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Mar-2026
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Overview
Market Insights Snapshot
Vlasic Labs has shown varied performance across different categories and states. In Michigan, the brand's presence in the Edible category has experienced fluctuations, with rankings improving from 97 in December 2025 to 85 by March 2026, indicating a positive trend albeit outside the top 30. The Tincture & Sublingual category in Michigan showcases a more stable performance, maintaining a top-five position consistently, even reaching the third position twice. Meanwhile, the Topical category remains steady at fourth place, suggesting a strong foothold in this segment within the state.
In Missouri, Vlasic Labs has a strong presence in the Tincture & Sublingual category, consistently ranking in the top four, and even hitting the second spot in January 2026. This suggests a robust market position. However, their performance in the Flower category shows more volatility, with rankings ranging from 60 to 70, indicating room for improvement. The Edible category saw a notable absence from the top 30 in January 2026, which could be a point of concern. In Nevada, the brand's visibility in the Flower category diminished post-January 2026, not appearing in the top 30, while the Tincture & Sublingual category held a consistent fourth place, highlighting a niche strength in this market.
Competitive Landscape
In the competitive landscape of the Michigan topical cannabis market, Vlasic Labs consistently held the 4th rank from December 2025 through March 2026, demonstrating a stable presence despite fluctuations in sales. This stability in ranking is notable given the consistent performance of top competitors like Mary's Medicinals, which maintained the top position, and Rise (MI), which consistently ranked 3rd. While Vlasic Labs' sales showed a dip in January 2026, they rebounded by March, indicating resilience in their market strategy. Meanwhile, Neno's Naturals experienced a drop in ranking, missing from the top 20 in February, which could suggest opportunities for Vlasic Labs to capitalize on shifting consumer preferences. Additionally, Lit Labs reappeared in the rankings in March, highlighting a potential emerging competitor that Vlasic Labs should monitor closely to maintain its market position.
Notable Products
In March 2026, the top-performing product for Vlasic Labs was the CBD Broad Spectrum Tincture (3000mg CBD, 30ml, 1oz) from the Tincture & Sublingual category, maintaining its number one rank from January, and showing a notable sales increase to 1287 units. The CBD Full Spectrum Relief Cream (3000mg CBD, 3oz) in the Topical category secured the second position, a rise from its third place in January, with a consistent performance over the months. The CBG Isolate Mood Tincture (1800mg CBG, 30ml, 1oz) held steady in third place for the second consecutive month, demonstrating stable sales figures. The CBN Isolate Tincture (1200mg CBN, 30ml, 1oz) improved its ranking to fourth, up from fifth in January, indicating a gradual increase in popularity. The GDP Infused Pre-Roll (0.5g) entered the rankings in fifth place, marking its debut in the top five for March 2026.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
