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Sep-2025
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Overview
Market Insights Snapshot
Kalm Fusion (K Fusion) has shown a consistent performance in the Capsules category within Illinois over the summer months of 2025. The brand maintained a solid rank of 5th place from June through August, which indicates a stable market presence and likely consumer loyalty within this category. However, the absence of a ranking in September suggests a significant shift, possibly due to increased competition or changes in consumer preferences. This decline in visibility could be a point of concern for the brand as it highlights the volatility and competitive nature of the cannabis market in Illinois.
Sales figures for Kalm Fusion (K Fusion) in Illinois reflect a downward trend over the reported months, with a notable decrease from June to August. This decline in sales might correlate with the brand's eventual drop from the top 30 rankings in September, emphasizing the importance of maintaining consumer interest and market adaptability. While the specifics of September's sales are not available, the trend suggests that Kalm Fusion (K Fusion) may need to reassess its strategies to regain its standing and address the challenges posed by the dynamic market landscape in Illinois.
Competitive Landscape
In the Illinois capsules market, Kalm Fusion (K Fusion) has maintained a consistent rank of 5th from June to August 2025, but notably dropped out of the top 20 by September 2025. This decline in rank coincides with a downward trend in sales, which decreased from June to August, leading to an absence in the September rankings. In contrast, Pure Essentials has consistently held the 3rd position, showcasing stable sales figures with a slight recovery in September. Meanwhile, Breez has maintained a steady 4th rank, although its sales have shown a downward trend. Notably, Remedi was ranked 6th in June but did not appear in the top rankings for the subsequent months, indicating a potential decline in market presence. These dynamics suggest that Kalm Fusion (K Fusion) faces significant competition from brands like Pure Essentials and Breez, which have managed to sustain their market positions despite fluctuations in sales.
Notable Products
In September 2025, Kalm Fusion's top-performing product was the Orange Cream Chewable Tablets 20-Pack (100mg) in the Capsules category, maintaining its leading position from the previous two months despite a decrease in sales to 406 units. The CBD/THC 1:1 Black Cherry Chewable Tablets 20-Pack (100mg CBD, 100mg THC) rose to the second spot, improving from its third-place ranking in August. Blue Mint Tablets 20-Pack (100mg) in the Edible category held steady at third place, consistent with its performance in July. The CBD/THC 1:1 Fruit Punch Chewable Tablets 20-Pack (100mg CBD, 100mg THC) remained in fourth place, showing stability in its ranking. Notably, the Pineapple Chewable Tablets 20-Pack (100mg) saw a significant drop to fifth place, following a strong second-place finish in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
