Neno's Naturals

Data Snapshot: May 05, 2024
Neno's Naturals Cannabis Brand Logo
$50K+

Apr-2024

Sales

Neutral

Trend

6-Month

21

Product Count

SKUs

Neno's Naturals

Overview

Neno's Naturals is a renowned wellness brand dedicated to producing handcrafted cannabis products sourced from local farmers, with an emphasis on both individual health benefits and broader sustainable good. Its dynamic range of offerings includes topical creams and pet tinctures, harnessing the natural properties of cannabis for a diverse portfolio. The brand's mission is distinctly customer-centric, aspiring to enhance well-being and promote a sense of relaxation and happiness for users.
Markets

Neno's Naturals Locations

Product Trends

Neno's Naturals Categories

Neno's Naturals Sales

Market Insights Snapshot

Neno's Naturals Historical Sales by Category

In the competitive cannabis market of Michigan, Neno's Naturals has shown notable performance across different product categories, particularly in Tinctures & Sublinguals and Topicals. The brand's journey in the Tincture & Sublingual category began outside of the top 30 in January 2024, but it quickly ascended to the 6th position by February, and maintained a strong presence by securing the 5th spot in both March and April. This upward trajectory not only highlights the growing consumer preference for Neno's Naturals' offerings in this segment but also suggests a solidifying market position. However, the absence from the top 30 in January might indicate a late start in the year or an initial struggle to capture market share amidst stiff competition.

Similarly, in the Topical category, Neno's Naturals demonstrated resilience and growth, starting from the 9th rank in January and improving to the 7th and 6th positions in February and March, respectively, before slightly dropping to the 8th spot in April. The sales figures in this category saw a significant leap from January to April, indicating not only an increase in market demand for their Topicals but also effective strategies in place for scaling their production or distribution capabilities. The slight rank drop in April, despite an increase in sales, suggests a highly competitive market environment where even small fluctuations can impact rankings. Such movements across categories and over time provide valuable insights into consumer preferences and the competitive dynamics within the Michigan market.

Apr-2024 Rank
Tincture & Sublingual
Topical
5
8
Neno's Naturals

Competitive Landscape

In the competitive landscape of the topical cannabis market in Michigan, Neno's Naturals has shown a notable trajectory in terms of rank and sales, amidst stiff competition. Starting at the 9th rank in January 2024, it climbed to 6th by March, before slightly dropping to 8th in April, indicating a volatile yet promising position in the market. Competitors such as Michigan Organic Rub and Proper Bakehouse have maintained stronger positions in the top 10, with Michigan Organic Rub consistently staying above Neno's Naturals in both rank and sales throughout the observed period. Meanwhile, Zilla's experienced a fluctuation in rank but remained a strong competitor, showcasing the dynamic nature of consumer preferences. Notably, Northern Connections, despite entering the rankings later, has shown rapid growth, indicating a fiercely competitive market. This analysis underscores the importance of strategic positioning and innovation for Neno's Naturals to enhance its market share and consumer base in Michigan's topical cannabis category.

Neno's Naturals market ranking for MI Topical

Neno's Naturals

Notable Products

For Apr-2024, Neno's Naturals saw the THC Transdermal Patch (30mg) maintain its top position in sales with an impressive figure of 7535 units, marking its consistent performance as the number one product since January. The CBD/THC 1:1 Balance Transdermal Patches (15mg CBD, 15mg THC) held steady at second place, showing a notable increase in sales compared to previous months. The CBD/THC 3:1 Calm Transdermal Patch (30mg CBD, 10mg THC) climbed to the third spot, reflecting a positive shift from its earlier fourth and third positions in January and February, respectively. New entrants in the top five include the CBD/THC 3:1 CBD Sweet Mint Calm Tincture (150mg CBD, 50mg THC) and the CBD/THC 3:1 Lavender Tincture (150mg CBD, 50mg THC), ranking fourth and fifth, indicating a growing interest in tincture products. This shift underscores a dynamic market preference, with topicals leading but tinctures gaining ground in Neno's Naturals product lineup.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
THC Transdermal Patch (30mg)
Topical
1
1
1
1
CBD/THC 1:1 Balance Transdermal Patches (15mg CBD, 15mg THC)
Topical
2
>5
2
2
CBD/THC 3:1 Calm Transdermal Patch (30mg CBD, 10mg THC)
Topical
4
2
3
3
CBD/THC 3:1 CBD Sweet Mint Calm Tincture (150mg CBD, 50mg THC)
Tincture & Sublingual
>5
>5
5
4
CBD/THC 3:1 Lavender Tincture (150mg CBD, 50mg THC)
Tincture & Sublingual
>5
>5
>5
5
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