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Dec-2025
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Overview
Market Insights Snapshot
Lost Farm has consistently maintained a strong position within the Edible category across several states. In California, it has held steady at the 4th rank from September through December 2025, showing a robust performance with a notable increase in sales from approximately $2.48 million in September to over $3.27 million in December. Similarly, in Illinois, Lost Farm has maintained its 4th place rank until December, when it slightly dropped to 5th, indicating a competitive market landscape. In Massachusetts, the brand has shown improvement by breaking into the top 20 in November and climbing to 18th in December, suggesting a growing presence in the state. However, in New Jersey, Lost Farm's performance has been inconsistent, with rankings missing for October and December, indicating potential challenges in maintaining a steady market presence.
In Michigan, Lost Farm has consistently held the 18th position from September to December 2025, showing stable performance despite fluctuations in sales figures. In New York, the brand experienced a slight decline in rank from 11th in September to 13th in December, although sales figures showed an upward trend by the end of the year. Meanwhile, in Ohio, the brand re-entered the rankings in December at 22nd place after being absent in October and November, indicating a potential recovery or strategic push in the market. These movements highlight Lost Farm's varied performance across states, with some markets showing potential for growth and others indicating areas for strategic improvement.
Competitive Landscape
In the competitive landscape of the California edible market, Lost Farm consistently holds the 4th rank from September to December 2025, demonstrating a stable position amidst strong competition. Notably, Camino and Kanha / Sunderstorm maintain their dominance in the top two spots, with Camino leading the market. Despite being ranked below these leaders, Lost Farm shows a promising upward trend in sales, closing the gap with Kanha / Sunderstorm, which remains at the 3rd position. Meanwhile, Good Tide and Heavy Hitters, ranked 5th and 6th respectively, trail behind Lost Farm, indicating a clear competitive edge for Lost Farm in terms of sales growth. This consistent ranking and upward sales trajectory suggest that Lost Farm is well-positioned to potentially climb higher in the rankings if the trend continues.
Notable Products
In December 2025, the top-performing product from Lost Farm was the Blueberry x Blue Dream Live Resin Fruit Chews 10-Pack (100mg), maintaining its first-place ranking for four consecutive months with sales reaching 18,335. The Watermelon x Gelato Live Resin Fruit Chews 10-Pack (100mg) held steady at the second position, climbing from fourth in September. Strawberry Lemonade x Super Lemon Haze Live Resin Gummies 10-Pack (100mg) consistently ranked third, showing a slight decline from its initial second place in September and October. Notably, Juicy Peach x Mimosa Live Resin Infused Gummies 10-Pack (100mg) entered the rankings in December at fourth place, while THC/THCV 2:1 Mango x Jack Herer Live Resin Chews 10-Pack (100mg THC, 50mg THCv) debuted at fifth. These rankings reflect a dynamic shift in consumer preferences within Lost Farm's edible category over the final months of 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
