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Apr-2025
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Overview
Market Insights Snapshot
Camino has demonstrated a consistent performance across several states in the Edible category, maintaining its position as a leading brand. In California, Camino has held steady at the second rank from January through April 2025, indicating a strong foothold in the market despite a slight fluctuation in sales figures. Similarly, in Massachusetts, Camino has dominated the Edible category, consistently ranking first each month, showcasing its popularity and consumer loyalty in the state. The brand's presence in New York also reflects stability, maintaining the second position throughout the same period, which suggests a robust demand for its products in the market.
In contrast, Camino's performance in Illinois has seen some volatility, with rankings fluctuating between the seventh and tenth positions. This indicates a competitive market environment where Camino is striving to enhance its market share. Meanwhile, in Ohio, the brand experienced an interesting shift, moving from the seventh rank in January to fourth in February and March, only to return to seventh in April. This suggests a dynamic market with potential opportunities for growth. Notably, Camino did not feature in the top 30 brands in any other state, which could signify areas for potential expansion or strategic focus to improve its market penetration.
Competitive Landscape
In the competitive landscape of the California Edible market, Camino consistently holds the second rank from January to April 2025, showcasing its strong market presence. Despite maintaining its position, Camino faces stiff competition from the leading brand Wyld, which consistently ranks first and demonstrates a notable sales advantage. Camino's sales figures, although robust, are significantly lower than Wyld's, indicating a substantial gap in market share. Meanwhile, Kanha / Sunderstorm and Lost Farm maintain third and fourth positions respectively, with sales figures that are considerably lower than Camino's, suggesting Camino's solid hold over its current rank. The stability in rankings for these brands highlights a competitive yet steady market environment, where Camino remains a formidable player, though opportunities for growth exist by closing the sales gap with Wyld.
Notable Products
In April 2025, Camino's top-performing product remains the THC/CBN 5:1 Midnight Blueberry Sleep Gummies 10-Pack with consistent sales of $111,951, maintaining its first-place rank for the fourth consecutive month. The Sour Watermelon Lemonade Gummies 20-Pack continues to hold the second spot, showing steady sales figures similar to previous months. The CBD/THC/CBN 1:1:1 Deep Sleep Sour Blackberry Dream Gummies 10-Pack also retained its third-place ranking, although it experienced a slight dip in sales compared to March. Wild Berry Chill Gummies 20-Pack held strong in fourth place, with a minor increase in sales from the previous month. Notably, the Pineapple Habanero Uplifting Gummies 20-Pack debuted in the rankings at fifth place in April, marking a new entry in Camino's top product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
