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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, Bake Sale concentrated entirely in Flower with a 100.0% category share, pairing a 19.8% year-over-year increase with a 6.34% month-over-month lift, while average price rose 11.54% YoY alongside a full-category focus that limits diversification risk buffering. Within British Columbia Flower, the brand held rank 5, a position consistent with upward sales velocity but exposed to volatility if single-category demand cools; the combined 19.8% YoY and 6.34% MoM gains imply current growth is driven more by mix depth than breadth.
The single-category footprint positions Bake Sale as a Flower specialist: the 11.54% YoY price increase alongside a 19.8% YoY sales rise suggests pricing power without immediate volume erosion, but the 24-month brand sales decline of 12.90% indicates medium-term share defense is not guaranteed if price elasticity shifts. Holding rank 5 in British Columbia while maintaining a 100.0% Flower mix implies headroom to climb via pack-size or format segmentation; the 6.34% MoM gain combined with an 11.54% YoY price lift signals that near-term positioning relies on premiumization within Flower rather than expansion into adjacent categories.
Competitive Landscape
Bake Sale sits at rank #5 in May 2026 in BC Flower, down 1 position year over year from #4 and slipping 2 places from #3 in February 2026, while also coming off a prior peak at #1 in December 2025; in contrast, Good Supply rose from #8 to #2 year over year with 141% sales growth and Big Bag O' Buds moved from #2 to #1 with 91% growth, indicating Bake Sale’s share of the leaderboard is being ceded to faster-rising peers as Spinach advances from #5 to #3 and The Original Fraser Valley Weed Co. holds near the top tier from #1 to #4 with only 3% growth; this rank trajectory implies Bake Sale is transitioning from a former category leader to a mid-pack incumbent unless it reaccelerates versus competitors gaining 82% to 141% year-over-year.
Notable Products
All Purpose Flower Sativa (28g) led May 2026 with a rank of 1 and a month-over-month change of +13.3%, while All Purpose Flower Indica (28g) slipped to rank 2 with -3.2% MoM. Both top-2 SKUs are in Flower, concentrating the portfolio at the category apex, and the Sativa SKU’s position ahead of a declining Indica indicates a tilt toward uplifted effects preferences. With two Flower SKUs occupying ranks 1 and 2 and only one posting positive MoM, the mix points to reliance on a single growth engine. This pattern implies Bake Sale is consolidating around high-volume Flower with selective strength in Sativa that may warrant SKU expansion or pricing attention in Indica.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
