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Oct-2025
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Overview
Market Insights Snapshot
Dreamland's performance in the Nevada edible category demonstrates a consistent presence within the top 15 brands over the past few months. The brand maintained a steady rank of 14 from August through October 2025, indicating stability in a competitive market. This consistency is notable, especially as their sales saw a significant uptick in October, reaching $103,789, which suggests a positive trend in consumer demand or perhaps successful promotional efforts. The ability to sustain a solid ranking while improving sales figures is a promising indicator of brand strength in this category.
However, Dreamland's absence from the top 30 rankings in other states or categories could be an area of concern or a potential opportunity for growth. The lack of visibility in additional markets suggests that Dreamland might be focusing its efforts primarily within Nevada, or it may be facing challenges in expanding its reach. This presents a dual perspective: while the brand is performing well in its home state, diversification and expansion could be key strategies for future growth. Understanding the dynamics of different state markets and consumer preferences could provide insights into potential areas for Dreamland to explore further.
Competitive Landscape
In the competitive landscape of the Nevada edible cannabis market, Dreamland has maintained a steady presence, consistently ranking 14th from August to October 2025. Despite a slight dip in sales in August and September, Dreamland's sales rebounded in October, indicating resilience in a competitive market. Notably, Tyson 2.0 has shown a remarkable upward trajectory, climbing from 23rd in July to 11th in October, with sales surpassing Dreamland's by October. Meanwhile, Beboe has also outperformed Dreamland in terms of rank, peaking at 11th in September, although its sales remained relatively stable. The Grower Circle experienced a decline in rank, dropping to 15th in September and October, which could suggest a potential opportunity for Dreamland to capture more market share. Additionally, CAMP (NV) re-entered the top 20 in October after dropping out in September, indicating fluctuating competition. Overall, Dreamland's consistent ranking amidst these shifts suggests a stable brand presence, but the dynamic movements of competitors highlight the need for strategic initiatives to enhance market positioning.
Notable Products
In October 2025, Dreamland's top-performing product was the Peanut Butter Milk Chocolate Cubes 4-Pack (40mg) in the Edible category, maintaining its consistent first-place rank from previous months with sales figures reaching 1708 units. The Peppermint Dark Chocolate Bar 10-Pack (100mg) secured the second position, showing a recovery from its fourth-place dip in September. Mystical Milk Chocolate Bar (100mg) held steady at third place for the second consecutive month. Notably, the Cool Mint Chocolate Bar (100mg) entered the rankings at fourth position, marking its first appearance. The Milk Chocolate Salted Toffee Bar 10-Pack (100mg) slipped to fifth, continuing its decline from second place in September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
