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Apr-2025
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Overview
Market Insights Snapshot
Chill Medicated has demonstrated a notable presence in the cannabis market across different categories and states, with varying degrees of success. In the state of Massachusetts, the brand has maintained a consistent ranking within the top five in the Beverage category, though it experienced a slight drop from fourth to fifth place in March 2025. This indicates a competitive market environment but also highlights Chill Medicated's resilience in maintaining a strong position. Conversely, in the Topical category, the brand saw a more significant drop from second to fifth place by April 2025, suggesting increased competition or changing consumer preferences in that segment. Despite these fluctuations, the brand's ability to stay within the top rankings underscores its established presence in the Massachusetts market.
In Michigan, Chill Medicated has shown a particularly strong performance in the Topical category, consistently holding the top spot from January through April 2025. This dominance suggests a robust consumer base and effective market strategy in this category. Meanwhile, in the Beverage category, the brand experienced a downward trend from third to fifth place by April 2025, which could indicate challenges in maintaining its competitive edge or shifts in consumer demand. Despite this, the brand's ability to remain within the top five highlights its solid market presence. The performance across these states and categories reflects both the opportunities and challenges Chill Medicated faces in a dynamic cannabis market landscape.
Competitive Landscape
In the Michigan topical cannabis market, Chill Medicated has consistently maintained its position as the leading brand from January to April 2025, holding the number one rank throughout this period. This stability in rank indicates a strong market presence and customer loyalty. Despite the competitive landscape, Chill Medicated's sales have shown a significant upward trend, particularly from March to April 2025, suggesting effective marketing strategies and product offerings that resonate well with consumers. In contrast, Mary's Medicinals, which holds the second position, experienced a decline in sales from January to April, which could indicate potential challenges in retaining its customer base or the impact of Chill Medicated's growing popularity. Meanwhile, Rise (MI) consistently ranked third, with relatively stable sales figures, indicating a steady but less aggressive market approach compared to Chill Medicated. These dynamics highlight Chill Medicated's robust performance and potential for continued growth in the Michigan topical category.
Notable Products
In April 2025, the top-performing product for Chill Medicated was CBD/THC 1:1 Extreme X Body Rub (2000mg CBD, 2000mg THC, 2.5oz) in the Topical category, maintaining its number one rank from previous months with sales reaching 3054 units. Strawberry Syrup (200mg) held the second spot in the Beverage category, continuing its upward trend from third in January to second since February. Cherry Syrup (200mg THC, 4floz) climbed back to third place after slipping to fourth in March, showing resilience in its category. Maxx - CBD/THC 1:1 Medicated Body Rub (1000mg CBD, 1000mg THC) remained steady at fourth place, consistent with its ranking in February and March. Blue Raspberry Syrup (200mg THC, 4oz) rounded out the top five, having dropped from third in March, indicating a slight decline in its competitive position.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
