.svg){kind=small}
Ontario Cannabis Sales
Jan, 2026
Overview
Ontario remains the largest cannabis market in Canada, with January 2026 sales reaching $167.9 million and over 7.6 million units sold. The province has shown resilience, maintaining its lead despite recent fluctuations. Over the past year, Ontario’s market has experienced periods of both contraction and growth, with a notable rebound in May 2025 (+10% MoM) and a dip in January 2026 (-10.8% MoM). Year-over-year, Ontario’s January 2026 sales are down 6.7%, reflecting a maturing market that is stabilizing after rapid early expansion.
Pricing in Ontario has remained steady, with the average item price at $21.85 in January 2026, nearly unchanged from the previous year. This price stability suggests that competition and consumer preferences are keeping prices in check, even as the market matures and product offerings diversify.
Jan, 2026
Sales
Year Over Year
Growth
Market Comparison
Ontario’s cannabis market is not only the largest in Canada but also sets the pace for national trends. In January 2026, Ontario’s sales of $167.9 million far outstrip Alberta ($80.4M), British Columbia ($59.6M), and Saskatchewan ($16.6M). Ontario also leads in units sold, with over 7.6 million units, compared to Alberta’s 3.4 million and BC’s 2.7 million.
Average item prices across provinces are remarkably similar, with Ontario at $21.85, Alberta at $23.72, BC at $22.28, and Saskatchewan at $23.08. This price alignment suggests a competitive national market, with Ontario’s scale likely contributing to its slightly lower average price.
Ontario Weed Prices
Category Performance
While Flower and Pre-Rolls dominate overall sales, the Edibles category stands out for its unique growth pattern and consumer appeal. Edibles generated $9.3 million in January 2026, with an average item price of $6.24. Within Edibles, the Gummies segment is the clear leader, accounting for the vast majority of sales and units.
Top Cannabis Brands in Ontario
Product Category Market Share In Ontario
Historical Cannabis Sales In Ontario
Ontario Cannabis Reports
Canadian cannabis overview: a look at the last 5 years of recreational sales
A high-level overview of the Ontario cannabis market
%2520(1).jpeg)
Canada cannabis sales: A close look at recent trends
Ontario Cannabis News
.png)
.png)
.png)
A look at last year's 4/20
Get More Ontario Cannabis Market Data