Market Insights Snapshot
In the Oregon market, Chalice Farms has shown mixed results across different categories. In the Edible category, the brand seems to be struggling to maintain its position, slipping from rank 11 in July and August 2023 to rank 13 in September and further to rank 12 in October 2023. This slight downward trend in rankings may be a cause for concern. However, it's worth noting that they remain within the top 20 brands in this category, indicating a strong market presence.
Contrastingly, Chalice Farms has shown impressive performance in the Flower category, steadily climbing from rank 13 in July 2023 to rank 4 in October 2023. This positive trend signals a growing preference for the brand's Flower products in the Oregon market. However, the brand's performance in the Pre-Roll category leaves room for improvement. With rankings consistently outside the top 20, it suggests that Chalice Farms' Pre-Roll products are less competitive in the current market. The brand may need to investigate this category further to identify potential areas for growth or repositioning.
Chalice Farms, a cannabis brand in the Flower category based in Oregon, has shown a positive trend in rank and sales from July to October 2023. Starting at rank 13 in July, Chalice Farms moved up to rank 4 by October, surpassing competitors like Eugreen Farms and Grown Rogue, but still trailing behind Doghouse Farms (OR) and Culture Farms. Despite Culture Farms maintaining the top spot for three consecutive months, they dropped to rank 3 in October, indicating a potential opening for Chalice Farms to further improve its position. Similarly, Doghouse Farms (OR) showed a significant improvement, jumping from rank 6 in July to rank 2 in October. This competitive landscape suggests an opportunity for Chalice Farms to leverage its upward trajectory to potentially become a leading brand in the Oregon Flower category.
In October 2023, the top-performing product from Chalice Farms was the 'CBD/THC 10:1 Lemon Ginger Fruit Chews 10-Pack', an edible, maintaining its top rank from the previous three months. The 'Blueberry Muffin' flower product moved into the second rank with notable sales of 2633 units. 'Franken Cakes #5' and 'Candied Oranges', both flower products, secured the third and fourth ranks respectively. 'Wedding Cake', another flower product, held onto its fifth rank from the previous month. This data shows a strong performance from the flower category in October, with a notable rise in rankings compared to previous months.