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Jan-2026
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Overview
Market Insights Snapshot
Camino has demonstrated a strong and consistent performance in the Edible category across several states. In California and Massachusetts, Camino maintained a steady second-place ranking over the past four months, showcasing their strong market presence. Notably, in New York, Camino holds the top position, a testament to its significant consumer appeal in that state. Meanwhile, in Connecticut and New Jersey, the brand consistently ranks third, indicating a solid foothold in the Northeast market.
However, Camino's presence is not as pronounced in all states. For instance, the brand was absent from the top 30 in Nevada for the first three months, only emerging in January with a fourth-place ranking, which could suggest a new strategic focus or market entry. In Illinois, Camino has shown gradual improvement, moving from the 13th position in October to the 11th by January, indicating a positive trend. In Ohio, the brand's ranking fluctuated but showed a promising upward movement from sixth to second place, suggesting potential growth opportunities in the Midwest.
Competitive Landscape
In the competitive landscape of the California edible cannabis market, Camino consistently holds the second position from October 2025 through January 2026, demonstrating a stable performance amidst fierce competition. Despite not surpassing Wyld, which dominates the top rank with significant sales figures, Camino maintains a strong foothold, indicating customer loyalty and brand strength. Kanha / Sunderstorm and Lost Farm consistently rank third and fourth, respectively, with sales figures that are notably lower than Camino's, highlighting Camino's competitive edge in this market. The data suggests that while Camino is not currently challenging Wyld for the top spot, it is comfortably outperforming other competitors, which could be a strategic position for leveraging future growth opportunities.
Notable Products
In January 2026, the top-performing product for Camino was the THC/CBN 5:1 Midnight Blueberry Sleep Gummies 20-Pack, maintaining its first-place rank consistently from October 2025, with sales reaching $101,504. The CBD/THC/CBN 1:1:1 Deep Sleep Sour Blackberry Dream Gummies 10-Pack also retained its second-place position across the same period. Wild Berry Chill Gummies 20-Pack moved up to third place in January 2026, previously holding the fourth position in the preceding months. Bliss - Sour Watermelon Lemonade Gummies 20-Pack dropped to fourth place, after consistently ranking third from October to December 2025. Lastly, the THC/CBN 10:3 Sours Blackberry Dream Sleep Gummies 10-Pack maintained its fifth-place ranking, having been introduced in December 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
