Carter's Aromatherapy Designs (C.A.D.)

Data Snapshot: Apr 04, 2024
Carter's Aromatherapy Designs (C.A.D.) Cannabis Brand Logo
$50K+

Mar-2024

Sales

Neutral

Trend

6-Month

20

Product Count

SKUs

Carter's Aromatherapy Designs (C.A.D.)

Overview

Carter's Aromatherapy Designs (C.A.D.) is a revered brand in the cannabis industry, specializing in the manufacture of products enriched with CBD such as creams, capsules, and tinctures. The brand distinguishes with quality products, and recipes infused with MCT oil, a form of coconut oil, which increases efficiency of CBD intake. C.A.D. gains further respect through community involvement and philanthropy, notably partnering with California's Perfect Union to raise money during Breast Cancer Awareness Month.
Markets

Carter's Aromatherapy Designs (C.A.D.) Locations

Product Trends

Carter's Aromatherapy Designs (C.A.D.) Categories

Carter's Aromatherapy Designs (C.A.D.) Sales

Market Insights Snapshot

Carter's Aromatherapy Designs (C.A.D.) Historical Sales by Category

In the competitive cannabis market of California, Carter's Aromatherapy Designs (C.A.D.) has demonstrated a notable performance across different product categories. Particularly in the Topical category, C.A.D. has maintained a strong presence within the top 10 brands, oscillating between the 6th and 7th positions from December 2023 to March 2024. This consistency is a positive indicator of the brand's stability and consumer loyalty in the Topical segment. Interestingly, March 2024 saw a significant rebound in sales, jumping to $85,500, which suggests a resurgence of interest or possibly a successful marketing initiative. However, the Tincture & Sublingual category tells a different story, with the brand slightly slipping from the 22nd to the 23rd rank over the same period, alongside a noticeable decline in sales. This drop highlights potential challenges in product visibility or consumer preferences shifting away from C.A.D.'s offerings in this category.

While C.A.D. has shown resilience and growth in the Topical category, its performance in the Tincture & Sublingual sector underscores the competitive pressures within California's cannabis market. The consistent ranking within the top 30 for both categories indicates that C.A.D. maintains a significant presence, yet the downward trend in the Tincture & Sublingual category could be a cause for concern. It's essential for C.A.D. to analyze these market dynamics closely and possibly reassess their strategies in this segment. The contrast between the two categories could also reflect broader market trends, consumer behavior changes, or even the impact of new product launches by competitors. Without revealing all the details, it's clear that Carter's Aromatherapy Designs (C.A.D.) faces a mixed landscape with opportunities for growth and challenges that require strategic adjustments.

Mar-2024 Rank
Tincture & Sublingual
Topical
23
6
Carter's Aromatherapy Designs (C.A.D.)

Competitive Landscape

In the competitive landscape of the topical cannabis market in California, Carter's Aromatherapy Designs (C.A.D.) has experienced fluctuations in its ranking and sales over the recent months, indicating a dynamic competitive environment. Initially ranked 6th in December 2023, C.A.D. moved up to 5th in January 2024, then dropped to 7th in February, before climbing back to 6th in March 2024. This volatility reflects the intense competition among topicals brands, including notable competitors such as High Desert Pure, which saw a slight decline in rank from 7th to 8th, and Kush Queen, which improved from 10th to 7th place. Meanwhile, Sweet ReLeaf (CA) maintained a strong 4th place position throughout, showcasing its consistent market presence. Liquid Flower also demonstrated resilience, moving from 5th to 5th place, despite ranking fluctuations. The sales trends for C.A.D. show a significant recovery in March 2024, suggesting a positive response to strategic adjustments or market dynamics. This competitive analysis underscores the importance of agility and market responsiveness for C.A.D. in maintaining and improving its market position amidst a competitive set of brands in California's topical cannabis category.

Carter's Aromatherapy Designs (C.A.D.) market ranking for CA Topical

Carter's Aromatherapy Designs (C.A.D.)

Notable Products

In Mar-2024, Carter's Aromatherapy Designs (C.A.D.) saw the CBD/THC 2:1 Rasta Pain Cream (1000mg CBD, 500mg THC, 2oz) top the sales charts within the Topical category, with impressive sales figures reaching 458 units. Following closely was the Original Green Cream (201mg CBD, 22mg THC), which moved up to second place from its previous third position in Feb-2024, showcasing a notable increase in consumer demand. The CBD:THC 2:1 Mimosa Cream (215mg CBD, 130mg THC, 1.9oz), despite leading the sales in the preceding months, dropped to the third position, indicating a shift in consumer preferences. Noteworthy is the entry of CBD/THC 2:1 Nana's Unscented Greaze (108mg CBD, 68mg THC) into the fourth rank, despite not being ranked in the previous months, hinting at a growing interest in unscented products. Lastly, the CBD/THC 2:1 Foxy Rose Cream (200mg CBD, 10mg THC) made its debut in the top five, underscoring the dynamic nature of consumer choices in the Topical category at Carter's Aromatherapy Designs (C.A.D.).

Product Rank
Category
Dec-2023
Jan-2024
Feb-2024
Mar-2024
CBD/THC 2:1 Rasta Pain Cream (1000mg CBD, 500mg THC, 2oz)
Topical
2
2
2
1
Original Green Cream (201mg CBD, 22mg THC)
Topical
3
5
3
2
CBD:THC 2:1 Mimosa Cream (215mg CBD, 130mg THC, 1.9oz)
Topical
1
1
1
3
CBD/THC 2:1 Nana's Unscented Greaze (108mg CBD, 68mg THC)
Topical
5
>5
>5
4
CBD/THC 2:1 Foxy Rose Cream (200mg CBD, 10mg THC)
Topical
>5
>5
>5
5
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