Aug-2026
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Where to Buy
High Supply / Supply is stocked at 656 licensed dispensaries across Massachusetts, Illinois, and 7 other states, 179 of them in Massachusetts, with the deepest coverage in Boston, Northampton, Brockton, Fall River, and Holyoke. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
High Supply / Supply concentrated 78.74% of sales in Flower, where year-over-year sales declined 9.05% and month-over-month slipped 0.24%, while the brand held rank 1 in Flower in Illinois. Pre-Roll, at a 10.06% share, grew 4.67% year-over-year and jumped 19.86% month-over-month, as Vapor Pens held 9.71% share with 19.62% year-over-year growth but a 0.89% month-over-month dip; these mixed signals, combined with a 13.52% year-over-year drop in average price to $30.69, imply a tilt toward price-accessible formats to stabilize volumes despite a brand-level sales decline of 5.22% year-over-year.
With Flower dominance (78.74% share) coexisting with rank 1 in Illinois, the 9.05% year-over-year Flower contraction and 0.24% month-over-month softness suggest the core is reliable but no longer expanding, while Pre-Roll’s 19.86% month-over-month acceleration and Vapor Pens’ 19.62% year-over-year gain indicate where incremental relevance is forming. The 23.30% year-over-year growth in Concentrates alongside a 10.15% month-over-month pullback, plus category average prices ranging from $11.62 in Pre-Roll to $39.69 in Concentrates, points to a barbell strategy emerging; the pattern implies the brand’s positioning is shifting from a Flower-led identity toward a two-pronged portfolio that uses value Pre-Rolls for entry and selective premiumization in Concentrates and Vapor Pens to offset Flower headwinds.
Competitive Landscape
High Supply / Supply holds rank #1 in Illinois Flower in August 2026, flat year over year from rank #1, while maintaining #1 for the past three months; in contrast, RYTHM stayed at #2 with a 36.95% year-over-year sales increase and The Botanist surged from rank #29 to #4 on 482.21% growth, indicating pressure from below despite stability at the top. Additional shifts include Good Green holding #3 while declining 5.20% year over year and Daze Off slipping from #4 to #5 with a 6.15% decline, which widens the gap between positions #1 and #3 even as #4 accelerates. The pattern implies that High Supply / Supply’s static #1 rank alongside a rapid #29-to-#4 climb by The Botanist and a flat #2 for RYTHM sets up a potential three-way compression at the top if sub-top growth rates persist.

Notable Products
Gastro Pop Pre-Roll (1g) delivered the month’s standout move with a 137.6% month-over-month surge to rank 2, while Afghani Kush Pre-Roll (1g) slipped 7.1% and sat at rank 9. Pineapple Under the Sea (7g) fell 49.4% yet still held rank 5, and together with Gastro Pop Shake (7g) at rank 3 indicates Flower maintained multiple top-five footholds despite volatility. Four of the top ten are Pre-Roll SKUs anchored by Pineapple Under the Sea Pre-Roll (1g) at rank 1, signaling a tilt toward ready-to-consume formats even as one Flower SKU posted more than $78,000. The pattern implies High Supply / Supply is shifting mix toward Pre-Rolls for velocity while selectively keeping higher-weight Flower in the top tier for basket-building.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







