Apr-2025
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Overview
Market Insights Snapshot
Vlasic Labs has shown varied performance across different categories and states, with notable trends in Michigan and Missouri. In Michigan, the brand maintained a strong presence in the Tincture & Sublingual category, consistently ranking within the top four over the first four months of 2025. This indicates a stable demand and possibly a loyal customer base in this segment. However, the Edible category in Michigan did not see Vlasic Labs within the top 30, suggesting room for growth or a need for strategic adjustments. Conversely, in Missouri, the brand achieved a remarkable rise in the Tincture & Sublingual category, climbing to the top position in March before settling at second in April, which highlights their competitive advantage and market penetration in this state.
In Nevada, Vlasic Labs experienced a gradual improvement in the Flower category, moving from the 61st position in January to 44th by April. This upward trajectory could suggest increasing consumer interest or effective marketing strategies, though the brand has yet to break into the top 30. The Pre-Roll category in Nevada saw Vlasic Labs debut at the 47th position in April, marking their entry into this segment. While this is a positive development, it also indicates the brand's relatively nascent stage in the Pre-Roll market. Overall, Vlasic Labs' performance across these states and categories reflects both successes and opportunities for growth, with certain areas requiring strategic focus to enhance their market position.
Competitive Landscape
In the competitive landscape of the Nevada flower category, Vlasic Labs has shown a promising upward trajectory in rank, moving from 61st in January 2025 to 44th by April 2025. This improvement in rank indicates a positive reception in the market, likely driven by strategic marketing and product offerings. In comparison, Virtue Las Vegas and Kynd Cannabis Company have experienced fluctuations, with Kynd Cannabis Company dropping from 24th to 41st, suggesting potential challenges in maintaining their market position. Meanwhile, Bluebirds and LP Exotics have maintained relatively stable ranks, though LP Exotics saw a slight decline from 32nd to 42nd. Vlasic Labs' consistent climb in rank amidst these shifts highlights its growing influence and potential to capture more market share in Nevada's competitive flower category.
Notable Products
In April 2025, Vlasic Labs' top-performing product was the Lemonatti Pre-Roll (1g) in the Pre-Roll category, securing the number one rank with sales of 1189 units. The CBD Full Spectrum Relief Cream (3000mg CBD, 3oz) maintained its second position in the Topical category, showing a steady performance from the previous month. Muffins (3.5g) in the Flower category, which had been ranked first in March, dropped to third place in April. The CBD Broad Spectrum Tincture (3000mg CBD, 30ml, 1oz) saw a slight decline, moving from third to fourth place. The CBD/CBG 1:1 Restore Citrus & Bergamot Bath Bomb (100mg CBD, 100mg CBG) re-entered the rankings in fifth place, indicating a resurgence in popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.