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Apr-2026
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Overview
Market Insights Snapshot
Carter's Aromatherapy Designs (C.A.D.) has demonstrated a steady presence in the California market, particularly in the Tincture & Sublingual category. Over the first four months of 2026, the brand's ranking has seen a slight improvement, moving from 17th in January to 16th by April. This upward trend is accompanied by a notable increase in sales from February to April, signaling a positive reception among consumers. However, the brand's absence from the top 30 in other states or provinces in this category suggests room for growth and expansion beyond California.
In the Topical category, C.A.D. has maintained a strong position within California. Starting the year at 4th place, the brand experienced a slight dip to 6th in February and March before climbing back to 5th in April. Despite these minor fluctuations in ranking, the brand's sales figures have remained relatively stable, indicating a consistent demand for their topical products. However, the lack of presence in the top 30 rankings for this category in other regions highlights a potential opportunity for C.A.D. to explore new markets and broaden their reach.
Competitive Landscape
In the competitive landscape of the California topical cannabis market, Carter's Aromatherapy Designs (C.A.D.) has experienced notable fluctuations in its ranking, indicative of the dynamic nature of this sector. Starting the year 2026 in the 4th position, C.A.D. saw a dip to 6th place in February and March, before recovering slightly to 5th place in April. This movement suggests a competitive pressure from brands like Liquid Flower, which maintained a consistent 4th place ranking, and Sweet ReLeaf (CA), which improved its position to 5th in April, surpassing C.A.D. temporarily. Meanwhile, Buddies and Care By Design held steady in their ranks, indicating strong brand loyalty or market strategy. The sales trends show that while C.A.D. experienced a dip in March, it rebounded in April, suggesting a potential recovery or successful marketing efforts. This competitive environment highlights the importance for C.A.D. to innovate and adapt to maintain and improve its market position amidst strong competitors.
Notable Products
In April 2026, CBD/THC 2:1 Rasta Pain Cream (1000mg CBD, 500mg THC, 2oz) maintained its top position among Carter's Aromatherapy Designs (C.A.D.) products as the best-selling item, with sales reaching 273 units. The CBD:THC 2:1 Mimosa Cream (215mg CBD, 130mg THC, 1.9oz) consistently held the second rank, showing a notable increase in sales from March to April. Tranquility Tincture (1000mg THC, 2mg CBD, 29ml) improved its ranking from fourth in March to third in April, indicating a significant rise in demand. CBD/THC 1:1 Tincture (300mg CBD, 300mg THC, 1oz) slipped from third to fourth place, while Nana's Woo Woo Tincture (7.5mg CBD, 221.7mg THC) re-entered the top five at fifth position. Overall, the rankings show a dynamic shift in customer preferences, particularly favoring tinctures and sublingual products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
