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Sep-2025
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Overview
Market Insights Snapshot
Lost Farm has shown a consistent performance in the California edibles market, maintaining a steady rank of 4th from June to September 2025. The brand has managed to hold onto this position despite a slight decrease in sales over the months. In contrast, Illinois has seen Lost Farm improve its standing, moving from 5th to 4th place by August and maintaining that rank through September. This upward movement in Illinois suggests a growing market presence, although sales did dip in September after a peak in August.
In Massachusetts, Lost Farm's presence in the top 30 has been more volatile, with the brand dropping out of the rankings entirely by September. This indicates a potential challenge in maintaining market share in this state. Meanwhile, in New Jersey, Lost Farm made its debut in the rankings in August at 21st and improved slightly to 20th in September, showing a promising entry into this market. In Ohio, there was a noticeable decline in rank from 15th in June to 24th by September, reflecting a downward trend in both sales and market position. These shifts highlight the varied performance of Lost Farm across different states, with some markets showing growth potential while others present challenges.
Competitive Landscape
In the competitive landscape of the California edible cannabis market, Lost Farm consistently holds the 4th rank from June to September 2025, indicating a stable position amidst strong competition. Despite its steady rank, Lost Farm's sales show a slight downward trend from June's peak, contrasting with the more volatile sales patterns of its competitors. For instance, Kanha / Sunderstorm maintains its 3rd rank but experiences a notable dip in September, while Good Tide remains consistently ranked 5th with stable sales. Meanwhile, Camino leads the category, consistently holding the 2nd rank with significantly higher sales figures. The consistent ranking of Lost Farm amidst these dynamics suggests a loyal customer base, though the brand may need to explore strategies to boost sales and close the gap with higher-ranked competitors.
Notable Products
In September 2025, the top-performing product from Lost Farm was the Blueberry x Blue Dream Live Resin Fruit Chews 10-Pack (100mg), maintaining its first-place position for the fourth consecutive month with sales of $13,409. The Strawberry Lemonade x Super Lemon Haze Live Resin Gummies 10-Pack (100mg) also held steady at the second rank, although its sales saw a notable decline. Raspberry x Wedding Cake Live Resin Gummies 10-Pack (100mg) consistently ranked third, despite a drop in sales figures. The Watermelon x Gelato Live Resin Fruit Chews 10-Pack (100mg) remained in fourth position, while the new entrant, Watermelon x Ice Cream Cake Live Rosin Gummies 10-Pack (100mg), debuted at fifth place. This stability in rankings suggests strong consumer loyalty and consistent demand across these product lines.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
