip from its previous top rank in May and June. The CBD/THC 1:1 Black Cherry Chewable Tablets 20-Pack (100mg CBD, 100mg THC) maintained a consistent third-place ranking from July to August. Blue Mint Tablets 20-Pack (100mg) in the Edible category dropped to fourth place after leading in July. Meanwhile, the CBD/THC 1:1 Fruit Punch Chewable Tablets 20-Pack (100mg CBD, 100mg THC) remained steady in fifth place, despite declining sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
