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Jul-2025
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Overview
Market Insights Snapshot
Rise (MI) has demonstrated a consistent performance in the Michigan market, particularly excelling in the Tincture & Sublingual category where it maintained the top position from May through July 2025. This suggests a strong brand presence and customer loyalty in this segment. Additionally, the Capsules category has shown steady performance, consistently ranking second over the same period. However, it's worth noting that while the brand has maintained a strong position in these categories, its performance in Concentrates has been more volatile, with rankings fluctuating between 19th and 29th place. This indicates potential challenges in maintaining a competitive edge in this segment.
In the Topical category, Rise (MI) consistently held the third position from April through July 2025, reflecting stable demand and market acceptance. However, the absence of a top 30 ranking in other categories could indicate opportunities for growth or areas where the brand may need to strengthen its market strategy. Despite these challenges, the overall sales trajectory across these categories suggests a positive trend, with significant sales figures reported in the Tincture & Sublingual and Concentrates categories. As the brand continues to navigate the competitive landscape in Michigan, maintaining its stronghold in top-performing categories while exploring growth in others will be crucial for sustained success.
Competitive Landscape
In the competitive landscape of the Michigan concentrates market, Rise (MI) has demonstrated notable fluctuations in its ranking and sales performance from April to July 2025. Starting at 29th place in April, Rise (MI) climbed to 19th in June before slightly dropping to 22nd in July. This indicates a competitive struggle to maintain a stable position among the top brands. Despite this, Rise (MI) has shown resilience with a peak in sales during May, although it faced a slight decline thereafter. Comparatively, Stickee consistently outperformed Rise (MI), maintaining a top 20 position throughout the period, suggesting a strong market presence. Meanwhile, Made By A Farmer closely trailed Rise (MI), with a slight advantage in July, indicating a competitive rivalry. Strait-Fire also posed a competitive threat, particularly in May when it surpassed Rise (MI) in both rank and sales. However, Gold Crown showed a significant leap in July, nearly matching Rise (MI)'s sales, highlighting the dynamic and competitive nature of the Michigan concentrates market.
Notable Products
In July 2025, Rise (MI) saw its CBD/THC/THCa 1:2:1 Advanced Strength Cream (750mg CBD, 1500mg THC, 750mg THCa) leading the sales as the top-performing product, maintaining its number one rank from June. This Topical product achieved sales of 1,394 units, demonstrating a consistent demand. The CBN/CBD/THC 1:1:1 PM Evening Tincture (200mg CBN, 200mg CBD, 200mg THC, 30ml) climbed to second place from fourth in June, indicating a rising interest in Tincture & Sublingual products. The Rise RSO Dart (1g) entered the rankings at third, showing a strong performance in the Concentrates category. Sherb Cream Pie RSO Dart (1g) and Sherbert RSO Syringe (1g) debuted in fourth and fifth positions, respectively, highlighting a growing consumer preference for RSO products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
