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Dec-2025
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Overview
Market Insights Snapshot
Dreamland has shown consistent performance in the Edible category within Nevada. Over the months from September to December 2025, Dreamland maintained a steady presence in the rankings, fluctuating slightly between 13th and 14th positions. This stability suggests a solid consumer base and effective market strategies, as the brand managed to remain within the top 15 consistently. Notably, there was a peak in sales in December, indicating a potential seasonal trend or successful promotional activities during this period.
However, it is important to highlight that Dreamland's presence is not noted in the top 30 of any other states or provinces for the Edible category, which could be seen as a limitation in their market reach or a strategic focus on Nevada. This absence might suggest opportunities for expansion or a need to bolster marketing efforts in other regions to enhance brand visibility and capture a larger market share. Observing their consistent performance in Nevada, it could be beneficial for Dreamland to explore similar strategies in other markets to replicate their success.
Competitive Landscape
In the competitive landscape of the Nevada edible cannabis market, Dreamland has shown a consistent presence, maintaining a rank within the top 20 brands from September to December 2025. Despite fluctuations in sales, Dreamland's rank improved slightly from 14th in October to 13th in November, before settling back to 14th in December. This stability is noteworthy given the dynamic shifts among competitors. For instance, Jams consistently outperformed Dreamland, maintaining a top 12 position throughout the period, with a notable sales surge in October and December. Meanwhile, The Grower Circle showed a significant improvement in December, climbing to 13th place, surpassing Dreamland in sales. Additionally, Tyson 2.0 experienced a decline, dropping to 16th in December, which could present an opportunity for Dreamland to capitalize on shifting consumer preferences. These insights suggest that while Dreamland remains a steady player, strategic adjustments could enhance its competitive edge in the evolving Nevada edible market.
Notable Products
In December 2025, Dreamland's top-performing product was the Peanut Butter Milk Chocolate Cubes 4-Pack (40mg), maintaining its consistent number one rank from previous months with sales of 1597 units. The Milk Chocolate Salted Toffee Bar 10-Pack (100mg) held the second position, showing a strong performance despite a slight dip in sales from November. The Peppermint Dark Chocolate Bar 10-Pack (100mg) remained steady in third place, indicating consistent consumer preference. The Mystical Milk Chocolate Bar (100mg) continued to rank fourth, although its sales slightly decreased compared to the previous month. Notably, the Banana Milk Chocolate Bar 10-Pack (100mg) held its fifth position, recovering from a drop in October sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
