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Sep-2024
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Overview
Market Insights Snapshot
In the ever-evolving landscape of the cannabis industry, D Oh Gee CBD has shown varied performance across different categories and states. Notably, in the state of Arizona, the brand has not been able to secure a position within the top 30 brands in the Edible category from June to September 2024. This absence from the rankings indicates a potential area for growth or a need for strategic adjustments in this particular market. The lack of presence in the top tier could suggest either a highly competitive environment or a misalignment with consumer preferences in Arizona's edible segment.
Despite the challenges in Arizona, D Oh Gee CBD's overall performance should not be underestimated. Although specific ranking numbers in other states or categories are not detailed here, such dynamics often reflect broader trends and strategic shifts within the company. For instance, brands often experience fluctuations in rankings due to seasonal demand, marketing efforts, or new product launches. Observing these movements can provide insights into the brand's market positioning and potential areas for expansion or improvement. As the cannabis market continues to grow and diversify, monitoring these trends will be crucial for stakeholders looking to capitalize on emerging opportunities.
Competitive Landscape
In the competitive landscape of the Edible category in Arizona, D Oh Gee CBD has experienced notable fluctuations in its market presence. In July 2024, D Oh Gee CBD entered the top 50, securing the 47th rank, indicating a positive trajectory in its market penetration. However, the absence of a rank in June, August, and September 2024 suggests that the brand struggled to maintain a consistent position in the top 20, highlighting potential volatility in its sales performance. In contrast, competitors like Lost Farm maintained a strong presence with an 18th rank in June 2024, showcasing a more stable and higher market position. This disparity underscores the challenges D Oh Gee CBD faces in sustaining its competitive edge against more established brands. Meanwhile, Fourtwenty did not rank in the top 20, similar to D Oh Gee CBD, suggesting a shared struggle among some brands to break into the higher echelons of the market. These insights highlight the need for strategic adjustments by D Oh Gee CBD to enhance its market share and stability in the Arizona Edible category.
Notable Products
In September 2024, the top-performing product for D Oh Gee CBD was CBD Daily Duck & Pumpkin Bites 10-Pack (50mg CBD) in the Edible category, maintaining its first-place rank since June 2024 with a sale of 715 units. Daily Duck & Pumpkin Bites (150mg CBD) climbed to the second position from third in August, showcasing a consistent upward trend in sales. CBD Dog Oil Drops Bacon Flavor (300mg CBD) experienced a decline, moving to the third position from its steady second-place rank in previous months. Notably, Daily Turkey Cranberry Bites (150mg CBD) entered the rankings in September, securing the fourth position, indicating a new interest in this product. The Strawlemon Distillate Syringe (1g) did not rank in September, following its absence in August, suggesting a decrease in its popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
