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Nov-2025
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Overview
Market Insights Snapshot
Big Bag O' Buds has demonstrated notable fluctuations across various categories and regions over recent months. In the Alberta market, the brand maintained a steady presence in the Flower category, holding firm at the 4th rank for three out of the four months analyzed, with a slight dip to 5th place in October before regaining its position. However, in Alberta's Pre-Roll category, the brand did not make it into the top 30, indicating a potential area for growth. In contrast, in British Columbia, the brand experienced a sharp decline in the Flower category from a consistent 1st place in August and September to 13th in October, before rebounding to 2nd place in November, suggesting a volatile market presence.
The performance of Big Bag O' Buds in Ontario shows a consistent hold at the 4th position in the Flower category from September through November, after a drop from 1st place in August. This indicates a stable yet competitive environment in Ontario's Flower market. Meanwhile, in the Pre-Roll category, the brand failed to break into the top 30, similar to its performance in Alberta, highlighting a consistent challenge in this segment. In Saskatchewan, the brand saw a positive trajectory in the Flower category, climbing from 7th place in August to 2nd place by November, showcasing strong growth and increasing market penetration in this region.
Competitive Landscape
In the competitive landscape of the Flower category in Ontario, Big Bag O' Buds has experienced notable fluctuations in its market position from August to November 2025. Initially holding the top rank in August, the brand saw a decline to the fourth position by September, where it remained through November. This shift coincides with a downward trend in sales, indicating potential challenges in maintaining consumer interest or facing stronger competition. Notably, Spinach emerged as a formidable competitor, climbing from the fourth position in August to the top spot by October, before settling at second in November. Meanwhile, Shred consistently maintained a strong presence, ranking second in August and September, and third in October and November. The steady performance of Pure Sunfarms and the slight improvement of The Original Fraser Valley Weed Co. further highlight the competitive pressures Big Bag O' Buds faces in this vibrant market.
Notable Products
In November 2025, Purple Cherry Punch (3.5g) emerged as the top-selling product from Big Bag O' Buds, regaining its number one position from September with impressive sales of 17,246 units. GMO Kush (3.5g) fell to second place, indicating a slight drop in its sales momentum. Blueberry Dream (28g) maintained a consistent performance, holding steady at the third position for three consecutive months. Purple Cherry Punch (28g) remained in fourth place, showing stable sales figures since August. Ultra Sour (28g) ranked fifth, experiencing a gradual decline in sales over the past few months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
