.svg){kind=small}
Jun-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Carter's Aromatherapy Designs (C.A.D.) has demonstrated notable performance across various categories in California. In the Tincture & Sublingual category, the brand showed a slight improvement from March to May 2024, moving from rank 22 to 18, before dropping back to 21 in June 2024. This fluctuation indicates a competitive market where C.A.D. is striving to maintain its position within the top 20. The sales figures also reflect this trend, with a peak in April followed by a decline in June. Such volatility suggests that C.A.D. needs to focus on consistent marketing and product innovation to sustain its ranking.
In the Topical category, C.A.D. has maintained a more stable and impressive performance in California. The brand consistently held the 6th position from March through May 2024, before improving to 5th place in June 2024. This steady ranking is indicative of a strong foothold in the Topical market, supported by robust sales figures that peaked in March and remained relatively high throughout the period. The brand's ability to climb higher in June suggests effective strategies in product quality and customer retention. However, continued efforts are necessary to break into the top 3 and further solidify its market presence.
Competitive Landscape
In the competitive landscape of the California Topical cannabis market, Carter's Aromatherapy Designs (C.A.D.) has shown a notable performance, maintaining a consistent rank of 6th place from March to May 2024, before improving to 5th place in June 2024. This upward movement indicates a positive trend in consumer preference and market penetration. However, the brand faces stiff competition from Buddies, which has consistently held the 3rd position, and Sweet ReLeaf (CA), which fluctuated between 4th and 5th place. Liquid Flower also poses a significant challenge, having ranked 4th in May but dropping to 6th in June. Meanwhile, Care By Design has maintained a steady 7th place, showing less volatility but also less competitive pressure on C.A.D. The competitive dynamics suggest that while C.A.D. is gaining ground, it must continue to innovate and enhance its offerings to surpass its close competitors and secure a higher market position.
Notable Products
In June 2024, the top-performing product from Carter's Aromatherapy Designs (C.A.D.) was CBD/THC 2:1 Rasta Pain Cream (1000mg CBD, 500mg THC, 2oz), maintaining its first-place ranking from May 2024 with notable sales of 500 units. The CBD:THC 2:1 Mimosa Cream (215mg CBD, 130mg THC, 1.9oz) held steady in the second position, though its sales decreased to 317 units from 405 units in May. CBD/THC 2:1 Nana's Unscented Greaze (108mg CBD, 68mg THC) saw an improvement, climbing to third place from fifth in May, with a sales increase to 215 units. Nana's Nighttime CBN Tincture (220mg CBD, 220mg THC) remained consistent in the fourth position, despite a drop in sales to 136 units. Finally, Nana's Woo Woo Tincture (7.5mg CBD, 221.7mg THC) entered the rankings in fifth place, marking its debut on the list.
Top Selling Cannabis Brands
